Convince & Convert

MAY 4, 2010

There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. Great question. Is the same true in adoption of new technologies? How should companies evaluate success? The ROI of many Enterprise 2.0 technologies can be relatively easily derived.

Social Media 116

Social Media Strategy Consultant ROI 116

Techipedia: Tamar Weinberg

JULY 29, 2010

Books Take Time to Write Last week, a Twitter user asked a really blunt but surprising question about how to download my book (legally) for free. Whether or not it’s my choice — and in book publishing, there are other parties involved beyond just the writer — it’s just the wrong question to ask.

Products 267

Products Consultant Price Social Media 267

Convince & Convert

MAY 3, 2012

Klout currently, I think, takes in, I don’t know, six, eight social networks. Jason : …and tries to give you a score of how influential you are on social networking. What you have to understand about Klout, and services like Klout, is Klout is limited to reaching residents on social networks online.

Klout 114

Klout Social Media Conference Influencer 114

Convince & Convert

SEPTEMBER 20, 2010

Inevitably, when corporate America seeks a PR agency to support their communications effort, the Request for Proposals (RFP) asks for critical capabilities that can help a company sift through the myriad of options available and narrow them down to the few that make sense for their specific needs. Npollack Totally agree.

Social Media 115

Social Media Strategy RFP Social CRM 115