Akamai Marketing

FEBRUARY 9, 2011

Use different mediums and tools to support your objectives, don’t allow your campaigns or departments or objectives be funneled into a single silo. While the report doesn’t directly address much about social media, it does make a case for some strategic choices that may impact your social media campaigns.

comScore 156

comScore Review Klout Marketing 156

Koka Sexton

AUGUST 17, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Cotweet to Manage Multiple Twitter Profiles CoTweet is a Twitter web application that lets anyone manage multiple twitter profile from one easy interface. CoTweet for the Twitter junkie A lot of people that use CoTweet would fall into this category.

CoTweet 63

CoTweet CoTweet Twitter Applications 63

Waxing UnLyrical

OCTOBER 24, 2010

Why: if you’re thinking of embarking on a color/cause campaign for your non-profit, this might be helpful as you do your initial research. Why: Joe explains why this campaign supporting the Alzheimer’s Association , though worthy, falls short of his mark. Color psychology and marketing , from precision intermedia.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

NOVEMBER 3, 2010

.&# Olivier is not shy about expressing his point of view either, which often gives rise to posts as thought-provoking as they can be scathing, as when he took McDonald’s to task over their version of the results of a Foursquare campaign. November 9, 12-1 pm ET, on Twitter – use #measurePR. And I hope we’ll see you.

Postrank 255

Postrank ROI Tourism Blogroll 255

Akamai Marketing

MARCH 9, 2009

By taracoomans – March 9, 2009 Posted in: economy Jack Welch supports events and their business uses. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Eventful 100

Eventful Klout Tourism Policies 100

Adam Sherk

AUGUST 16, 2010

Developed with RFI Studios (part of Ruder Finn), the campaign has been a great success. The challenge is how to keep that momentum going once the campaign is over. Some marketers have felt that the guidelines are too limiting or controlling, but among other things Facebook is trying to prevent significant manipulation of the news feed.

RFI 156

RFI Guidelines Facebook Press Release 156

Akamai Marketing

MARCH 29, 2011

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Press Release 238

Press Release Klout Technorati Metrics 238

Akamai Marketing

MARCH 9, 2009

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. The group got lots of together time as they moved along middle America on a 45-foot bus.

Eventful 100

Eventful Tourism Klout Travel 100

Akamai Marketing

JUNE 28, 2009

Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Put it in perspective. I doubt it.

Mobile 124

Mobile Klout Policies Tourism 124

Koka Sexton

AUGUST 17, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Cotweet to Manage Multiple Twitter Profiles CoTweet is a Twitter web application that lets anyone manage multiple twitter profile from one easy interface. CoTweet for the Twitter junkie A lot of people that use CoTweet would fall into this category.

CoTweet 49

CoTweet CoTweet Twitter Applications 49

Akamai Marketing

MARCH 23, 2011

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Review 142

Review Company Klout Policies 142

Waxing UnLyrical

OCTOBER 22, 2010

So Priya joined us to talk about the Council for Responsible Nutrition ‘s “Life… supplemented™&# campaign, and explained how they not only used social media, but measured the results. One of the major elements of the campaigns was to get consumers to fill out an online interactive wellness scorecard. .&#

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

JANUARY 4, 2011

Neither convinced nor converted Despite campaigns such as the pink chaddi, the Indian psyche towards social media can be best termed as skeptical, at the moment. In my opinion, it will take another five years, at least, for Indian social media to mature to the benchmarks set by campaigns like the Pepsi Refresh Project. pts Settings.

Social Media 195

Social Media Postrank Class Flickr 195

Waxing UnLyrical

FEBRUARY 1, 2011

Seth: “KPIs can refer to any part of a communication campaign: they could be PR activities, media results, or behavior. “PR outcomes usually refer to any end results of the communication campaign. He said, “Some parts of PR campaigns are about getting messages out, changing awareness, etc. ’, etc.&#

Postrank 193

Postrank Metrics Tourism WordPress 193

Akamai Marketing

FEBRUARY 8, 2011

There is even a feature to add additional pages, great for blog-specific campaigns and funnel analysis and comparing it to Engagement Events. It seems like an easy thing to do, let the user choose the dates, particularly helpful if the blog is part of an overall campaign. Love how easy it is to read and interpret.

Postrank 134

Postrank Analytics Tools Klout 134

Waxing UnLyrical

JANUARY 25, 2011

Walking the transparency talk I WAS going to write about something to do with online integrity, but, like many well-meaning bloggers, I got side-tracked by my Twitter feed. These cards, and the subsequent viral campaign against them, haven’t just hurt those offended by them. Thanks so much for stopping by WUL! pts Settings.

Class 215

Class Policies Flickr Comments 215

Saying It Social

FEBRUARY 17, 2010

A social media marketing campaign does not produce results over night. A social media marketing campaign requires constant maintenance, it is not a “set-and-forget&# type operation. ROI from a social media marketing campaign can not be specifically determined at the start of a program.

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Saying It Social

APRIL 23, 2010

Please connect with me on Facebook & Twitter as well! Pingback by Why Social Media For Small Business Is Important « Saying It … | ItsSEO.com | April 23, 2010 | Reply I need a reasonable easy inexpensive application to clean up against the do not call list this new dialing campaign I’m getting ready to operate.

Small Business 119

Small Business Social Media StumbleUpon Digg 119

Waxing UnLyrical

OCTOBER 20, 2010

That is a real opportunity to see how they put their plans and/or campaigns together, and how they measured success. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. This post was mentioned on Twitter by Dr. Mark Drapeau and Dr. Mark Drapeau, Shonali Burke. Read All About It!

