Mindjumpers

JULY 8, 2010

Radiotjänst really put a focus on thanking their customers and is doing so with quite extreme actions; they also did Sweden´s greatest flash mob as part of the campaign. This second version of The Hero isn´t expected to reach goals as high as the first one, but it’s a cool follow-up on the campaign and their concept.

Flash Mob 183

Flash Mob Film Campaign Disqus 183

Laurel Papworth

OCTOBER 1, 2011

Bloggers, Twitterers and others are involved in Process Journalism – the story is reported as it happens. Social networks were widely used by gangs to co-ordinate the riots across the country. Cleveland and Washington DC are trying to ban these social media organised demonstrations too. Livestreaming the revolution.

Journal 111

Journal Flash Mob Communities Digg 111

The Way of the Web

AUGUST 10, 2011

I’ve seen the media mis-label social networks and flash mobs, and at the same time as they look at communication tools as a cause, they’re using them to share their own content from reporters on the ground and news teams back at the studio.

Flash Mob 32

Flash Mob Eventful Social Networking News 32

Techipedia: Tamar Weinberg

JANUARY 28, 2010

It’s why T-Mobile succeeded with a flash mob. This might be via power players on social networks (eg, this story is moving on Sphinn) or even national TV (Susan Boyle’s video was a recording of a popular TV show). It’s why she is now famous.

Video 236

Video Flash Mob YouTube MySpace 236