Harp Interactive

MARCH 31, 2010

They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media marketing companies like other marketing agencies need to back their claims with statistics and provide metrics to prove effectiveness. Blog Comments.

Analytics 350

Analytics Social Media Trendrr Digg 350

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What is influencer marketing? What influencer marketing goals can be set for holiday campaigns?

Metrics 52

Metrics Influencer Campaign CPA 52

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Keyhole.co

NOVEMBER 7, 2023

With hashtag statistics, you unlock audience insights crucial for shaping your social media strategy. So, use your hashtag statistics to look out for the highest activity spikes during those hours to pinpoint the best time to post your Tweets. These insights are supported by high engagement and positive sentiments.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Firebelly

DECEMBER 4, 2012

By Dori Zinn With our favorite restaurants and brands offering deals and gifts on Facebook and Twitter, there’s no shortage of companies eliminating the marketing middle man and advertising straight to the consumer. 100 Fascinating Social Media Statistics and Figures From 2012. Here are eight disasters from 2012….

Nielsen 241

Nielsen Social Media Statistics Sentiment 241

Pixlee

MAY 21, 2020

With shifting budgets, content changes, and messaging rifts, marketers have had to embrace agility. And while many budgets have been shifted online, paid social has remained an interesting indicator of the state of marketing. Although people are spending more time online in 2020, marketers social budgets are changing.

Sentiment 95

Sentiment B2B HootSuite Retail 95

agora pulse

JUNE 13, 2020

In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. All that information will help you craft more targeted Twitter marketing campaigns and make more informed marketing decisions. Don’t count Twitter out.

Analytics 204

Analytics Tools Twitter Hashtag 204

Keyhole.co

MAY 30, 2023

You can also look for gaps in the market that your competitors need to address. Another thing to look at is your competitors’ marketing strategies. If you notice that your competitors are all advertising on Instagram, that is a good place for you to focus your marketing efforts. What topics are they covering?

Analysis 52

Analysis How To Marketing Price 52

Keyhole.co

MAY 31, 2023

You should start measuring your social media statistics with that of the set benchmarks across your particular industry. Tip: You can use Keyhole’s sentiment analysis to see if a brand’s mention creates a positive, negative, or neutral impression. Consider qualitative data, such as customer feedback and sentiment analysis.

Social Media 52

Social Media Strategy How To Analysis 52

The Realtime Report

JULY 13, 2012

Tumblr: 64 million blogs. Marketers Buy Facebook Ads For Awareness, Not Fans. Marketers are buying Facebook ads primarily to build awareness and sentiment, according to a new survey by Ad Age and Citigroup. Renren: over 170 million users. via iResearch iUser Tracker. LinkedIn: 160 million members. via LinkedIn.

Social Networking 164

Social Networking Buy Tumblr Foursquare 164

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour. Enter social media analysts.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Sprout Social

FEBRUARY 20, 2020

This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. It’s time to look beyond your marketing department and begin working with other departments, identifying their listening goals and figuring out how to tie it all back to the bottom line.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Jason Yormark

JANUARY 12, 2010

If you are a serious blogger or a digital marketer, it’s a must have. What makes their offering so great is the statistical analysis and easy of use. It’s certainly not professional grade, but for a free tool, it’s a great starting point for social media/digital marketers. Sidebar bookmarklet.

Products 192

Products Tools Social Media Tweetdeck 192

Keyhole.co

JUNE 19, 2023

Social media statistics show over 4.26 Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. It is a powerful strategy for social media content marketing when aiming to boost customer success. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

JULY 31, 2023

Nike maintains a dedicated Twitter account solely for customer support which helps them to keep their marketing messages separate from their support interactions. Monitor your audience sentiment using Keyhole Brand #5: Amazon Amazon always continues to improve its offerings to enhance customer experience.

Examples 52

Examples Social Media Brands Issues 52

Kikolani

JANUARY 26, 2010

One of my goals for 2010 is to attend some events / seminars / conventions pertaining to blogging and social media, and today was a great start as I attended the Social Media Arizona event in Tempe. Blogging Tips for Serious Bloggers. You have no editor to tell you what not to post on your blog. The food was improved.

ROI 114

ROI SEO Social Media Tips 114

Net-Savvy Executive

MARCH 13, 2013

Analytic methods Sentiment analysis, topic clustering, source profiling, statistical analysis, geospatial analysis—the list goes on and on. We fall back on social media + sentiment analysis + marketing. You might even think of it as a chemical reaction: social media + sentiment analysis -> value for marketing.

