Social Pros 17 – Maria Ogneva, Yammer

Convince & Convert

This episode features Maria Ogneva of Yammer. Before we get rolling, I will thank our sponsors, which includes my company, Argyle Social , developers of social media management software used by all of today’s brightest social marketing stars, including our guest today, Maria Ogneva from Yammer. Also, thank Infusionsoft , developers of social email marketing automation software. I’m a marketer. It’s the same thing with affiliate marketing.

Chat Away Inside the Corporate Firewall with Yammer

Josh S Peters

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Chat Away Inside the Corporate Firewall with Yammer Chat Away Inside the Corporate Firewall with Yammer Written on June 26, 2009 by Josh Peters in Social Media 0 Comments - Leave a comment! I wrote a guest post for the Utah Pulse Social Media Minute about using Yammer for your internal communication.

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Trending Sources

Yammer asks: What's Happening at Your Company?

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > News , Productivity , Social Media , Tech Tools > Yammer asks: What’s Happening at Your Company? Yammer asks: What’s Happening at Your Company? Now certainly Roxanne and I don’t really need Yammer for our little two-person company.

4 Reasons to Use Social Enterprise Networks for Business


Currently, her research focuses on various topics related to CRM software, sales, customer service and marketing strategy. Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. Chatter knows what you care about based on your activities, making it’s value immeasurable, ” said Dave King, Chatter Product Marketing Director.

Why Email Volume Won’t Decrease

Convince & Convert

There have been several blog posts and predictions recently ( most notably this one from Ryan Holmes, the CEO of Hootsuite ) prognosticating that email volume will diminish in 2013, as consumers make greater use of collaborative messaging tools like Chatter and Yammer.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

ALOT is a catalog of free “apps for your PC” in a range of categories including entertainment (comic books, TMZ, The Onion, IMDB search), food, games, travel, music, news (The New York Times, CNN, Fox News, Stock Market Watch), reference, social networking (e.g., A users can post to his/her Facebook wall, send a Tweet, share photos to Flickr and TwitPic, upload a video to YouTube, post a blog entry and manage other social accounts all from a single login and tool.

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Major Social Media Acquisitions: 3 Must-Reads


Salesforce Buys Buddy Media To Ride Social Media Marketing Wave. By Trefis Team has agreed to buy Buddy Media, a leading social media marketing platform for $689 million in cash and equity. Buddy Media enables its clients to listen, engage, gain insight, publish, advertise and measure social marketing programs. Billion Yammer Buy, Microsoft’s Social Enterprise Strategy Takes Shape. Big companies have been acquiring social media startups a lot lately.

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7 Surprising Differences Between Male and Female Millennials: Webinar Recap

Ignite Social Media

Read on to determine if your social media marketing strategy should shift to reach these two varying audiences. When we look at the channels that female and male millennials visit regularly, we see that the male audience is much more likely to visit the “micro-social networks” and/or messaging applications, such as LinkedIn, Reddit, WhatsApp, We Chat, Vine, and Yammer, than their female counterparts.

12 Cloud-Based Tools to Stay Productive | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 12 Cloud-Based Tools to Stay Productive Written on July 23, 2010 by Justin Levy in communications , organization , productivity , technology 2 Comments - Leave a comment!

Watch out for Danish start-up – bringing you a social work.


Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Will iTunes’ Ping Be a Success? In the process of finding the right tool for us, we tried out Yammer and the products for 37signals.

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

I haven't blogged here in more than a month. How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? You can read multiple books for marketing your business on Pinterest. There are more than 5,000 books on social media marketing. Create an internal blogging platform! When did I become the guy who gets tired of social media?

18 Expert Guides to Using Google+ for Business

Webbiquity SMM

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. Find the answers to these questions and many others here in 18 Google+ marketing tips and guides from more than a dozen experts. Effective Content Marketing on Google Plus: 5 Tools to Measure Success by Content Marketing Institute. Google+ Social Media Marketing

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Integrate Oktopost with Your Favorite Apps, with Zapier


For those unfamiliar, Zapier is one of the most essential tools for marketers that allows to integrate 1500+ apps, without a single line of code or any knowledge of API programming. You can set a similar automation for your own WordPress blog with another Zap.

