Social Media Strategies Summit

JUNE 20, 2019

In April 2016, Facebook launched Facebook Live and the response from marketers was initially very positive. 25% of brands posted a live video that year ( Buffer ). Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. minutes of live video.

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Video Upcoming Instagram Metrics 140

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

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Eventful Social Media Marketing Influencer 161

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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Video Vimeo Marketing YouTube 100

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. Here’s why: Of TikTok’s 1.1

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Trends Strategy Marketing Authentication 147

Writtent Blog

JULY 10, 2013

It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: Chief Marketer ).

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Statistics Mobile comScore Marketing 108

Buffer Social

JUNE 10, 2019

As social media marketers , we do our best to be data-informed with the decisions we make for our social media strategy at Buffer. We hope these statistics and facts will arm you with the knowledge you need to build an even stronger social media strategy. Social media statistics and facts, overall. Facebook — 2.4 billion users.

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Statistics Social Media Instagram LinkedIn 75

SocMed Sean

FEBRUARY 10, 2022

As a result, many businesses have taken to Instagram to market their companies. As of 2018, 71% of US businesses reported they use Instagram for marketing. Because of that, Instagram should continue to be a part of your marketing strategy in 2022. Reels operates similarly to TikTok by utilizing full-screen videos.

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Instagram Strategy Marketing Metrics 162

Pixlee

JULY 19, 2021

One of the core social media marketing tactics businesses rely on is influencer marketing. After all, influencer marketing is the fastest-growing channel for customer acquisition, and 76% of marketers consider influencer engagement effective in garnering customer loyalty. Benefits of Using Influencers for Email Marketing.

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Influencer Marketing UGC How To 96

Hootsuite

SEPTEMBER 21, 2023

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 The moral of the story: any social media statistic from any social media platform can be a vanity metric, depending on the situation. Clear data.

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Metrics Examples Marketing HootSuite 107

Pam Moore

MARCH 5, 2020

It's every smart and social, savvy digital marketers dream to reach their audience in a human, relevant, memorable and meaningful way. Video marketing provides marketers the unique opportunity to connect with their audience in the most human and relevant way. Plus you can see the response and statistics within seconds!

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Video Twitter Content How To 78

Techipedia: Tamar Weinberg

AUGUST 14, 2012

It’s pretty clear from the buzz around them that this is the year of the web video. You’ve probably seen statistics claiming as much. According to YouTube’s vice president of global content, video will soon account for 90% of Internet traffic. And that’s just the tip of the statistical iceberg!

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Airlines Marketing Statistics comScore 210

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem.

Strategy 52

Strategy Twitter Tips Marketing 52

Oktopost

MAY 23, 2023

Say, a blog post that performed well on your website reinvented for LinkedIn or condensed into a few key points for a tweet. The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. It’s a different ballgame from content creation.

Social Media 91

Social Media Content Marketing ROI 91

Firebelly

DECEMBER 15, 2009

Digitalia | Indianapolis Social Media Marketing « SES Chicago 2009 Video: Were you naughty or nice? Main | 5 Ways to Fan the Viral Flame » December 15, 2009 Social Search Statistics from SES Chicago I'm a numbers nerd. If you are too, then this post is for you. Your comment has not yet been posted.

Statistics 101

Statistics Paid Search SMS Syndication 101

Rebekah Radice

MARCH 6, 2017

Would you like to use video in your business, but don’t know where to get started? Want to create videos you can share on social media, but struggle to find the right tool? You can create branded video content without the stress or worry. With the top video creation tool on the market – Animoto ! I’d say so!

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Video Social Media Tools How To 134

Social Media Strategies Summit

JANUARY 22, 2021

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. SMS Marketing is One of the Fastest Growing Channels. Text Messaging Statistics. We’re seeing mobile gaming, shopping, payment capabilities, ad videos and more growing at an exponential rate.

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Strategy Marketing SMS Mobile 211

Your Escape From 9 to 5

JUNE 27, 2022

The skeleton of all marketing campaigns are pretty much the same: spread the word, build buzz, find ways to get both new traffic and get traffic to return to your company for another sale. You cannot expect marketing a law firm, in the same way, say, a grocery store owner would market her business. Personalization and Video.

Marketing 40

Marketing Case Study Statistics Consultant 40

Webbiquity SMM

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. With that in mind, here are seven ways a B2B brand can increase its influence across various marketing platforms and realize the resulting benefits. For example, a customer might: Discover a product while browsing videos on YouTube. Guest post by Ron Stefanski.

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Influencer Brands Policies Privacy 288

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

DECEMBER 16, 2013

Content marketing is more than just text of course, and infographics have become one of the most popular non-text formats. How do infographics fit with other content marketing tactics? How do infographics fit with other content marketing tactics? Infographics About Content Marketing.

