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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

As many of you know, I’m working with influencer marketing platform, The Shelf. Every PR or marketing person who is focused on journalists or bloggers should read this. So first, a little background: I’m the co-founder of The Shelf, an influencer marketing platform. Then, one day, I had a small epiphany. My First Epiphany.

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

It makes the blogosphere less frightening. And, quite frankly, the blogosphere can be daunting. If Kami Huyse hadn’t given me the opportunity (and a genteel kick-in-the-butt), I would never have ventured into the blogosphere. How will you ever get in good with such-and-such A-list blogger? Give someone else that voice.

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Should PR and Marketing pay bloggers to post?

The Way of the Web

Web Strategy Wikinomics Rankings ← How Leo LaPorte is saving my relationship… The best social games on any platform… → Should PR and Marketing pay bloggers to post? The post and comment which followed mainly took an anti-payment stance, which I respect, but also respectfully disagree with.

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Google Me – quick thoughts for and against…

The Way of the Web

And whenever there are big rumours, the blogosphere rushes to comment. 5 million activations a month, a focus on mobile first (as said by Eric Schmidt), and working across mobiles and the merging tablet market (in terms of tablets now getting mainstream coverage and adoption post iPad). Data knowledge.

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Super list of 50 social media links - Koka Sexton dot Com

Koka Sexton

I have collected a Super Link List from around the blogosphere for you to be all that you can be online! Six Ways to Give Your Audience Exactly What It Wants How to Extend Your Blog and Promote Your Members with the MyBlogLog API Viral Marketing Tips and Tricks 35 Twitter Tips from 35 Twitter Users Keep the Tip(ping Point) Making a del.icio.us

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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

Unfortunately, there are simply not enough Jonathans in the world who explictly respond to the PR “pro&# to let them know that their behavior won’t win them any influential friends in the blogosphere. If you are going down the free route, use Google Blog Search, Technorati, and blogrolls to find relevant blogs.

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Gabi Reinmann: Vortrag Persönliches Wissensmanagement

Buzz Marketing for Technology

Nicht zuletzt aufgrund von Blogs vermischen sich sogar zunehmend traditionelle Medien mit Wissenswerkzeugen wie Blogs, um sich einerseits seine eigene Medienwelt zu schaffen und andererseits als Angebot oder Abhilfe, um sich weder in der undurchsichtigen Nachrichtenwelt noch in der Blogosphere zu verlieren. Viele Grü�e, Boris Jäger.

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