Social Networking to Advance Your Career

Janet Fouts

Global Social Media Marketing, Cisco Systems. We talked a bit about Vine and how it is being used by a broad scope of people, from filmmakers to big brands and marketers, even some Twitter and Vine resumes or request for product information. Not many on the panel are super-users, but the power of having a presence on Google+ for local businesses, adding the authorship tags to your blog to establish your authority on a topic can’t be ignored.

Be a Social Business: PR Trends in 2011

Proactive Report

They’ve experimented with social media campaigns and activities, mostly in the marketing and PR arena. Widen the circle of involvement: The old model of “keeping the smart markets out and the smart employees in &# ( Cluetrain Manifesto ) is no longer working.

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Justifying the Time You Spend on Social Media

Social Media Strategery

This was after I told my wife that I couldn’t make dinner yet because I had to finish up some work, only to have her chastise me for responding to some messages that I received on our company’s Yammer feed.

Building a Social Business

Koka Sexton

During the conference there were about a dozen breakout sessions that fell into one of three tracks; Sales, Marketing and Social Selling. I ran the social selling track and held panels with customers and companies like Sprout Social , Extole , Yammer Cornerstone OnDemand and others. This is no longer just a role for marketing people, any customer facing employee should assume some responsibility for this.

Building Your Business With Internal Collaboration

Convince & Convert

It’s like nothing else on the market, and I really mean that. market forces in there that encourages employees to collaborate, respond, and participate? the reservation and are already doing their own grassroots box, or set up a small Yammer, install just for our division? going to position it, how you’re going to brand it and market it. marketing, this notion of social email. because some of that messaging goes into the tool, Yammer being.

How to Apply Youtility to Internal Communication

Convince & Convert

When it comes to creating compelling content, marketing is leading the way for communication functions. Content marketing is realizing that “when you sell a product, you make a customer for a day, but when you help them, you make a customer for life” ( Jay Baer ). Leadership Blogs. Yammer. ” Marketing Your Communications. Youtility is not always easily found, unless a smart marketer spends the time promoting it.

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The Many Roles of an Internal Community Manager

Social Media Strategery

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs.

The 3 Building Blocks of Social Business Evolution

Convince & Convert

He writes the Britopian blog, and wrote the new social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization (available July 26). For example, when a new employee joins a company and wants to start blogging or Tweeting on behalf of the company, a process should be in place that governs training, certification and social media policies. Or, are they planning to use social CRM and weave it into their sales and marketing initiatives?

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Time for a Change

Social Media Strategery

Over the last four years especially, I felt as if I was at the tip of the spear when it came to things like social media policy (this blog and my Twitter account were the first transparent, employee-owned, external social media properties), Enterprise 2.0 (I I created our now 6,000 member+ Yammer community more than three years ago), and Gov 2.0 (I

5 Ways to Open the Social Side Door and Build Relationships

Convince & Convert

Even the best marketing emails, resumes and cold calls are given short shrift today, and it has more to do with the medium than the message. My resume had been passed on by recruiters, but my ad caught the attention of a senior marketing exec that happened to be browsing Facebook and I soon had the job. Leave thoughtful comments on these blogs, build relationships with their influencers, and eventually submit a guest post.

Rethinking how I manage my sites

The Way of the Web

I still own the domain, which I registered back in 2008 to give me a place to write about Twitter and Microblogging as it started to gain interest from early adopters and a wider audience, and over time I included the likes of Tumblr, Posterous, Plurk, Yammer etc, with whatever insight and analysis I could provide, as well as covering the bigger news stories. But it’s all around freelance digital content, marketing and running that business.

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Twitter versus Plurk: Not Even in the Same League

Techipedia: Tamar Weinberg

At first it took time to figure out what was happening there, but now having used it for a week it is so much more fun than twiiter and if I or a friend posts a blog post of mine, I get a great deal of hits and comments from Plurkers. Surely you werent trying to spam my blog, were you?