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Content Marketing B2B Journal 201

Pixlee

SEPTEMBER 14, 2020

TikTok influencer marketing has gained significant traction since it’s founding but has truly skyrocketed in 2020. While the platform began as a music and dance video app for teenagers, it has grown recently, and now plenty of adults, brands, and businesses have a presence on the app too.

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Influencer Marketing Hashtag Campaign 96

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? Either way, it’s time to look for a social media marketing agency to handle your requirements. That may then need to go up through the approval channels, including … Your marketing manager. Your needs from a social media agency.

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Social Media Marketing How To Social Media Management 190

Writtent Blog

JULY 5, 2013

It’s been a pretty dramatic week in the marketing arena. Following the release of Instagram’s new video app, Twitter’s Vine was suffering a decrease in popularity and utilization. If there’s anything that SMB and enterprise CEOs have in common, it’s a disdain for marketing campaigns that don’t yield measureable ROI.

Strategy 75

Strategy Video Content Marketing 75

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Postcron

OCTOBER 26, 2022

With Insights for Instagram, you can track your key metrics and statistics to analyze your content’s performance and understand what works for your audience. . Video plays: It’s the number of times your video has been played. Is this information relevant to your growth and performance? Comments: It’s the most valued metric!

Instagram 70

Instagram Statistics Metrics Data 70

Webbiquity SMM

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. Facebook Facts and Statistics. YouTube has two billion monthly active users, who collectively watch roughly one billion hours of video each day. Women aged 35-64 are significantly more likely to click on Facebook ads than any other age/gender cohort. YouTube Facts and Stats.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. Utilizing Internet video. Internet Video Tracking. This is a guest post by Andy Havard. Driving traffic to websites.

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Strategy Klout Marketing Overview 213

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

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Platform Social Media Influencer Trends 272

OnlineRockersHub Marketing Blog

JANUARY 24, 2020

Influencer marketing is all set to become a billion-dollar market with an increasing number of brands and businesses gaining commendable benefits. Common Influencer Marketing Myths and the Truth Behind! 1 Influencer Marketing is Expensive. 1 Influencer Marketing is Expensive. How much have you spent until the date?

Influencer 82

Influencer Marketing ROI Metrics 82

agora pulse

DECEMBER 16, 2019

New to the world of social media marketing or just need to ensure you’ve got the basics down? Here’s your informative walk-through of social media marketing. So, whether you are just getting started in social media marketing or just want to make sure all your bases are covered, this guide will be a good place to start.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Social Media Marketing

OCTOBER 21, 2010

Corporate blogging has been with us for quite some time, with some major companies having forayed into the space in the early to mid 2000s. Or is it that there's a purpose that isn't served by blogs? "I But if you look at the growth over the last three years, the use of blogs has actually doubled (!). I was misinformed."

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Keyhole.co

FEBRUARY 19, 2023

Your target market regularly consumes dozens of financial services ads; publishing generic content won’t yield results. So if you feel like your marketing campaigns aren’t converting, reassess your content first with social media analytics. He says, “Consider your target market. Finance writing demands authority.

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Brands Content Marketing Insurance 52

Socialmedia.biz

AUGUST 31, 2018

Online marketing is powerful and valuable, connecting customers to a brand and its product s but only IF they get it right. For any business, large or small, finding the right marketing mix is essential. And what marketing tools should they be investing in online? What they are doing, however, is investing in online marketing.

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Marketing Engineering Discount Statistics 82

Keyhole.co

MAY 30, 2023

You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies. If you notice that your competitors are all advertising on Instagram, that is a good place for you to focus your marketing efforts. What topics are they covering?

Analysis 52

Analysis How To Marketing Price 52

Keyhole.co

OCTOBER 16, 2023

Just consider some recent statistics, as cited by Forbes: More than three out of four businesses now include social media as part of their customer outreach efforts, while nine out of 10 customers follow at least one business or brand’s social media activity. What is a social media marketing agency? The question is, where to start?

Social Media 52

Social Media Marketing How To Cost 52

Pixlee

FEBRUARY 25, 2020

Social media marketers everywhere are exploring TikTok for new campaigns. And for good reason – TikTok offers some compelling statistics that marketers are noticing: TikTok is one of the hottest social media platforms at the moment, with more than 800 million active users worldwide despite being launched in 2016.

Influencer 66

Influencer Campaign Marketing Case Study 66

Razor Social

OCTOBER 11, 2017

Marketers know this, brands know this, and that’s exactly why the competition for first page search engine rankings is now fiercer than ever before. So how do you stay ahead of your competition in the content marketing game? Content marketing is equal parts strategic, creative, and technical. You need to get your geek on!

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Tools Tips Content Marketing 111