Diva Marketing Blog

JUNE 10, 2012

One line in Geoff''s bio tells all you need to know to understand the man behind this newly release book. " In his third book, co-authored with Gini Dietrich , the focus is on integrating traditional and new media marketing elements and breaking down those stifling internal silos. my friend Geoff Livingston. .

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Justin Levy

JUNE 21, 2010

Maybe a tool like Radian6 on one screen, Twitter on the other, a cool visualization chart that you’re not really sure what it does on yet another screen, multiple keyboards, touchscreens, iris scanners, fingerprint readers, and other cool gadgetry. I’m sure you can immediately think of how you would arrange it, right?

Social Media 127

Social Media Radian6 RSS Feed Reader 127

Ari Herzog

SEPTEMBER 30, 2010

Founder of the 12for12k Challenge, a community-driven social media charity initiative to connect globally and help locally. Featured in Marketing in 2010 book. Featured in Staggering Social Media Insights book. Community management. Communication: any medium. Headline : Principal, The Community Roundtable.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Kikolani

JANUARY 26, 2010

Tiffany asked us for input of what we would have liked to seen but didn’t at #SMAZ – the topic that came to mind for me was more discussion on how to build community on social media and engage with fans / followers. She also suggested that we read the book Groundswell – a must read for social media strategists.

ROI 114

ROI SEO Social Media Tips 114

Social Media Strategery

AUGUST 18, 2010

Changing teaching strategies from pure text book study to actual practice is a culture shift for institutions. At Radian6, we experimented in the Spring semester with allowing a select number of undergraduate classes and graduate students access to the monitoring tool for a period of 30 days. The feedback was awesome.

Education 135

Education Social Media Gov 2.0 Class 135

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. davidalston Radian6 [link] David Alston Katie, great post on outlining a process to selecting the right tool. And of course thanks for including Radian6.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JUNE 11, 2010

Sometime around next February (in time for SXSW), you’ll be able to hold in your hands, ponder on your Kindle, show off on your iPad, and maybe even listen on your headphones to a new book from me and my pal Amber Naslund. Scott’s book “ UnMarketing &# is out this Fall. How they organize and communicate internally.

Upcoming 124

Upcoming Project News Social Media 124

Jeff Esposito

AUGUST 3, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading Social media metrics, a video review Written on August 3, 2010 by Espo in Book Review This video book review is on Jim Sterne’s Social Media Metrics: How to Measure and Optimize your Marketing Investment. Have you seen the Radian6 eBook on metrics?

Metrics 28

Metrics Review Social Media Video 28

Convince & Convert

APRIL 6, 2010

Social Mention (or a paid social media listening package like Radian6 , if you have one) Go to www.socialmention.com and search for your company or product name (in quotes), and set the pull-down to “all.&# Thanks for the Radian6 mention. How can I help you?

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

MARCH 29, 2012

So we need to buy Radian6 or Argyle Social or Involver.” In addition to that, I have “ Marketing White Belt, ” which was the book I published last year. I’m almost done with a sequel, which is “The Blue Belt Book.” I’m not trying to write books just for one or the other.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

So we need to buy Radian6 or Argyle Social or Involver.” In addition to that, I have “ Marketing White Belt, ” which was the book I published last year. I’m almost done with a sequel, which is “The Blue Belt Book.” I’m not trying to write books just for one or the other.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 25, 2010

Unfortunately, Facebook keeps its data close to the vest for now, which is why Swix can't pull it out (and why companies like Radian6 can't monitor Facebook status updates from afar). link] [link] Chris Book RT @jaybaer: A Social Media Scoreboard That Works [link] [link] Lynn Sheka RT @arikhanson Interesting… RT @jaybaer: Yea!

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

SEPTEMBER 20, 2010

Private brand communities vs. Facebook. I’m not sure it’s broad vs targeted as the main difference, necessarily, as there are a lot of narrow B2C uses of social media (like invite-only brand communities and such). Linkedin Groups vs. Twitter. Podcasts vs. YouTube. link] Jay Baer Thanks for the comment.

Social Media 147

Social Media B2B Strategy Consultant 147

Socialized

SEPTEMBER 19, 2009

More respondents indicated they had spoken with family and friends, driven a car, prayed, or read a book or newspaper during the same time period. This is one of my favorite quotes, which I used in my book in the section on social media measurement. Albert Einstein. Quantifying the value of social media initiatives remains a challenge.

