Traditional Book Publishing vs. Self-Publishing
OCTOBER 3, 2012
One of the questions they asked me yesterday was how six months of book tour travel and speaking had gone and whether or not I’d self-publish my second book. Book Publishing. Book publishing is fascinating. In today’s immediate gratification, fast-paced world, book publishing is on its own time. It was all due to the publisher the first week of January.
Self-Publishing vs. Publisher: Why You Should Do Both
MAY 30, 2012
He and I were talking to Bob Reed about the book publishing process – Mark having just published Return On Influence and Geoff Livingston and me having just published Marketing in the Round. Because a competitor is publishing a Twitter book and they want to beat them to the punch. Is Publishing Dead? If I publish this blog post by 7 a.m.
Link Building Tactics for Publishers
MAY 14, 2013
When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. It is one of the many reasons that content marketing has become so popular, as brands in other industries put an emphasis on content development and promotion and essentially become publishers themselves.
Three Essential Blog Writing Tips for Just Before You Click Publish
JUNE 16, 2015
We’ve talked about blog writing tips for when you need ideas. But what about those last moments before you click publish? That’s what these blog writing tips are for. You’ve read enough blog writing tips by now that you should have already spent some time on your headline. But before you hit publish, sit back and really think about your target reader.
The New(ish) Trend Of Publishing Within Publishing
APRIL 9, 2016
Let's not diminish the power of blogging. What made it most unique, was that they were going to publish it solely on Facebook. Not just a random bunch off "b-side" type of articles that weren't fit for publishing on Business Insider. The thing about this publishing thing. . Writers used to write for publishers. Publishers were the gatekeepers to an audience. Social media enabled writers (and other forms of content creators) to become their own publishing platform. Instead NewCo is being published within Medium. blogging. mirum blog.
6 Social Tools to Use Immediately After You Hit “Publish”
JUNE 15, 2015
published it. In fact, publishing your article is just the first step. I have shared some of the most essential steps to take right after you publish an article which include: Email those who helped you write it (If you were using any expert quotes). Reply to all the comments both on your own blog and around social media sites! You have invested in that content. Right?
8 Tips On Developing A Social Publishing Approach For Brands
AUGUST 13, 2012
A social publishing approach is the cradle-to-grave, beginning to end approach for audience-based content development, distribution, and measurement. 8 tips on developing a social publishing approach for brands. Conversations and conversion need provocation. Audience-based contextually relevant content that can be measured is the linch pin. Remember your core values and strengths.
Content Creation? Curation? Focus on Publishing Instead
AUGUST 8, 2012
But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Publishing is the overall approach of content and conversation. It’s more than just publishing a post to your blog, or uploading a video to YouTube. Less filling!” ” types of discussions. Someone created these planes.
3 Steps to Publish a Blog Post
JANUARY 3, 2014
It is very easy to write a blog post. Step 3: Publish and promote. Yeah yeah there’s more involved such as blog platforms, useful pictures, automation, and monetization; but the nuts and bolts of publishing a post involve writing a title, writing the body, and publishing it. One of my blogging goals for 2014 is to write a new post every day.
Stop! Check These Seven Things Before Hitting Publish
APRIL 21, 2016
You wrote an awesome post and you’re about to get it published. Here are seven things you should check before hitting the publish button. Check These Seven Things Before Hitting Publish appeared first on Spin Sucks. I have been blogging. The post Stop! Comments I found this post to be extremely helpful.
Pinterest: Great Opportunity for Lifestyle Publishers and Brands
NOVEMBER 21, 2011
Kerry Jones did an excellent one on the BlueGlass blog: Everything You Need to Know About Pinterest. While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands. I am primarily covering publishers in this post but there are also solid opportunities for retailers.
7 Conversion Rate Optimization Tips for Publishers
NOVEMBER 16, 2010
Paras has been doing some interesting work with A/B testing and conversion rate optimization so I thought it would be good to get some tips for publishers from him. As the director of Visual Website Optimizer (A/B testing software) I have had the opportunity to observe hundreds of A/B tests by our (publisher) customers and analyze what works for them. Tags: Publishing Yes / No.
12 Social Media Tools for Scheduling and Publishing Updates Compared
JANUARY 19, 2015
In this post, I wanted to share my findings for others who are also in the process of choosing a social media publishing tool for their business. The following are the social media tools for scheduling and publishing updates that I chose to research. They do have features that allow you to automate publishing updates to specified social media networks. AgoraPulse. Buffer.
Publishing Is A Relationship
NOVEMBER 26, 2014
Publishing is a relationship. Blog Content Marketing Writing content marketing reading writing Let me get a little deep on you. ” We see.
SEO Metrics for Publishers: How are You Tracking and Measuring Success?
