agora pulse

MARCH 7, 2019

How do you use hashtags in your marketing right now? Many social media managers and marketers often just find the most popular hashtags and use them—but don’t know whether that’s a good idea. To answer those questions, we need to look at the finer points of using hashtags and how to measure their impact.

Hashtag 98

Hashtag Social Media Management Fashion Social Media 98

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Let’s look at how to make a social media influencer program work for you. These people have dedicated and engaged groups of followers on social media. 93% of U.S.

Influencer 145

Influencer Social Media Marketing How To 145

The Realtime Report

OCTOBER 22, 2012

To get consumers excited about Halloween costumes, Kmart hired ad agency Draftfcb to create a live event, a social media campaign, a visually impressive ad — and to break a world record. Mommy bloggers were invited to view the event live, and it was streamed live on UStream. What do you think?

Ustream 168

Ustream Blogger Campaign Social Media 168

Ignite Social Media

JULY 8, 2016

When social media shakes up the fashion industry , what do you do? Fashion brands with high levels of engagement on social channels like Instagram, are seeing growth in online sales. Not to mention, social media serves as an interactive magazine. Social Media Customer Service.

Fashion 112

Fashion Retail Trends Social Media 112

The Realtime Report

SEPTEMBER 5, 2012

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. billion the city invested to welcome over 1.5

Crowdsourcing 170

Crowdsourcing Travel Blogger Tourism 170

Social Media Strategies Summit

SEPTEMBER 18, 2023

Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA). As social media manager, the responsibility landed with Abbey. anyone who doesn’t work for a retail or fashion brand).

Influencer 130

Influencer Travel Retail UGC 130

Convince & Convert

DECEMBER 16, 2014

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach.

Blogger 152

Blogger Fashion Case Study Brands 152

Mindjumpers

NOVEMBER 24, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? Working in both PR and digital comms I have been involved with a number of blogger relations campaigns throughout the years. Put on an experience – bloggers are always looking for fresh, interesting (but relevant!)

Blogger 212

Blogger Eventful Transportation Tips 212

agora pulse

AUGUST 22, 2017

Although we are a social media management tool, we too struggle with keeping up with all the changes and identifying best practices. That’s why we are excited to announce the launch of Social Media Lab! What is Social Media Lab? How Many Hashtags Should you Use on Instagram for the Best Engagement?

Social Media 132

Social Media Sample Samples Hashtag 132

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. Left: Screenshot from the Instagram account of travel blogger Andrea Cristina.

Hashtag 60

Hashtag Industry Campaign Hotels 60

Webbiquity SMM

JUNE 1, 2021

Engage with prospective customers on social media. Staying connected with your customers and sales prospects, via email and social media, is critical. But for your social media activity to successfully yield results, you need to do more than just broadcast content. Don’t rely on Gmail here.

Tips 352

Tips Marketing Privacy Influencer 352

Ignite Social Media

JULY 19, 2023

One of the most interesting but perhaps lesser-known social media tools out there is Stampede Social. Stampede Social is looking to replace “Link in Bio” with a interesting way to instantly deliver links or content to interested followers. What is Stampede Social? But that’s not all it does.

Hashtag 78

Hashtag Software Instagram UGC 78

Webbiquity SMM

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Marketing Hashtag URL 100

Social Media Marketing

MARCH 22, 2018

Social Media today has an undeniable power of spreading information, growing the business and developing community. Both individuals and businesses in healthcare industry use social media to stay connected, communicate and sometimes market their products and services. 26% of hospitals currently use social media.

Training 99

Training Industry Social Media Health Care 99

Hootsuite

FEBRUARY 13, 2023

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. What does TBT mean? When did TBT start?

Brands 145

Brands HootSuite Hashtag Instagram 145

Buffer Social

JULY 12, 2023

Today, I get 400,000 impressions on my content monthly, primarily from search and targeted social media channels. Even if you’re not a blogger or publisher, I hope the lessons I learned and strategies I used can help you improve your content marketing and reliably see more potential customers landing on your site.

SEO 77

SEO Sites Social Media Metrics 77

Later

NOVEMBER 5, 2020

Have you ever struggled to create a social media post? Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . How to Use Content Pillars for Social Media. We’ve been there. Choose Your Content Pillars.