Justifying Social Media to the Big Wigs

Social Media Strategery

Use an open source microblogging service like Yammer or QikCom. 101 , buy-in , marketing , social media , web 2.0 Forrester’s recent report about the growth of the market has earned plenty of blog pick up. Forrester’s recent report about the growth of the market has earned plenty of blog pick up. Guide Social Media and the Next Generation I Started a Blog But No One Cared The Public Doesnt Need to Know What Gov 2.0

Top 10 Tips to Totally Suck at Networking Events

Almost Savvy

Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Top 10 Tips to Totally Suck at Networking Events Posted by Irene Koehler in Networking on August 30, 2008 | 12 responses 1.

Top 10 Tips to Totally Suck at Networking Events

Almost Savvy

Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Top 10 Tips to Totally Suck at Networking Events Posted by Irene Koehler in Networking on August 30, 2008 | 12 responses 1.

Social Pros 22 – Evan Hamilton, UserVoice

Convince & Convert

Read on for insights from Evan and some social media news from Eric and Jim ( this week : Facebook changes users’ email addresses without permission, LinkedIn offers targeted status updates, and Microsoft acquires Yammer). Jay and I wrote like email marketing guys, long suffering email marketing guys. And the email marketing nirvana is unique message to every recipient that’s relevant and timely and expected.

Hawaii Musicians & Film Makers: SXSW Wants You!

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > News > Hawaii Musicians & Film Makers: SXSW Wants You!

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My Social Media Resolutions for 2009

Social Media Strategery

Blog more often – I know, I know, this is always on everyone’s social media “to-do&# list. Spend at least one hour each day reading about social media - I’m not sure when it happened, but reading, whether it’s blogs, books, newspapers, etc.,

Is Your Twitter Addiction Paying Off

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Twitter Addiction Paying Off June 17th, 2010 |Written By: Jay Baer | View Comments Tweet Twitter can suck you in to a vortex of counter-productivity like one bite of that KFC Double Down sandwich.

Enterprise 2.0 Reflects the Culture | Social Media Strategery

Social Media Strategery

But in many of these social media implementations, I’ve come across a lot more people saying, “I have an internal blog but no one reads it,&# or “We have a wiki, but no one uses it!&# Those managers will forbid their staff from blogging.

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Grading Social Media

Social Media Strategery

If you’ve kept up with this blog , you know that I’m really interested in the intersection of social media and education, and my old Public Relations 101 professor now teaches in the USI communications department, so I’m particularly excited for this opportunity. I tend to subscribe to the theory that social media should be: Weaved into how the students work – More and more professors are starting blogs, using YouTube in the classroom, and even tweeting.

Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

So, thanks as always to the sponsors of the Social Pros Podcast, Eric’s company, erstwhile Argyle Social , social media management software, data driven, in fact, who we use for all of our social media stylings, our friends at Infusionsoft who we use for email marketing, our new friends, our new sponsors at Janrain , all kinds of social sign-in and advanced craziness, and our good pal, Jim Kukral, from Eric : Yeah, Maria Ogneva from Yammer.

9 Steps to Creating a Successful e-Course


despairing – ‘Everybody knows everything about marketing, why would they listen to me?’ ’ Instead of believing these voices and losing momentum or ignoring them entirely – which drains your energy because they are still yammering in the background – write down what they are saying. Compile an email that goes to all your students or that you share on your blog with live links to their sites, as an extra incentive. How did they market?

Social Pros 18 – Ike Pigott, Alabama Power

Convince & Convert

B2B Magazine, which also has a website, B2B Online, put out a little research this week that said that amongst B2B companies, 33% of them have “fully embraced social media marketing.” ” That’s up substantially from last year, but if you look at that from the converse, it means that two thirds of B2B companies have not fully embraced social marketing, which strikes me as curious at some level. Jay : Yes, and 20% was blogging.

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7 Levels of Social Media Engagement

Laurel Papworth

There are plans to set up an internal blog, wiki, collaborative knowledge management system, Yammer. The impetus may not have arisen out of the social network (it probably came from the marketing department) but it’s thrown open to the online community.

Social Pros Podcast – Justin Levy, Citrix Online

Convince & Convert

We’re here on Episode 3 of Social Pros with my trusty digital marketing and social media sidekick, Eric Boggs from Argyle Social. I got into it on a blog last night and the comments with somebody who wrote a blog post about social media “experts” ruining the ethos of Pinterest by posting social media-related content and infographics and things like that. Eric : Nobody can kill the goose that lays the golden egg faster than a marketer.