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Book Review: Social Media Marketing

Webbiquity SMM

She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.). Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.). Social Events (e.g.,

Review 152
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Only recently, however, this story has become widely critiqued, with bloggers calling the practice a “vicious … royal mess&# that “crossed the line.&# The effective practice of social media marketing requires monitoring all channels, from online cruise message boards to social networking sites like Facebook or LinkedIn.

Brands 133
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

For those die hard SEO practitioners who don’t see the value in social, this article shows the last few months’ impact on search engine rankings. Ultimate Blogger’s Guide to Search Engine Optimization : There have been a lot of guides on blogging and SEO, but this is the latest and has good info.

Marketing 264
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

million members, and I’ve asked her to contribute her thoughts as she’s gathered from Facebook’s message boards and discussions. I’m currently running a Twitter and YouTube contest, for example. For example, I get friended daily by people who do not use their real names even though that’s a policy.

Facebook 277