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Measuring CSR: #measurePR with John Friedman

Waxing UnLyrical

John’s long been a proponent of measurable communications, and in addition to his pretty hectic day job (the man gets to fly between DC & Paris, France, so I don’t feel that bad for him), he’s cofounder of the Sustainable Business Network of Washington , and the Huffington Post’s CSR and sustainability blogger.

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Danish CSR Initiative on Social Media Meets Criticism

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? Thumbs up for the support Jonas Juhler Hansen says: August 5, 2010 at 12:46 pm CSR is all about building up goodwill, isn’t it? Alice Korngold says about CSR that you should: “[.] I could be wrong.

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5 Popular Posts About Social Media

Mindjumpers

Read Full Post » • Danish CSR Initiative on Social Media Meets Criticism The Danish CSR initiative called ‘Lys i Afrika‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. How can we do something that will create value through social media?”

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Social Media Hitchhiking: Audi Sends College Student Cross-Country Using Only Digital Networks

The Realtime Report

University of Pennsylvania grad student and blogger Lindsay Rule recently hitchhiked across the US using only social media and online networks, as part of a partnership between Architizer and Audi’s Urban Future Initiative. The idea is innovative and fun – but what’s the bottom line for Audi?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Be Committed to CSR As mentioned, it’s critical to be transparent when it comes to a company’s CSR program, especially when harnessing social networking platforms. Don’t be Shy.

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Is Social Media Just A Buzzword?

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Welcoming new colleagues and old ones in new jobs at Mindjumpers Danish CSR Initiative on Social Media Meets Criticism » Is Social Media Just A Buzzword?

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Storytelling – A Powerful Tool When Branding Your Organization In.

Mindjumpers

– Relate it to the specific needs of your target audience. – Make your story unique, so the audience gets an impression of your company. – Tell a story that is believable and builds trust in you. – Be convincing, and think of the image and identity you want to project.