Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly.

SM2 187

SM2 Alterian Vocus Social Media 187

Kikolani

OCTOBER 12, 2010

Thanks to an idea from Michele McGraw on ways to prep your blog before an event, I decided to do two lists for newer readers as well as people I meet at Blog World Expo later this week. Blogging Tips. Blogging Tips. Blog Marketing. Without further ado, here are the posts readers have engaged with the most.

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Atom Thought

AUGUST 13, 2010

While we all fret about the RoI from social media marketing, there seems to be little concern over how we close loop our social media marketing efforts. It was also integrated with their facebook page, twitter and blog. CrowdSourcing- The New Social Media Mantra to Sell Better!

Campaign 219

Campaign Social Media Marketing Crowdsourcing 219

Buffer Social

JULY 10, 2017

Is social media best used for sales or for brand awareness and engagement? Many marketers lean towards the side of brand awareness and engagement, while others can’t quite see the point of social media unless it’s eventually leading to sales. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS.

Social Media 106

Social Media ROI Directory Team 106

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Or, you could just use Swix, the super slick new social media scoreboard that just works.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar.

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Social Media Strategy Consultant Conference 167

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. In recent years, we have come to understand that social media monitoring is your brand’s first line of defense against a potential crisis. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. You might want to test this. • What about you?

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. What’s your goal?

Industry 231

Industry Real Estate Social Media Travel 231

Social Media Strategies Summit

FEBRUARY 11, 2021

Would you like to have your content available to older people who may not be on social media, or those who may not be able to read? If you’re familiar with the concept of Stories on social, then you’ll understand micro-casting. To accomplish this, you must get 2 RSS feeds from your podcast hosting company.

Sample 147

Sample Samples Hosting Instagram 147

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing.

Social Media 224

Social Media Class Creative Commons Flickr 224

Convince & Convert

JULY 28, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook?

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

Social Media 119

Social Media Strategy Consultant RSS 119

Kikolani

MAY 31, 2012

Building a good social media presence doesn’t have to take all your time. You just need to work smart, and focus on the activities that produce the highest ROI. The most common mistake people make is not defining their social media goals before they begin. What are you doing with your blog?

Blogger 141

Blogger Social Media Tips ROI 141

Buffer Social

AUGUST 28, 2017

How do you create something that lasts in marketing and social media? In episode #58 of The Science of Social Media , we sit down with Ryan to explore the current state of marketing and social media content and how short-term thinking only creates short-term results. But for a lifetime. Let’s dive in!

Social Media 99

Social Media Content Marketing Advertising 99

Convince & Convert

FEBRUARY 15, 2010

Social network connectivity is becoming the post-modern email newsletter. This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts.

Social Media 114

Social Media Strategy Social CRM Newsletter 114

Justin Levy

JANUARY 4, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Social Media Jungle at CES Written on January 4, 2010 by Justin Levy in conferences , social media 2 Comments - Leave a comment! Social Media Reputation, Dave Taylor 9:45-9:55 a.m. 9:00-9:10 a.m.

Social Media 100

Social Media Hosting Conference Creative Commons 100

Kikolani

NOVEMBER 3, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Something for everyone, from blogging to social media, landing pages to squeeze pages, increasing conversions vs. conversion killers, design, and more!

Analytics 105

Analytics Conversation Social Media Google 105

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Buffer Social

JANUARY 30, 2017

We had the pleasure of chatting with Carlos all about how marketers can get started with Snapchat and how they can tie their Snapchat marketing efforts into overall business ROI. How to listen : iTunes | Google Play | SoundCloud | Stitcher | RSS. Tying Snapchat marketing efforts to business ROI. Develop a long-term strategy.

ROI 40

ROI Communities Strategy Marketing 40

Josh S Peters

JUNE 11, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Engagement is Mantra of Social Media, Why Not Mantra of Schools, too? Engagement is Mantra of Social Media, Why Not Mantra of Schools, too? in to schools 2.0 ?

Social Media 145

Social Media Engagement Wiki Education 145

Kikolani

OCTOBER 10, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Featured Post – How to Optimize Social Media Profiles for SEO. What’s at stake in this blogging contest? Here is my blog post process in stages.

Analytics 113

Analytics SEO Social Media Google 113

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? shouldn’t they always have been? being my Chief Operating Officer and 2.

Postrank 255

Postrank ROI Tourism Blogroll 255

Kikolani

MARCH 1, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content.

Mashup 141

Mashup Resources Google Adsense 141

Kikolani

SEPTEMBER 5, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! It goes beyond just about creating a blog or social media account. Social Media. Here are some great resources that will help you do just that.

Affiliate marketing 115

Affiliate marketing Organization Tools Twitter 115

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# To use the old saying – the ROI on these sorts of ROI efforts is not good. Maybe less than 10%. pts Settings.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!

Class 226

Class Blogosphere Blogger Creative Commons 226

Josh S Peters

NOVEMBER 30, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Brand Marketing Campaign Using Social Media in a Brand Marketing Campaign Written on December 1, 2009 by Josh Peters in Social Media 10 Comments - Leave a comment!

Campaign 113

Campaign Social Media Brands Marketing 113

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

I’m taking two seminar courses at school this term, and they each resemble a particular form of social media. I see this seminar as a blog. At the end of the semester, I only know a couple more people from the blog than I did at the beginning. is to web 1.0.

Social Media 189

Social Media Class Forums Microblogging 189

SocialFish

JANUARY 11, 2011

Just wanted to take this opportunity to thank everyone who reads, shares, comments on, tweets and otherwise supports our SocialFishing blog. Thank you to you for making this blog as amazing a resource as it is! The Trainer’s Social Media Tool Box. Need help with Social Media policies? Social Media Does Not.

Postrank 170

Postrank Handbook Case Study Press Release 170

Akamai Marketing

JULY 28, 2011

Again, I’ll say that what you should measure depends on your strategy, what are you trying to accomplish with social media? Now, as I said in an earlier blog post, you should use several different metrics to dig deeper into your audience and see what’s really happening with the content your sharing.

Metrics 229

Metrics Twitter Postrank Analytics 229

Convince & Convert

NOVEMBER 19, 2014

For months, I published new (and helpful) content on my blog, and emailed it to those subscribers. Too often, we forget to take into account the trust factor, and get obsessed to prove ROI. But, your blog doesn’t exist to convert customers (at least not yet) it’s there to build trust. The Inbound Funnel Fake-Out. tweet this ).

Marketing 159

Marketing Consultant Upcoming RSS 159

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. What I found were a collection of sites and posts that spoke to my social media needs.

List 96

List Social Media Case Study Wiki 96

Almost Savvy

MAY 3, 2009

Who doesn’t have a blog these days? Many people started a blog way back when, but may have since abandoned them for other pursuits. and are aligned with an overall business plan; others are primarily social or just for fun. Blogging provides a simple,?yet What is your take on blogs?

Reputation 154

Reputation Conference LinkedIn Lijit 154