Applications 77

Applications Analysis Data Chemicals 77

Webbiquity SMM

JANUARY 24, 2011

Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 206

Tools Social Media Lithium Sysomos 206

Convince & Convert

JULY 20, 2010

The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging.

Social Media 139

Social Media Strategy Consultant Blogger 139

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113

Twist Image

JULY 28, 2011

There was a lot of public discourse on the matter and my general sentiment can be summed up like this: if certain companies within an industry are doing something that requires government intervention to get them to stop, there's a problem. Just look at Facebook 's statistics, the use of Twitter , Blogs and whatever else.

Buy 100

Buy Blogger Authentication Sentiment 100

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Only if you have something more accurate to prove the value of your social marketing plan. Sentiment shows how people feel about your business.

Report 52

Report Social Media Metrics How To 52

Twist Image

MAY 9, 2014

It''s an unfair question, because if you are reading this blog post, you are already amongst the reading elite. I used to toss out a statistic about reading (don''t know where I got. People''s general sentiment is that they would love to read more, if only they could find the time. How many books do you read a year? millennials.

eBook 93

eBook Mobile YouTube Project 93

Keyhole.co

MAY 18, 2023

Keeping an eye on top social media statistics can provide valuable insights into user behaviour, trends, and opportunities. 82% of B2B content marketers use Twitter. more likely to reach KPIs if marketing launches on Twitter. 75% of B2B marketers advertise on LinkedIn. 93% of B2B marketers use LinkedIn.

Statistics 59

Statistics Social Media B2B YouTube 59

Unmetric

OCTOBER 13, 2019

Victoria’s Secret has several reigning statistics to its name. This photo/video network has proven to be a great platform for brands to market their products. Influencer marketing. The post The key to Victoria’s Secret social media success appeared first on Unmetric Social Media Analytics Blog. Here’s what we found out.

Social Media 99

Social Media Apparel Fashion Instagram 99

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. The statistical similarity shocks me. This chart shows usage of five major social outposts by organization type.

Social Media 147

Social Media B2B Strategy Consultant 147

Adam Sherk

JANUARY 21, 2010

While it could be argued that some of the findings come down to common sense, there are some interesting statistics in the report. Conducted with Don Bates of George Washington University, the study measures the journalists’ use of and attitudes toward social media for researching and reporting stories.

Social Media 122

Social Media Press Release Microblogging Survey 122

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Dave Fleet

MAY 25, 2011

The consumer metrics that panel companies provide are based on statistically-derived estimates that are derived from a representative sample of consumers; in this instance, the behaviors of the sample are weighted and extrapolated to represent the entire internet browser population. Thanks, Dave. Thanks, Dave. Here’s the post* [link].

Compete 277

Compete Quantcast Sample Samples 277

Laurel Papworth

JULY 2, 2013

Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? Laurel’s blog laurelpapworth.com has been named by AdAge in the Power150 media blogs worldwide and she is in the top 10 bloggers for Australia. More About Laurel.

Course 102

Course Social Media Press Release Class 102

Sprout Social

MARCH 8, 2019

At the end of the day, online social listening gives you a more comprehensive understanding of your brand sentiment. Recent video marketing statistics note that 80% of people note that videos are helpful in making purchasing decisions. Simply put, its user base is not exactly friendly to businesses or marketers.

Reddit 98

Reddit Tumblr YouTube Review 98

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? Demographics: Do you want to be able to filter by the demographics of the author? In other words, how accurate does it need to be?

Social Media 155

Social Media Radian6 Strategy SM2 155

Laurel Papworth

NOVEMBER 3, 2014

A very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on. Computer Based Session: Build a blog and social media press room with socmed press releases, blog and social objects.

Social Media 69

Social Media Press Release Class Course 69

Tweaklibrary

JULY 20, 2021

Whether it’s good or bad, we’ll try and find out from this blog or better do give this blog a thorough read and you be the judge. What We Are Going To Discuss In This Blog? This data lets you sense consumer behavior, trends, and sentiments. Better Market Research. List of Contents 1. What Is Social Media Scraping?

Social Media 22

Social Media API Privacy Data 22

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? Laurel’s blog laurelpapworth.com has been named by AdAge in the Power150 media blogs worldwide and she is in the top 10 bloggers for Australia. More About Laurel.

Course 40

Course Training Social Media Press Release 40

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Monitoring social media is like listening in on discussions at a busy market in the digital realm. Social media monitoring: What is it?

Social Media 52

Social Media Sentiment Reputation Analysis 52