Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 104

Influencer Marketing Collaboration ROI 104

Small Business Mavericks

DECEMBER 15, 2011

We hear a lot of information about how social media is a great marketing tool. It is a great marketing tool, but is it better than other marketing tools? It depends on the market and how well you get your information out. Search Engine Optimization (SEO) is actually the better way to go for small businesses.

SEO 110

SEO Social Media MySpace Small Business 110

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

SocMed Sean

JULY 11, 2018

Great question came to me yesterday regarding the activity of link-building through guest blogging. I have a small blog and want to grow it and I have read a lot about back-link building. I have a small blog and want to grow it and I have read a lot about back-link building. Am I being selfish about my content?

Content 209

Content Buy Sites Energy 209

Waxing UnLyrical

MAY 13, 2013

There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership.

Tips 196

Tips Wikimedia Survey Exercises 196

Your Escape From 9 to 5

JULY 8, 2022

I wish I had known some of these blogging income lessons before I started my blogging journey. How long will it take for you to earn money with your blog depends on a lot of factors such as your niche, knowledge, blogging time, budget available for marketing, experience and so on. Stay for the long haul.

Real Estate 52

Real Estate Hosting Blogger Blogosphere 52

Kikolani

JUNE 21, 2016

Title suggestions: Content Marketing Tactics to Increase Blog Traffic. Content Marketing Traffic Boosting Tactics . Why is blog traffic important? Just take a look at this amazing blogging statistics meter from worldometers.info. Taking care of SEO elements. Over 1 milion posts! Yes, that’s right!

Strategy 93

Strategy Content Marketing Influencer 93

Keyhole.co

FEBRUARY 8, 2024

67% of companies increased their influencer marketing budgets from 2022 to 2023. However, the focus of influencer marketing is shifting towards actual influence, not just likes and followers. As a result, the influencer marketing metrics you track will play a crucial role in your business success. Let’s get started!

Metrics 52

Metrics Influencer Sentiment ROI 52

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. It will uncover what your target market likes about your competitors and gauge their preferences. Adjust marketing strategies.

Sentiment 142

Sentiment How To Analysis Trends 142

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Knowing where you stand exposes market gaps and opportunities. Surveys give you unfiltered insights straight from the source—the customer.

Brands 107

Brands How To Sentiment Metrics 107

Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Social listening can cover the whole of the web, often focusing on sites like blogs and forums alongside social media. In other words, they’re an ideal market for a brand like Tylenol. Well, let me give you an example.

Social Media 147

Social Media Strategy Sentiment Marketing 147

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. That’s certainly important but it’s just one tactic; there are a lot more opportunities to explore.

Vocus 166

Vocus SEO Social Media Press Release 166

Buffer Social

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Interview them. Learn their language. Listen intently.

B2B 95

B2B Content Syndication SEO 95

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

JUNE 7, 2018

In survey after survey, year after year, lead generation is a top priority for B2B brands. In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Email Marketing. And 23% say that lead generation is the topmost benefit of email marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Small Business Mavericks

SEPTEMBER 29, 2015

Instead, you’ve got to think about ways you can make all of your marketing pay off both for offline business and your online business brand. Public Speaking – Believe it or not, if you are a public speaker, you can drive traffic to your blog. Just as important, you can attract links to your blog and website.

Activities 70

Activities SEO Newsletter Survey 70

Keyhole.co

MAY 30, 2023

You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies. If you notice that your competitors are all advertising on Instagram, that is a good place for you to focus your marketing efforts. What topics are they covering?

Analysis 52

Analysis How To Marketing Price 52

Sherrilynne Starkie

DECEMBER 22, 2013

These are issues my colleagues at Thornley Fallis and I have examined and discussed throughout the past year on the company blog. Each week, we highlighted a new survey, report or study to help readers gain the insight they need to make the smart decisions necessary to meet their own goals and objectives. Marketing integration.

Trends 276

Trends Survey Study Metrics 276

Kikolani

JUNE 21, 2016

Why is blog traffic important? Because most buyers these days make up their minds on whether to purchase a product or contract a service by reading your blog, finding out new information on which they base their new, researched purchase. Just take a look at this amazing blogging statistics meter from worldometers.info.

Strategy 60

Strategy Content Marketing Influencer 60

Waxing UnLyrical

AUGUST 2, 2018

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Create surveys. Segment your target markets.

Content 124

Content Brands Findability Marketing 124

Oktopost

MAY 23, 2022

The eternal question for B2B marketers is: When is the best time to sell to buyers? In this post, we’ll explore the fundamentals, benefits, and use cases of intent-based marketing, and how you can successfully implement these strategies to enhance your customer experience. What is intent-based marketing? Quick Links.

B2B 88

B2B Marketing Paid Search Buy 88

Pixlee

MARCH 24, 2021

Ambassador marketing has proven to be beneficial for businesses across a variety of different industries. . This marketing strategy is similar to the widely-popular realm of influencer marketing campaigns. Here’s why you should take advantage of this area of marketing. The world of advertising has changed in recent years.

