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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.).

SM2 202
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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on. Audience tracks visitors to your site alongside their previous web activity, and helps to determine whether each person is a real lead or is just browsing.

Sysomos 273
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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. and determine what blogs they read, social networks they use, forums or wikis they use, etc. and plan for the kind of resources (like designers, bloggers, etc.) and research your customer, your products, your competitors products, etc.

Strategy 186
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You Become What You Measure

Social Media Strategery

We use tools like Sysomos and Radian6 to track millions of social media posts. We use social network analysis to determine how messages flow from one person to another. We ignore reporters and bloggers who don’t measure up to some arbitrary influencer score. Where does it stop? Will it stop? Can we stop? .

Sysomos 134
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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

As bloggers, we’ve all experienced it: the completely off topic pitch. A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) There are even more bloggers. Guess what? His response?

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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. I’ve seen Klout engage with a large number of bloggers and talking heads openly and honestly (without of course revealing the algorithmic secret sauce).

Klout 159
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9 LinkedIn Users Describe Themselves

Ari Herzog

Public Speaking (Social Media/New Media). Blogger relations. Headline : Director of Community at Radian6. Social media can and should be a common-sense, integrated part of your communication and outreach strategy, both online and off. Tags: Roundup Social Networking branding LinkedIn. Keynote Address.