Social Media 112

Social Media Strategy Hotels Content 112

Kikolani

SEPTEMBER 24, 2012

Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted.

Blogger 166

Blogger How To Directory Forums 166

Direct Marketing Observations

MAY 7, 2010

I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well. 2) #4change is a monthly tweetchat on how social media is helping to create change.

Social Media 214

Social Media Health Care Pharmaceuticals Social Entrepreneurship 214

Almost Savvy

OCTOBER 4, 2012

This is important because there are critical lessons here for all of us using social media for business. For those of us who are heavy social media users, it was easy to see how this probably happened. Things move very quickly in the world of social media. Hang in there; allow me to explain.

Social Media 243

Social Media Brands Reputation Authentication 243

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of a Healthy Social Media Influencer Relationship.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of Great Social Media Influencer Relationships. Social media influencer relationships are also great for not appearing too pushy.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Rebekah Radice

MARCH 16, 2015

Marketing your small business on social media continues to evolve. In fact, if you’re a local or small business, you can no longer afford to avoid social media. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Later

MAY 24, 2020

But what if social media is your job? . When your work requires you to be scrolling social media, it can feel impossible to “unplug” and take a break from the online world. . There’s no denying that social media managers have an “always-on” attitude. on the pulse of what’s trending right now. .

Social Media Management 98

Social Media Management Social Media Tips Instagram 98

Hootsuite

JULY 21, 2021

The world of social media is an ever-changing landscape. If you are looking for influencers to work with on a regular basis, post the job listing on your website or your social media. Follow hashtags related to your industry. On Instagram, you can follow more than just other accounts—you can follow hashtags too.

Influencer 135

Influencer Instagram How To Fashion 135

agora pulse

APRIL 15, 2020

Get the scoop on Instagram best practices from the marketer who literally wrote the book about this social media platform. Can you get shadowbanned if you use the same set of hashtags too frequently? She says she uses the same set of hashtags all the time and has never been shadowbanned for it. Neither have her clients.).

Questions 154

Questions Instagram Hashtag Social Media 154

Techipedia: Tamar Weinberg

MARCH 27, 2012

Ever read those articles on how a business has successfully used social media to increase brand awareness and drive sales? Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. This is a guest post by Lisa Kalner Williams. Why is that?

Social Media 186

Social Media Real Estate Survey Eventful 186

yMarketingMatters

NOVEMBER 8, 2013

It’s probably the most common problem faced by bloggers and social media users. Most people feel that blogging is only about writing blog posts and social media is only about posting updates. It’s a big reason why so many blogs and social media accounts are abandoned. What am I going to say?

Aggregator 251

Aggregator Yahoo Hashtag Syndication 251

Sherrilynne Starkie

FEBRUARY 10, 2013

Within 20 minutes of the first tweet, all mentions had been deleted despite the marketing director’s apparent lack of social media skills. In fact, it fuelled interest and the debacle went viral in social media. Then, the story of rogue employees was reported in mainstream media around the world. Related articles.

Twitter 324

Twitter Retail Newsletter Hashtag 324

Almost Savvy

OCTOBER 4, 2012

This is important because there are critical lessons here for all of us using social media for business. For those of us who are heavy social media users, it was easy to see how this probably happened. Things move very quickly in the world of social media. Hang in there; allow me to explain.

Social Media 190

Social Media Brands Reputation Authentication 190

Later

OCTOBER 9, 2018

Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

Social Media Management 110

Social Media Management Social Media Tips Feed 110

Social Media Strategies Summit

NOVEMBER 30, 2020

They have witnessed marketing and promotional roles transitioning onto Instagram (as well as other social media channels); 70% of shoppers now turn to Instagram for product discovery. Brands can maximize revenue by incorporating sales campaigns into their social media marketing strategies. Don’t Forget Hashtags.

Products 164

Products Instagram Brands How To 164

The Realtime Report

JUNE 2, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

Freelance Social Media

MARCH 1, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe #GNO the most popular hashtag every Tuesday night by cinta5 on March 1, 2009 I was browsing popular hashtags a couple of weeks ago and found the tag #gno to be the most popular.

Hashtag 112

Hashtag Foursquare RSS WordPress 112