How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change.

How Reading Fairy Tales Can Improve Public Relations

Waxing UnLyrical

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&#

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Talking The Social Media Walk

Waxing UnLyrical

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one.

Public Relations Lessons From Jesus, The Apostles And The Bible

Waxing UnLyrical

Image: Martin LaBar via Flickr, Creative Commons And even many non-Christians will be relaxing, perhaps joining in the revelry (as many of my friends did when I was growing up in India). What do they have in common?

WOM: What's Really Behind The Buzz

Waxing UnLyrical

There’s one area within today’s creative industry that is not only comparatively new (when compared to more traditional disciplines), but is taking a growing foothold via a clear aptitude for maximizing effective use of the ever-expanding world of social technology.

Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation.

Weekly Roundup: The Magic of Discovery

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? I have a blogroll (I suspect you do too).

The Value Of A Fire Drill

Waxing UnLyrical

Image: Stephen Korecky via Flickr , Creative Commons I was finger painting in kindergarten and having a good ole time.

So What Will You Have For Lunch?

Waxing UnLyrical

Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to , I can share it with you. Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch?

Weekly Roundup: The Holly And The Ivy

Waxing UnLyrical

Image: Cornelia Kopp via Flickr, Creative Commons My husband is… well, I’m not quite sure what he’s doing, but he’s probably puttering around happily (that’s what married couples do, we putter companionably).

Conch and Drum

Waxing UnLyrical

Image: Arindam Bhattacharjee via Flickr, Creative Commons If I were back in Kolkata, I’d be hearing conchs and drums from dusk till dawn.

Weekly Roundup: Paloozas And Palominos

Waxing UnLyrical

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting.

Is Amazon reading this blog?

The Way of the Web

September 29th, 2010 · View Comments On Monday I wrote about the future of libraries , and how digital sharing and sampling are legally enabled either by open works (Public Domain or Creative Commons), or that retailers will have a vested interest in allowing sampling.

Top 10 Things That Can Hurt Your Blog


The Blogroll. I am not a huge fan of the blogroll. One of the pros is that you can direct traffic to your blog if you are listed on someone else’s blogroll which can help increase your rank. So I choose not to have a blogroll.

So Much To Do

Waxing UnLyrical

Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL!

Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

That said, it’s a difficult balance between creativity and keyword use. Image: Andras Pfaff via Flickr , Creative Commons Was this helpful?

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How to Start a University Blog

Waxing UnLyrical

Image: Katie Harris via Flickr , Creative Commons Connect with the people you serve The goal wasn’t to create a blog.

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Weekly Roundup: Trick or Treat

Waxing UnLyrical

Image: YiYing Lu via Flickr , Creative Commons Thanks so much for stopping by WUL!

Weekly Roundup: The New Year Edition

Waxing UnLyrical

Image: Eric Magnuson via Flickr, Creative Commons Thanks so much for stopping by WUL!

Judging A Blog Post By Its Cover

Waxing UnLyrical

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Army via Flickr , Creative Commons Usually these are placed at the top of a post, but often, if a post is long, I’ll insert additional images, alternating left- and right-aligning them.

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PR Is As PR Does

Waxing UnLyrical

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL!

Social Media Super Bowl: Which Team Has More Reach?

Adam Sherk

Hopefully we’ll see some creative use of social media by both the teams and some of the players. Photo credit: Steven Snodgrass (it’s a Creative Commons photo on Flickr, but I couldn’t get WordPress to link to it directly above).

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Weekly Roundup: Refreshingly Different

Waxing UnLyrical

Why: great ideas that might spur your creative juices, even if you don’t have an e-newsletter… or get you started thinking about one. Image: Peter Roome via Flickr, Creative Commons Thanks so much for stopping by WUL!

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Forget e-readers, I just want a CC-reader

The Way of the Web

Content by Cory Doctorow – selected essays on technology, creativity, copyright and the future of the future, which is essential reading for anyone in publishing or technology – and happens to have a lot of great insight into ebooks and e-readers.

