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The ROI of Respect, Listening and Hugs

Almost Savvy

While there will be always be an ongoing debate about which metrics (number of followers, fans, clicks) are most important when calculating social media ROI (return on investment), I wonder if there is a downside to being a metric-holic. I see bloggers calling out other bloggers for unsavory practices. Yes, I used a curse word.

ROI 273
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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. Critically, Audience also lets you assign a dollar value to visitors based on their visits to competitor sites, to help determine the ROI of your social media activities. Public Relations.

Sysomos 273
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article thumbnail

The ROI of Respect, Listening and Hugs

Almost Savvy

While there will be always be an ongoing debate about which metrics (number of followers, fans, clicks) are most important when calculating social media ROI (return on investment), I wonder if there is a downside to being a metric-holic. I see bloggers calling out other bloggers for unsavory practices. Yes, I used a curse word.

ROI 100
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How to Use AIDA, ROI and KISS to Boost Your Sales

Kikolani

AIDA, ROI and KISS were first coined by advertisers and an engineer but have since been applied to the online marketing industry. Despite the debate, AIDA, ROI and KISS provide copywriters with valuable checklists, all of which ensure your copy is well written for maximum consumer engagement and ultimately, conversion. Related Posts.

ROI 128
article thumbnail

The ROI of Respect, Listening and Hugs

Almost Savvy

While there will be always be an ongoing debate about which metrics (number of followers, fans, clicks) are most important when calculating social media ROI (return on investment), I wonder if there is a downside to being a metric-holic. I see bloggers calling out other bloggers for unsavory practices. Yes, I used a curse word.

ROI 100
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A Startup’s Struggles and Successes in Influencer Outreach: How to Set Up Your First Blogger Campaigns

Techipedia: Tamar Weinberg

Every PR or marketing person who is focused on journalists or bloggers should read this. Without further ado, this is a great story: Working with bloggers can be a somewhat daunting task if you’ve never done it before. Each participating blogger would host a giveaway on their blog, and this always did wonders for us!

Blogger 100
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How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies

Pam Moore

They trusted what they read by the numerous bloggers and “thought leaders” delivering the step by step guides to overnight online fame. The majority of these brand leaders never intended to get over focused on actions that are far from delivering real business and brand value.

ROI 78