Social Media 223

Social Media Sysomos Privacy Radian6 223

Justin Levy

DECEMBER 6, 2009

As our online presence became stronger and we developed a more engaged community, we began to rank for prime keywords that we targeted as being important for our restaurant to drive business through search results. If you want to move to a premium and more robust service, Radian6 is awesome! link] Wausau To Go I am like the rest.

Social Media 153

Social Media Case Study Marketing Study 153

Kikolani

NOVEMBER 29, 2010

Her blog, Web Content Curator , covers blogging, book reviews, social media, and more. Alice is a writer of both fiction and nonfiction, and co-author of the book Let’s Panic About Babies (due out in March 2011). Her blog, Cameron Chapman , covers books, crafts, fiction, publishing, and other writing related topics.

Blogger 168

Blogger SEO Consultant WordPress 168

Waxing UnLyrical

NOVEMBER 1, 2010

I know that youve been trying to help students for years, and I was lucky this year to be able to offer my students at Hopkins (though thats their MA/Communication course, I dont know how the undergrad program works) a trial of Radian6s dashboard. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Class 258

Class Education Metrics Creative Commons 258

Convince & Convert

AUGUST 18, 2010

Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. The contrast in social media is stark: to build a community, we shouldn't ask who we can reach with what message, but rather, who are our fans right now and how do they talk about us. Does that make sense?

Questions 160

Questions Social Media Consultant Education 160

Techipedia: Tamar Weinberg

MARCH 10, 2010

Perhaps this is a fact that her agency overlooked, so as a good friend, I told her that it would be in her best interest to learn about approved tactics through the many free blogs , to engage in acceptable and informative (though not free) SEO training , and to read the best SEO book/training program (aff).

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

SEPTEMBER 21, 2010

Radian6 For advanced social media listening, I often recommend my friends at Radian6 , who have – in my opinion – the most robust feature set and product development roadmap of all the widely available social listening platforms. Thanks for the Radian6 shout-out! Thanks for the Radian6 shout-out!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Koka Sexton

MARCH 24, 2009

Created by Federated Media, in partnership with Microsoft, ExecTweets is a platform that aggregates the tweets of top business execs and empowers the community to surface the most insightful, business-related tweets. ExecTweets is a resource to help you find and follow the top business executives on Twitter. Use wp_list_categories() instead.

Twitter 56

Twitter Bazaarvoice Alltop Microsoft 56

Koka Sexton

MARCH 24, 2009

Created by Federated Media, in partnership with Microsoft, ExecTweets is a platform that aggregates the tweets of top business execs and empowers the community to surface the most insightful, business-related tweets. ExecTweets is a resource to help you find and follow the top business executives on Twitter. Use wp_list_categories() instead.

Bazaarvoice 56

Bazaarvoice Alltop Microsoft Foursquare 56

Webbiquity SMM

AUGUST 16, 2010

Amber MacArthur condenses her book Power Friending: Demystifying Social Media to Grow Your Business into these 10 key tips to grow your social media presence and influence, such as acting authentically, telling stories and listening well. You need help from the power users in that community. It’s for kids.

Social Media 200

Social Media Tools Strategy Tips 200

Buzz Marketing for Technology

JUNE 27, 2008

If you can afford it, buy professional listening tools, like Radian6 or others in that category. Track things like audience/community sentiment (positive/negative) if you want to map effort to results. Use social networks respectfully to share the best of your content, in a community-appropriate setting. It comes back.

Social Media 280

Social Media Brands Technorati RSS 280

Convince & Convert

MARCH 16, 2010

Twitter success requires an understanding of the unique rhythms and cadences of the community, and a give first, get later mentality that is a bit counterintuitive at first. The Better You Are at Twitter, The Worse You Are at Twitter Being a new user on Twitter is as lonely as Michael Boublé at a Green Day concert. What’s Happening?

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Webbiquity SMM

APRIL 9, 2012

ALOT is a catalog of free “apps for your PC” in a range of categories including entertainment (comic books, TMZ, The Onion, IMDB search), food, games, travel, music, news (The New York Times, CNN, Fox News, Stock Market Watch), reference, social networking (e.g., ALOT. ** 5 STARS. apps for Facebook, Twitter and Evite) and more.

Review 200

Review Tools Social Media Klout 200