MAY 1, 2012
When it comes to SEO publishers need to understand and effectively communicate progress and success. In this post I’d like to highlight some of the key metrics for publishers to focus on. Conversions – this comes into play much more in fields like e-commerce SEO, but publishers have desired conversions too. My Top Posts of 2011 on SEO, PR and Social Media for Publishers.
My Top Posts of 2011 on SEO, PR and Social Media for Publishers
DECEMBER 21, 2011
Is Using Facebook Comments Good for Publishers? The post on Facebook analytics tools did well considering I just published it last week. Unfortunately I wasn’t able to devote much time to blogging this year. Define is launching a company blog soon and we’ve also arranged to do some articles for Search Engine Land, so it will continue to be a challenge to keep up here.
Is Using Facebook Comments Good for Publishers?
MARCH 7, 2011
As someone who limits his Facebook friends mainly to actual friends but who frequently reads and comments on industry and marketing blogs, for me the main concern with using Facebook Comments is the desire to keep my professional and personal lives separate. I like this idea but not everyone has a blog or a professional Facebook Page. So is the system good for publishers?
How Much It Costs to Publish on Top Media Websites like Forbes, Entrepreneur, and BuzzFeed.com
APRIL 11, 2016
One of the more difficult tasks for some SEOs who aren’t great content marketers is to generate great content and actually get that content published on top media websites. Well, I found out what one particular blogger charges to get your content published on top media websites. BloggingWebsite Price. Forbes.com $1,750. Entrepreneur.com $1,250. Buzzfeed.com $1,000.
2015: The Year of Brand Publishing
JANUARY 12, 2015
Have you ever thought of your small brand as a publisher? More than ever, it is essential that brands become their own advocates by becoming informed resources via brand publishing in order to stand out. Here are four brands that dominate brand publishing: GoPro. GoPro, the undisputed king of brand publishing, uses their unique product to drive traffic to their site.
Study Shows: Blog Posts Published on Weekends Get More Social Shares
SEPTEMBER 23, 2015
You work hard to create relevant, engaging content for your blog and you want to be sure that it has as many eyeballs on it as possible. There are strategies and tips that can guide you on when to post to your blog, how to best engage social media and how to create a killer title that will have your post making the rounds on every social media channel. Blog Promotion
The End Of Blogging?
OCTOBER 14, 2015
The other week, I celebrated 12 years of blogging (not a typo). I have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. To know me, is to know that I am still deeply passionate about my blog, writing and the digital publishing experience. lamented the death of Google Reader , and still - to this day - love to hit the publish button. For years, we've been seeing the "conversation" shift from the comments section on blogs to places like Facebook, Twitter , Snapchat , YouTube and beyond. my blog)?
Nine PR Blogs to Read
DECEMBER 16, 2014
By Gini Dietrich On the ninth day of Christmas, Spin Sucks gave to you… nine PR blogs to read, eight PR up-and-comers , seven must-listen podcasts , six communicator gifts , five communications trends , four free webinars , three strategy games , two Crazies secrets , and the PR win of 2014. So, while there are only nine PR blogs mentioned here, the list is actually much larger.
Eight Common Blogging Mistakes
AUGUST 9, 2012
We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. Our goal was to blog about the silly things people do to hurt the perception of the PR industry and perpetuate the “spin doctor” image. So I’ve created a list of eight things to consider while you’re blogging. Disaster. And figure it out we did!
How to Use Niche Publishers to Drive Revenue
Convince & Convert
JULY 17, 2015
Rather than focus on sites that provide general traffic, go after niche publishers and targeted verticals. While it may be more time-consuming on the front end, you’ll find that working with individual publishers will pay off in the long run. When you sign content-focused publishers as affiliates, you automatically diversify your traffic. So how do you know the difference?
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
As a result, publishers and bloggers of all sizes are constantly bleeding site content to social channels in order to encourage crucial engagement and interaction outside of their homepages. As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. Publisher Platform (P3). Have an account? Used it? Not yet.
5 Things to Do after You Hit “Publish” on Your Next Blog Post
FEBRUARY 25, 2016
Her query was one I think a lot of people struggle with once they feel as though they may have the content production for their blogs under control, but are wondering how to get that content in front of the right people. What you can do after every post that will help you devise more content to publish. Publish Your Blog Post Without SEO, and 1000s of Visits Will Be Forever Lost.
The Changing State Of Blogs
DECEMBER 10, 2015
Are blogs dead? and I on to his podcast to discuss this whole, "is blogging dead?" meme that seems to be back in the public zeitgeist (the show will be published in the coming weeks). What is a blog? In the early days of blogging (I started Six Pixels of Separation in 2003), I defined blogs as a personal publishing platform that enabled anyone to write something, hit the publish button, and instantly have it distributed to the world for free (and fast). At the time, many new types of blogs started down the same path. blogging.
