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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Fast Company: UFC and Its Gang of 4.6 Mashable: HOW TO: Create A Facebook Engagement Policy. Engaging on Facebook. Facebook as a battleground.

Trends 258
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Check-in on Product Discussion and Get Rewarded on German Rating Site

Mindjumpers

With status rewards for highly involved consumers — and not least the chance to discover something new — and both feedback-gathering and marketing opportunities for companies and brands, “The Chicken&# thus offers great business opportunities for both sides. The Blogosphere is Thriving. Beneficial for both customers and brand.

Sites 198
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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Do a Social Audit Must be done continuously – have people monitoring daily on various type of social networks as well as the blogosphere What are the conversation being held about the brand and where As well as Denimday – what is being said. it's no longer about pushing information out – it's about consumers generating conversations.

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20 Killer Facts About Business Blogging

Writtent Blog

About two-thirds of marketers say their company blog is “critical” or “important” to their business. Part of the reason is that blogs are a great way to engage your visitors. ( U.addresstwo ) Still not sure whether you need to have a blog? There are more than 80 known languages utilized in the blogosphere. (

Sysomos 104
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Personal vs Corporate Blogging

Kikolani

I work as the company blog manager for the KeywordShack SEM blog , in addition to being an Internet junkie with a personal blog (which I’d rather keep personal, for that’s what it is ). Personal reasons for blogger discouragement are irrelevant in the case of a company blog. When it Comes to Corporate Blogs.

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Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

The blogosphere and social media networks would go nuts with rumors and buzz about new products. The company can’t sustain its growth, and share price is based on future growth, not past results. But once it hit the news the company had no control over the information. Who wouldn’t enjoy free hype and buzz?

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To blog or not to blog – that is the question

Proactive Report

Some conflicting numbers showed up this week about blogs: The State of the Blogosphere from Technorati claims 70% of businesses are blogging. of mid market tech companies have an active blog. The number of INC 500 companies blogging is down to 37%. Facebook nad LinkedIn now lead the way in these fast-growing companies.