Brands 56

Brands Marketing Apparel Influencer 56

Oktopost

JUNE 14, 2021

It takes intelligent targeting, a gentle approach, and calculated marketing strategies to embrace a new client into the sales funnel. It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . Thus, it takes market demand and converts it into actionable solutions. .

Comparison 145

Comparison SEO Curation Domain Name 145

Kikolani

JULY 5, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. I would like to make Kikolani your favorite place to go for blogging advice! Please take a moment to fill out this survey. Blogging / Content. Business / Career.

Domain Name 128

Domain Name Marketing Embedding RSS 128

agora pulse

APRIL 30, 2020

For a few months, we members of Agorapulse’s Marketing team had a week in April circled on our calendars for our in-person work retreat. Our CMO, Michael Angiletta , had the challenge of converting our real-life event into a virtual retreat and also of making sure the Marketing team’s enthusiasm didn’t wane.

Marketing 114

Marketing How To Survey Team 114

Sprout Social

MAY 5, 2021

As a marketer, you know getting customers’ attention can be tough, but actually closing those customers is just as much of a struggle for sales reps in your org. And that’s where marketers can save the day. Blog posts. Making the link between sales enablement and marketing. What is sales enablement, anyway?

Data 115

Data Marketing How To Collaboration 115

Convince & Convert

FEBRUARY 15, 2016

Social listening tools and customer surveys are the best ways to identify customer interests that might conflict with your product. Ensure you include content at every level, including large scale “hero” pieces, “hub” content (like guides), as well as “hygiene” pieces, including blog posts.

SEO 60

SEO Engineering Strategy How To 60

Adam Sherk

DECEMBER 17, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Search Marketing Dwarfs Social Media in Interactive Marketing Budgets by Adam Sherk on December 17, 2009 This week both Brian Solis and SEOMoz made reference to a recent Forrester report forecasting US interactive marketing budgets for the next five years.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

MAY 12, 2010

It sounds a lot like the practices of some industry blogs and news aggregators today. We poached material constantly, from newspapers, from other publications — even from Time. Copying from Time was a fact-checker’s dream, because we knew they took accuracy very seriously over there.

Content 116

Content Aggregator Press Release Syndication 116

Adam Sherk

FEBRUARY 19, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites: Tame Your Blog Tags by Adam Sherk on February 19, 2010 Ever notice all the tags that some blogs add to their posts? More than one news site has specifically asked me if adding this block of tag links to the top of posts is good for SEO.

Sites 112

Sites News Press Release SEO 112

Adam Sherk

DECEMBER 20, 2010

Another year has passed and that means it is time for marketing blogs to do their obligatory top posts of the year roundups. And on my own blog I’m certainly curious to know which posts brought in the most traffic this year. Survey: Twitter Less than 1% of Traffic to Newspapers and Magazines; Facebook 1%.

Sports 126

Sports News SEO Press Release 126

Webbiquity SMM

MAY 10, 2011

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191

ROI Case Study Bazaarvoice Klout 191

ProBlogger

DECEMBER 7, 2022

The post Get Off the Plateau: Growth Tips for Mature Blogs appeared first on ProBlogger. Do you feel like your blog has reached a plateau? There are a number of ways to kick yourself off that plateau and move into a new phase of blog growth. Image created in Canva. First, secure your position. Review posts. Review promotions.

Tips 38

Tips Affiliate marketing Loyalty Review 38

Adam Sherk

JANUARY 4, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk My Top 10 Posts of 2009 on News Media, SEO and Social Media by Adam Sherk on January 4, 2010 I was going to post this last week but then opted wisely for letting myself enjoy a holiday break. Here’s wishing everyone an interesting and productive 2010.

SEO 101

SEO News Social Media Syndication 101

Firebelly

FEBRUARY 4, 2010

Blogging by teens (ages 12-17) has been cut in half - from 28 percent in 2006 to 14 percent in 2009. The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter. Where did they go? Social networking sites (SNS). 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS.

Facebook 103

Facebook MySpace Paid Search Survey 103

Adam Sherk

AUGUST 11, 2010

In my post on news sites on the new Digg I noted that NBC has created a series of city-specific profiles to target local markets. Lauren: The ten profiles are a joint effort between myself and the social media lead in each of the 10 markets. Has there been interest/demand for market-specific content? NBC is trying to find out.

Digg 166

Digg Marketing News Press Release 166

Postcron

JANUARY 10, 2020

A recent Local Consumer Review Survey revealed that 91 percent of 18 to 34-year-old consumers trust online reviews as much as personal recommendations. Further, customer reviews offer marketers valuable insight into what customers think about their brand. Emails have always been an effective marketing tool for businesses.

Review 123

Review Apparel Reputation Survey 123