120 Marketing Tactics for Blogs
OCTOBER 5, 2013
Part of a good content marketing strategy, blogging helps you position yourself as an expert in your area. . Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers. Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics.
Scheduling Your Business Blog: How Often to Blog and the Best Times to Publish
APRIL 4, 2013
If you’re trying to create an editorial calendar to keep your business blogging on schedule, there are two tricky things you need to master: coming up with new content ideas and figuring out how often to blog. Blogging Frequency Best Practices. 2 Be consistent and always publish on the same day. Figuring Out How Often to Blog. How often do you blog?
The Future Of Books And Publishing
NOVEMBER 13, 2011
In a world of Blog, Podcasts, Twitter , magazines and more, I still get the most value out of reading and thinking about a good book over anything else. Along with starting one of the most interesting open source projects, LibriVox (for audio books based on books in the public domain), Hugh also works on book and publishing start-ups. The book publishing industry is going through dramatic change and digitization. blogging. book publishing. Episode #279 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. book oven.
F8 2016: It’s a Good Time to Be a Publisher on Facebook
APRIL 14, 2016
But F8 2016 provided hit after hit after hit to help the publisher. But today, I’m only going to focus on the changes made that help publishers. Here are 10 Facebook changes announced at F8 2016 that are pretty awesome for publishers… Here are 10 Facebook changes announced at F8 2016 that are pretty awesome for publishers… Click To Tweet. You see?
Four Types of Blog Posts Proven to Generate Organic Traffic
FEBRUARY 4, 2016
To increase the number of organic visitors to your blog you need to produce content that is so compelling to your visitors that they deem it worth sharing. Your blog posts must be well-written, unique, useful, and frequent. Here are four types of blog posts that are most successful at attracting organic traffic.
Is The Publish Button Evil?
APRIL 10, 2015
The ability to publish content was once one of the most valuable forces in the world. If you don''t study media (or if media is not a part of your profession), it''s hard to understand how profound this ability to publish a thought truly is. This is much more about respecting the ability to publish, communicate and connect. Why you should respect the publish button. Everyone has a publish button now. In fact, everyone has many, many, many publish buttons now. We publish on Facebook, blogs, Twitter , Pinterest , Periscope , whatever. brand.
When’s the Best Time to Publish Blog Posts?
DECEMBER 5, 2010
So in preparation for my upcoming webinar, titled Science of Blogging, I decided to combine all of my existing data on timing with my new research into one master post on the subject. The first time I looked at blog post timing was when I was analyzing retweets. Next, I looked at the effect that the time articles were published had on the number of times they were shared on Facebook.
13 Great Guides to Growing Your Blog Audience
MARCH 25, 2015
You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Got a well-written business blog, but a shortage of readers?
Why Bloggers Should Self-Publish
NOVEMBER 17, 2011
I’ve published seven books in the past seven years, five with traditional publishers (Wiley, Penguin, HarperCollins), and the last two I’ve self-published. In this post I give the specific details of all of my sales numbers and advances with the traditional publishers. Image copyright photogl - Fotolia.com The rest of this article is really three discussions: Why self-publish, rather than use a traditional publisher? Why bloggers should self-publish. How to go about self-publishing. Why self-publish? As a joke. So what?
How to Publish Your Blog on Amazon Kindle
NOVEMBER 28, 2012
Have you published your blog on Kindle? We’re not talking about publishing ebooks or PDFs, but your dynamic and regularly updated blog. Kindle publishing for blogs has already opened the doors to myriad opportunities for many businesses that have a blog. How on earth can kindle publishing help your SEO? Add and publish. and $1.99.
Theme Week: Publish Your Blog Post Without SEO, and 1000s of Visits Will Be Forever Lost
JUNE 2, 2014
While this week we’re exploring all the things you can do with a post after you hit “publish”, Rand is reminding is to take a second before we do and have a look at the things you can do to optimize your post before it even gets into the hands of your readers. So I thought up three more: Publish Your Blog Post Without SEO, and 1000s of Visits Will Be Forever Lost.
New Facebook Open Graph tags for writers and publishers
The Way of the Web
JUNE 21, 2013
You may be familiar with the Author and Publisher tools which Google+ offer to websites, and now Facebook has added some additional tools for publishers, journalists and writers to boost their content on the social network. The new Open Graph tags were officially revealed yesterday, and are as follows: article:publisher lets a publisher link an article to their own Facebook page.
The Spin Sucks Blogging Process
APRIL 16, 2012
Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog. And, let’s be real, it’s a pretty easy blog post for me to write. Blogging Philosophy.