Social Media Strategies Summit

JANUARY 28, 2021

Your brand voice should be in congruence with your ideal customer or community member. This could be anything from an upcoming product drop to a delicious recipe. A recent post outlining a new book launch spoke briefly about the book itself before diving into a personal narrative.

Instagram 130

Instagram Engagement Brands How To 130

Small Business Mavericks

APRIL 29, 2011

Unloads Delicious Kudos To HubPages » Revamping Old Content About once a year or so you should go through your old content and update it. About Us What’s a Maverick?

Content 156

Content Hubpages Case Study Press Release 156

ProBlogger

MAY 17, 2023

I spoke with one blogger recently (blogging in a business/technology field) who was able to charge himself out at $600 per hour to give advice to a large company. Many bloggers sell appointments in their calendar, using a cart linked to a booking app or an all-in-one solution like Book Like a Boss.

Consultant 27

Consultant Blogger Conference SEO 27

Buzz Marketing for Technology

JUNE 27, 2008

t always found a lot of success, particularly for companies where Outlook isnâ??t Book giveaway. Read a free chapter of the book. Using Meeting Workspaces to organize all the information need to support recurring (and one time) meetings is one of my favorite features of SharePoint. t their e-mail client. I thought Iâ??

Meeting 100

Meeting Sharepoint Wireless Microsoft 100

Absolute PA

JANUARY 18, 2013

I’m often asked what I use to keep on track in my business, how I stay productive when it’s really just me running this joint or asked for advice on great business books and blogs. When someone I admire recommends a book, I listen. I read this book in 90 minutes one night curled up in bed. Prinstagram desk calendar.

List 98

List Delicious Resources Products 98

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# In fact, the Roger Smith Hotel did it quite successfully.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients.

Press Release 129

Press Release How To Blogger Radian6 129

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. It can make all the difference in nurturing a positive perception of your company. Empower them.

Apple 154

Apple Twitter Forums Policies 154

Convince & Convert

JULY 6, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. With us today is our special guest, co-host Jim Kukral from Digital Book Launch. Eric : Sounds delicious, that’s for sure. Jim : Yeah.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

AUGUST 18, 2010

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Reply Claire Chapman August 19, 2010 at 9:21 am And I also just referenced you on my company blog as I was writing inspired by this and the discussions about Facebook Places (which isn’t even live in the UK yet!)

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

JANUARY 28, 2010

To be sure, though, solicit feedback from a group of trusted peers not directly involved in your company or marketing objectives before going ahead with publishing the video, since you need an unbiased opinion. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Reply Robert February 2, 2010 at 6:27 pm You had me when you put more focus on communicating than the tools. Hope that clarifies.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. Building my first online community 4. Publishing a book (or at least an e-book, we’ll see) Four Music Artists I’m Listening To Now 1. Hiring some help 3. John Prine 2.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Buffer Social

DECEMBER 20, 2021

As a result, we’ve come across so many companies doing incredible things. We particularly admire brands that: Have established a solid brand identity: The best brands ensure that everything from their products to their website and social content to their community engagement is consistent with an overarching brand strategy.

Small Business 92

Small Business Brands Delicious Instagram 92

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

JUNE 2, 2010

Instead of relying on Amazon or Netflix’s algorithm to tell you what book or movie you might enjoy, you can rely on the opinions of your friends. link] Ellen Cagnassola Deisel is also partnering with a furniture company creating furniture for young urban types. Social curation at work. They are branching out for sure.

Social Media 133

Social Media Strategy Curation Privacy 133

Techipedia: Tamar Weinberg

JUNE 3, 2010

Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. Many companies that have not embraced social media marketing often do so because of the fear of an uncontrolled message. After I read your book I was trying what you wrote.

Social Media 221

Social Media Marketing Digg Consultant 221

Later

NOVEMBER 13, 2019

Take for example plant-based cafe Kokomo — not only does their image choice tell the story of just how delicious a vegetarian life could be, but they also reflect their brand colors in the Instagram Stories highlights, they’ve used a punchy Instagram bio and share their menu and location “above the fold”. . adventuresinabbyland.