Postrank 182

Postrank Tourism WordPress Blogroll 182

Waxing UnLyrical

JANUARY 24, 2011

AdWords campaigns require keyword research, account set up and maintenance, and ongoing tweaking and optimization to get results. Gracious marketers gone before share all you need to know on applying for a Google Grant and implementing non-profit AdWords campaigns (PDF). You can catch up with her on Twitter or by email.

Tools 247

Tools Adwords Marketing Class 247

Akamai Marketing

MARCH 24, 2011

1) If you don’t already: jump on Twitter, Facebook, YouTube and create an account for yourself (not your business, not yet ). The idea holds water, or soda or a Belvedere vodka if your like me. The idea holds water, or soda or a Belvedere vodka if your like me. You’d like that, wouldn’t you?!

Social Media 149

Social Media Klout Policies Small Business 149

Waxing UnLyrical

DECEMBER 7, 2010

When we pursue relationship-building with our stakeholders, we’re trying to build goodwill through our outreach campaigns and programs. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. This post was mentioned on Twitter by Shonali Burke and Shane Jacob, Amrit Pal S.

Reputation 183

Reputation Postrank Class Tourism 183

Waxing UnLyrical

DECEMBER 5, 2010

After all, this is the third post in three days to reference that wretched campaign. She’s another quite amazing person I’ve been lucky to meet, first through Twitter and then IRL. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And her recap still touches me.

Class 202

Class WordPress Postrank Comments 202

Waxing UnLyrical

OCTOBER 1, 2010

Priya will share her case study on a campaign for the Council for Responsible Nutrition, when they decided to take their “Life… supplemented&# initiative directly to their consumers via online networks. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Read All About It!

Postrank 146

Postrank Tourism Blogroll WordPress 146

Waxing UnLyrical

DECEMBER 14, 2010

Think about Twitter with its 140 character limits, or Facebook with its 420 character statuses. One applicant spoke about an Australian ex-Prime Minister’s use of social media as a fundamental part of his election campaign in engaging young voters. That sort of creativity gets you noticed. Thanks so much for stopping by WUL!

Class 227

Class How To Applications Course 227

Waxing UnLyrical

NOVEMBER 11, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Comment as pts moderator Jagan Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! But I think and dream of him often, and miss him more than words can say. Thanks so much for stopping by WUL!

Class 264

Class Comments Transportation Twitter 264

Akamai Marketing

FEBRUARY 11, 2009

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Klout 100

Klout Eventful Policies Hosting 100

Waxing UnLyrical

NOVEMBER 18, 2010

But if you are a corporate communications manager, you should really think about whether or not you might be better served by tracking the presence (or absence) of specific campaign messages instead of plain old sentiment. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. pts Settings.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Koka Sexton

NOVEMBER 25, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Twitter for a Cause Thanksgiving is wonderful. Tweetsgiving is a project of Epic Change that seeks to demonstrate the power of twitter and the social web by spreading gratitude and raising $10,000 in 48 hours to build a classroom at the school in Tanzania.

Twitter 40

Twitter Foursquare CoTweet CoTweet 40

Akamai Marketing

FEBRUARY 3, 2011

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend.

Social Media 138

Social Media Klout Policies Consultant 138

Waxing UnLyrical

NOVEMBER 1, 2010

One planned initiative will involve the development and advancement of a comprehensive set of standards to measure results of public relations campaigns. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Here’s a clip. Maybe it’ll be change we can believe in. pts Settings.

Class 258

Class Education Metrics Creative Commons 258

Koka Sexton

NOVEMBER 5, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Twitter for President It’s been the debate for several months and it just intensified over the past few days. Welcome to Election by Twitter I have been a Twitter addict for a long time. Twitter became my primary media source.

Twitter 45

Twitter Foursquare WordPress CoTweet 45

The Way of the Web

MARCH 17, 2010

One is to simply use the tools to get permission from fans and followers to feed out information and links, generally driving traffic back to your main site. One example of the feed approach is Dell Outlet , which essentially streams details of the latest Dell offers onto Twitter. 'resign'!

Social Media 32

Social Media Blogroll Feed Feedly 32

Waxing UnLyrical

JANUARY 27, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Comment as pts moderator PRnick Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! What are your pitching nightmare stories? Anything you’d care to share? I’d love to know.

Class 279

Class Press Release Flickr Comments 279

Waxing UnLyrical

OCTOBER 14, 2010

Corporations constantly churn out copy for communication channels and PR campaigns. He’d love to grab a gab on Twitter. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Steve Crescenzo observes this problem in corporate communications. Thanks so much for stopping by WUL!

Class 178

Class Flickr WordPress Template 178

Waxing UnLyrical

DECEMBER 21, 2010

It integrates with Twitter, which was the first reason I took to it. So when I post to Amplify, it posts to Twitter as well (assuming I’ve set up the sync) – and I can post to as many Twitter accounts as I like. I know we can do that for Twitter through HootSuite, etc., It’s easy. Can you say OMIGOD?!

Social Networking 270

Social Networking Class Comments Conversation 270

Waxing UnLyrical

JANUARY 7, 2011

Not only was I told that I was no longer worthy enough to speak at this event – because that’s essentially what it comes down to – but I was offered the wooden spoon of perhaps being on a “Twitter panel&# via teleseminar. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Class 207

Class How To Health Care Comments 207