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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Two bloggers wrote that audience building will be a distinct skill in demand next year, while one predicted greater use of content repurposing to extend the life of older but still relevant content.

B2B 293
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. And unfortunately, social media is at fault for breeding this mentality and causing it to spread. It also happens to us Z-list bloggers as well.

Products 267
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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

Klout currently, I think, takes in, I don’t know, six, eight social networks. Jason : …and tries to give you a score of how influential you are on social networking. What you have to understand about Klout, and services like Klout, is Klout is limited to reaching residents on social networks online.

Klout 114