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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

If you are going down the free route, use Google Blog Search, Technorati, and blogrolls to find relevant blogs. BuzzStream is a brilliant new tool that lets you gather contact names and addresses and chart your history of communications with each individual blogger. Many are not patient enough to wait that long. Mom & pop.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

25 years ago it would have required spending hours on end in a business library; even 10 years ago, it would have involved extensive online searching and chasing down blogroll links. Until relatively recently, developing anything close to a comprehensive list of influencers within any specific market segment was quite challenging.

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