What Is Your Good Name?

Waxing UnLyrical

Image: Heart Industry via Flickr, Creative Commons Thanks so much for stopping by WUL! Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali What Is Your Good Name?

The Democracy of Metallica

Waxing UnLyrical

Image: Esparta Palma via Flickr , Creative Commons The big thing I get from the film (aside from the drama) is that, like a romantic comedy, the players emerged from that experience much stronger, closer and wiser.

Being Thankful For What Is Not

Waxing UnLyrical

Image: Raul Tejero Palma via Flickr , Creative Commons What about giving thanks for everything you don’t have?

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Sticky PR Measurement: Are We There Yet?

Waxing UnLyrical

Title image: Edgely Cesar via Flickr, Creative Commons My take Measurement should be, but still isn’t, the jewel in the crown of PR. Image: Felipe Venâncio via Flickr , Creative Commons The solution really comes back to education, doesn’t it?

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Weekly Roundup: Measurement Matters

Waxing UnLyrical

Image: Sebastian Niedlich via Flickr , Creative Commons Thanks so much for stopping by WUL!

5 Ways To Spice Up Your WordPress Blog

Waxing UnLyrical

Mark as read Approve comment Shonali, totally stole your idea for my blog, but added two more to your list: Zemanta, which recommends Creative Commons images and related articles to help enrich your posts and SlickFlickr, which helps you build slideshows and the like from your Flickr feed.

Customize Your Blog's Error Page in 5 Easy Steps

Waxing UnLyrical

First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on! Bland Image: jason carlin via Flickr , Creative Commons I mean, chicken-soup-with-no-celery-or-pepper bland.

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. Image: Quinn Dombrowski via Flickr , Creative Commons I’ve already said that blogging is a strange beast.

How To Become A Public Relations Star

Waxing UnLyrical

Image: Nick Fletcher via Flickr, Creative Commons But I’m getting ahead of myself. Not as common is a genuine interest in the things around them. Image: Marc Benton via Flickr, Creative Commons 3. Applying creatively. That sort of creativity gets you noticed.

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Weekly Roundup: Across The Pond And More

Waxing UnLyrical

Image: anthony kelly via Flickr , Creative Commons Here you go.

Class 137

When The Media Plays Scrooge

Waxing UnLyrical

Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL!

Powwowing With Pepco on Social Media

Waxing UnLyrical

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously.

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MeasurePR: Paywalls, Pitches And Prognoses

Waxing UnLyrical

Image: Niels Linneberg via Flickr, Creative Commons I was really happy at how many new participants there were.

A Decade of Thanksgivings

Waxing UnLyrical

Image: Lorenz Seidler via Flickr , Creative Commons I was distraught when I got a Facebook IM from one of my friends in Mumbai, telling me of the first bomb blast.

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New Year's Resolutions for Job Seekers

Waxing UnLyrical

Image: Tania Gail via Flickr , Creative Commons We were deluged by applications; when we had openings, when we didn’t have openings, when we had budget to hire, when we didn’t have budget. It was so creative, that I remember it verbatim to this day.

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Measurement… Supplemented

Waxing UnLyrical

Title image: Lukasz Strachanowski via Flickr, Creative Commons Life… supplemented™ data courtesy and used with permission of Priya Ramesh, CRT/tanaka Thanks so much for stopping by WUL!

Weekly Roundup: Unsung Heroes

Waxing UnLyrical

Image: Travis K via Flickr , Creative Commons Thanks so much for stopping by WUL!

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., Or are you looking for lists of commonly mentioned words in the media?

Weekly Roundup: The Boxing Day Edition

Waxing UnLyrical

Image: Joey Rozier via Flickr, Creative Commons For the uninitiated, Boxing Day is the day after Christmas (though where celebrated, marked on the first weekday after Christmas, so that would mean it’s actually tomorrow, but whatever).

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