Diva Marketing Blog

NOVEMBER 11, 2010

Social media use is a contact sport, not a spectator sport. When it comes to an agency or consultant social media service (versus social media services ) there is a new model emerging. Role & Responsibilities of the New Social Media Agency/Consultant. Agency cheers! The more we'll get paid.

Social Media 72

Social Media Brands Press Release Sports 72

Diva Marketing Blog

OCTOBER 14, 2009

social media is an in the moment way to conduct marketing. Social media goes against the grain of how marketers including PR, sales and to a great extent customer service professionals have managed their responsibilities as stewards of the brand. It's all a part of developing the new social enterprise.

Social Media 61

Social Media Marketing Social Enterprise Forums 61

The Marketing Blog

DECEMBER 24, 2009

Home About In the Media Criticising Social Media ? Preventing Social Media Spam December 25, 2009.9:00 00 am Enterprise 2.0 Enterprise 2.0 Enterprise 2.0 Conversations [link] #e20 #enterprise20 #conversation… Reply Tweets that mention Enterprise 2.0

Conversation 155

Conversation Web 2.0 Startup Flickr 155

Diva Marketing Blog

OCTOBER 30, 2009

A zillion landing page blogs are pretending to be social media. take off the mask and you find a search strategy built on a blog platform 12. Not listening to your customers' who take time to express their pleasure and concerns in the social world is a sad trick for both customer and company.

Social Media 64

Social Media Strategy Press Release Social Enterprise 64

Buzz Marketing for Technology

JUNE 27, 2008

social media. I’m Writing a Guest Blog Series for the Wikinomics Blog. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. I’ll blog here to let you know when each new guest post is published. advertising.

Wiki 223

Wiki Net Neutrality SocialText Folksonomy 223

Janet Fouts

JUNE 14, 2011

Whether you work with a grass roots organization or a humongous nonproft you know that social media can be an effective way to make your message more visible out there in the world. Do you use video as part of the social media outreach for your nonprofit? Here’s a welcome video from Rik created in Second Life!

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Virtual World Collaboration Education Curation 136

Diva Marketing Blog

JUNE 10, 2012

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. both traditional and social media. The effort outweighed the value.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Social Media Strategery

JUNE 22, 2011

I’ve written before about the need to start talking about failures at conferences so that others may learn, so that’s why I was excited to attend Kevin Jones ‘ presentation, “Enterprise 2.0 Failures – And What We Learn From Them,&# yesterday at the Enterprise 2.0 Conference here in Boston.

Collaboration 118

Collaboration Wiki Project Policies 118

Diva Marketing Blog

DECEMBER 7, 2009

Social media is all about the stories. This tale begins with two friends from opposite ends of the world who met in the virtual world of blogs. This social media book is divided into 10 sections: 1. Pitching Social Media 8. I'd like to tell you a story. The direction focused on action versus theory.

Conversation 60

Conversation Virtual World Social Enterprise Publishing 60

Diva Marketing Blog

MAY 14, 2010

Social media is all about the stories. This tale could never have happened without the technology of the Internet, the culture of social media and the generosity of over 100 people from all over the globe. . It is also a case study that reinforces that social media does create real and sustaining relationships.

Conversation 64

Conversation Case Study Social Enterprise Course 64

Social Media Strategery

SEPTEMBER 28, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media An Awesome Interview with the Founder of GovLoop, Steve Ressler Mon, Sep 28, 2009 Government 2.0 I’m one of the leads for our social media/Government 2.0

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Gov 2.0 Collaboration Communities Web 2.0 89

Laurel Papworth

JANUARY 7, 2013

One of the reasons I don’t like writing blog posts for other people is that they don’t respect my humble opinion half as much as I do. My social enterprise, Selco India has provided 112,000 solar home systems to low income households and institutions. they delete the post willy nilly.

Social Entrepreneurship 76

Social Entrepreneurship Conference Energy Transportation 76

Direct Marketing Observations

JANUARY 4, 2010

We hear so much chatter that companies have to be participating in social media. So why don’t we ever hear about social media from the people who are responsible for managing direct customer experiences on a daily basis? The experience is what social media is all about. and Voila! Listen and 2.

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Social Media Engagement Class Social Enterprise 131

Webbiquity SMM

DECEMBER 4, 2012

How can you make sure your company’s social media policy doesn’t run afoul of employment law? What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? Social Media Marketing Guides and Tips.

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Social Media Resources Tips Policies 213

Convince & Convert

JANUARY 25, 2012

As Jay lays out 4 Nearly Guaranteed 2012 Social Media Predictions , what do you notice? Have a quick look at his 4 predictions: Multi-Media Soars – Jay is speaking about video and photo apps that enhance social media, draw more users off of the likes of Facebook and into new channels driven by mobile app technologies.

Marketing 115

Marketing Crowdsourcing Smart Phone Mobile 115

Convince & Convert

JUNE 29, 2012

This is Episode 22 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer).

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Yammer Microsoft Communities LinkedIn 114

Convince & Convert

MAY 24, 2012

This is Episode 17 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). This episode features Maria Ogneva of Yammer. Listen Now. It was very funny.

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Yammer Badge Privacy Organization 114

Convince & Convert

OCTOBER 22, 2013

To help with longevity, we try to move our big content pieces away from the blog (which by nature has a transient feel) to a more permanent home. Social media penetration (total share numbers on-site and across syndication channels). Total number of links and syndications achieved by the content. Immediate conversion events.

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Strategy Content BuzzStream Brands 150