20 Exclusive Copywriting Tips Even Gurus Will Be Surprised to Know
Writtent Blog
APRIL 22, 2013
Never use your blog or web copy to pass the blame or ignore known issues. Some of the most-famous marketing campaigns of all time weren’t afraid to be divisive. The difference between mediocre content that fails to convince anyone of anything, and powerful copy that compels, convinces, and converts is sometimes found in the statistics.
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