Instagram 85

Instagram Trends UGC Meme 85

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. That’s not a “wave the magic wand&# scenario.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. 10 Creative Contests Powered by Social Media (Mashable): You can use social media to do many things: build community, make business decisions, and more.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

JULY 15, 2010

As my company builds out our first blog- there are great tips in here, thank you. I know I don’t want to feel like I am reading my 10th grade chemistry book when I visit someones blog. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch!

Engineering 250

Engineering Blogger Flickr SEO 250

Convince & Convert

SEPTEMBER 20, 2010

In fact, social media can be MORE transformative for a B2B company than a B2C company. Creating and calibrating a social media strategy for any company should follow the same process. Private brand communities vs. Facebook. Yes, social media applies to B2B. Linkedin Groups vs. Twitter. Podcasts vs. YouTube.

Social Media 147

Social Media B2B Strategy Consultant 147

Justin Levy

JUNE 23, 2010

Written on June 24, 2010 by Justin Levy in announcements , books , facebook 32 Comments - Leave a comment! I’m proud to announce that my first book, Facebook Marketing: Designing Your Next Marketing Campaign (affiliate link), is now available for purchase. This book is not just a Facebook-is-cool-and-you-should-join type book.

Facebook 259

Facebook Marketing Privacy Class 259

Buzz Marketing for Technology

JUNE 27, 2008

Now, when I find something I want to save I use this feature and send it to a secret contact in my address book. Companies spend tens of millions of dollars on IT infrastructures, communications technologies and intranet platforms, yet ask employees what tools they would prefer to use at work and what will they tell you?

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Viper Chill

MARCH 1, 2010

Analytics & Research In a survey across thousands of large companies who actively monitor their stats online, only 35% stated that they actually changed their website based on what they saw. Delicious Do you ever find a cool article or resource online and wish you had an easy way to save it? If so, then Delicious may be for you.

Resources 77

Resources Netvibes Marketing Delicious 77

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. Give them a reason to want to communicate.

Facebook 279

Facebook How To Marketing URL 279

Convince & Convert

SEPTEMBER 20, 2010

49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall. Brand Interaction is a Major Part of Life on Twitter In addition to following brands, Twitter users research and engage with companies. 42% learn about products and services via Twitter. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Myrland Marketing

APRIL 6, 2010

These are all just different communities and different tools, so you need to make sure you find the right tool for the job. I also add more geeky sites like Delicious, Yahoo buzz, reddit, Slideshare, and maybe digg or even flickr. Nancy Myrland April 6, 2010 at 12:43 pm Thanks Adrian. Of course at that point, “it depends.&#

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Buzz Marketing for Technology

JUNE 27, 2008

The community of del.icio.us Desktop Shortcut for Delicious. Bookmark books you want to read. So, for example, for books that I want to read in the future, I have a tag labeled @books. PHS Computer Project Lab » Blog Archive » Delicious Ideas. Del.icio.us The power of del.icio.us Travel planning.

Social Bookmarking 235

Social Bookmarking Delicious Google Reader RSS 235

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. million followers on Twitter?

Social Media 147

Social Media Strategy Influencer Social CRM 147

Techipedia: Tamar Weinberg

JULY 29, 2010

Books Take Time to Write Last week, a Twitter user asked a really blunt but surprising question about how to download my book (legally) for free. My book is less than $20 on Amazon, which makes for a great deal and covers years of practice and training. All of this doesn’t come for free for me either.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

APRIL 14, 2010

Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. There are enough freebies here and in other blogs and books. Just like “social media experts&# want more freebies, so too, consumers expect more of the companies using this space.

Social Media 267

Social Media SEO Blogger Communities 267

Viper Chill

APRIL 1, 2010

Although I don’t have any goals for the size of the community here, I still think it is an interesting metric to monitor. I have never been part of a more awesome community online of people who really want to succeed and help others do the same. Reply Glen says: April 1, 2010 at 11:28 am Thanks Adam!

Report 63

Report StumbleUpon Sites Blogger 63

Convince & Convert

SEPTEMBER 21, 2010

I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!) I think that is more powerful than targeting by city, state or region.

Social Media 155

Social Media Radian6 Strategy SM2 155