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5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Here are a few ways to find topically relevant sites: Follow blogrolls. Build Your Brand and Expertise. It’s important to build your brand and specify a few employees with specific expertise. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area.

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The Blog Turns 20 This Year

Twist Image

It is an ongoing space where people come together to think differently about how brands can better connect with consumers. Brands struggle to understand digital marketing. It is much more than a place where I share what I am thinking about or tinkering with. Twenty years is a long time. I hope you do as well. books on blogging.

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Online Reputation Management For Businesses: A Comprehensive Guide

Harp Interactive

Negative websites whose sole purpose is to provide a platform for your disgruntled customers to malign your brand (your keyword) can show up in Google search results and invade your search real estate. These sites become popular because they use certain techniques that attract searchers who are typing in keywords associated with your brand.

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Watching Me Blog

Twist Image

I have an amazing team at Twist Image that did all design and infrastructure, but the content is all me (including the updating of the Blogroll). I do not mention brands. As often as possible, I try not to call out brands - especially ones that have screwed up. I write, edit, post, moderate, etc. everything. It's visceral.

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What's your social currency?

Akamai Marketing

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales.

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I Will Not Write About Old Spice

Adam Cohen

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

I know this, because 75% of the brands that use our platform fall into the exact same pitfalls that we fell into when we first ventured down that rabbit-hole. Celebrity bloggers are off galavanting around with celebrity brands. I started to embark on a multi-day project of sifting through blogrolls and aggregation sites like Bloglovin.

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