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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs. PLEASE LIKE MY FACEBOOK PAGE.

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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. Forrester: Actual Interactive Marketer Predictions For 2011.

Trends 258
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Marketing Beyond The Blog Buzz

Diva Marketing Blog

However, what was especially interesting to me was every person was concerned (in varing degrees) about the viablity and longevity of blogs in a world of social network clutter. . Blogs must be integrated into your marketing strategy to be effective: goals, objectives. Marketing Beyond The Blog Buzz.

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Monday’s 5 Social Media Must-Reads

Firebelly

30 Brilliant Social Media Marketing Tips From 2011. By Corey Eridon With so many great social media marketing tips getting shared in the blogosphere, we wanted to pass along some of the best tips and ideas that came up in 2011. The State of Social Marketing 2011 – 2012.

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Check-in on Product Discussion and Get Rewarded on German Rating Site

Mindjumpers

It markets itself as a social network, which lets users share their product experiences. The Blogosphere is Thriving. However, another one has joined the team – and this one is called “ The Chicken ”. The Chicken” is a German website based in Berlin and it applies a Foursquare model to product and brand discussions.

Sites 198
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Two New Google Developments

Small Business Mavericks

They’ve recently made two new developments that have already gotten the blogosphere talking. They’ve add an Events tab to the social network Google+. Google, as always, is branching out. The first one may not seem much, but it could be over the long term. Google being the No.

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20 Killer Facts About Business Blogging

Writtent Blog

About two-thirds of marketers say their company blog is “critical” or “important” to their business. million people blog on blogging sites and 12 million people blog via social networks ( Barnraisersllc ). 23 % of Internet time is spent on blogs and social networks ( Barnraisersllc ).

Sysomos 104