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The Guide To Social Media Marketing Automation

Webbiquity SMM

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. Automating social media activity certainly doesn’t mean a completely hands-off process. Social Media Marketing Anand Srinivasan

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How to Get More Clients for Your Social Media Agency

agora pulse

Whether you’re launching a new digital agency or you’re growing your social media business, you need a few essentials. Social media management experience, high-level strategic knowledge, and business savvy are all critical. Leverage your existing social media agency clients. Satisfied customers tend to be happy to provide a positive statement or two about your social media agency’s services. Put your social advertising experience to work.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. What do buyers really want from social media marketers?

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Share of voice: Measuring it for social media, PPC, SEO and PR

Sprout Social

The sheer amount of performance data available often leaves marketers overwhelmed. Share of voice (SOV) is a metric that illustrates your place in the market, making it a great place to start. It now encompasses various elements of digital marketing and advertising.

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Social Media Marketing Checklist from SES Chicago

Firebelly

Digitalia | Indianapolis Social Media Marketing « Cyber Monday Is Here! What is your overall marketing strategy? What are your marketing/business goals for your social media marketing? What forms of social media will you use and why? What types of supporting marketing will you use to promote and extend the reach of the program? Allow your listening activities to determine what forms of social media you will use.

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Are You Using The Best Way To Get Traffic To Your Site?

Small Business Mavericks

Marketing Pilgrim’s Cynthia Boris knows a lot about online marketing and content so she was pretty happy the other day. As she says, “ You can pay and pay but organic search still wins.” Organic Search Wins. Organic Search sends 51% of the traffic to company websites when you combine all the industries, but they do vary when you break them down. The poorest performer was Paid Search, which only sent 10% of the total traffic to sites.

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Social Media Marketing Madness [Cartoon]

Firebelly

Digitalia | Indianapolis Social Media Marketing « Facebook Fans Mean Business (And Are More Likely to Buy) | Main | Hook A Facebook Fan Up: Theyre Looking For Discounts » March 19, 2010 Social Media Marketing Madness [Cartoon] It has been uber busy in the Firebelly office this week. Chad Richards is the Social Program Manager at Firebelly Marketing.

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Happy Social Media Day - June 30th

Firebelly

Digitalia | Indianapolis Social Media Marketing « Are We Addicted To Social Media? Main | Jakes Take: TV On The Internet » June 30, 2010 Happy Social Media Day - June 30th Today is the first-ever Social Media Day , an unofficial holiday created by Mashable to "celebrate the revolution of media becoming social." Video URL : [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing.

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social media marketing's good news

Firebelly

Digitalia | Indianapolis Social Media Marketing « Twitterese — The new way to speak online | Main | Too much flash turns google off » November 13, 2009 social media marketings good news Interview with Dave Evan, Digital Voodoo and author of social media marketing, one hour a day Here's a quick recap of the video. Marketing is focused on listening and paying attention to what kinds of experience people are having.

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YouTube Tuesday: What The HELL Is Social Media?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Weekly: 5 Stories You Need to Read | Main | Jakes Take: A Slew of Social Network Ideas » June 22, 2010 YouTube Tuesday: What The HELL Is Social Media? A great video that in 2 minutes shares 10 key reasons why brands should be aware of social media. I particularly enjoy the "Social Media Playtime Is Now Officially Over" message at the end.

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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

For many organizations, it’s not even a question: Marketers own social strategy. After all, if social media serves primarily as a promotional and communications channel, who else would run it? If you only use social media for marketing, you’ve already fallen behind.

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10 PPC Blogs Every Marketer Should Read

Convince & Convert

When I first started my own digital ad agency, all I had was a strong passion for marketing. ” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. If there was one thing I wanted to do in my life, it was digital marketing. I didn’t just survive—I flourished, and I owe my existence to these PPC blogs. To this day, I read every single article by these blogs. Get you entire marketing team to read these blogs today!

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Twitter is top social media channel among Fortune 500

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. The study’s key findings include: 22% (108) of the primary corporations listed in the 2009 Fortune 500 have a public-facing corporate blog. 86% of these blogs (93) link directly to a corporate twitter account, a 300% increase over the 2008 study. Chad Richards is the Social Program Manager at Firebelly Marketing.

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Social Media News: Top 5 Stories of the Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « Jakes Take: Facebook Hits The Big 5-0-0 | Main | YouTube Tuesday: The Social Network Trailer » July 23, 2010 Social Media News: Top 5 Stories of the Week Below are our top 5 social media stories from this week that we wouldnt want you to miss (besides Facebook hitting 500 users ): Three Social Marketing Mistakes That Could Tank Your Campaign What makes a social marketing campaign fail?

News 150
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Social Media Weekly Roundup 1/11-1/15

Firebelly

Digitalia | Indianapolis Social Media Marketing « 4 Ways To Celebrate MLK Day With Social Media | Main | Youtube Tuesday: ESCP Europe Human Experience » January 15, 2010 Social Media Weekly Roundup 1/11-1/15 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. Here are 5 news items or blog posts that I wouldnt want you to miss: 1.

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Firebelly at Brainstorming & Social Media Optimization Summits

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

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Friday's 5 Fun Social Media Finds

Firebelly

Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) » August 06, 2010 Fridays 5 Fun Social Media Finds The Internet is an amazing place. Here are 5 fun social media finds from this week that are sure to entertain and educate you over the weekend. WHAT THE F*CK IS MY SOCIAL MEDIA "STRATEGY"?

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Social Media Facts and Stats.

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What the F**k is Social Media NOW?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Coleman Campsite: The Original Social Networking Site | Main | How One Unhappy Customer Multiplies Across Social Media » July 16, 2010 What the F**k is Social Media NOW? Fridays fun find is an excellent presentation on Slideshare called What the F**k is Social Media NOW? Its a sequel to the original What the F**k is Social Media?

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5 Helpful Social Media Must Reads

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) | Main | Firebelly at Blog Indiana » August 13, 2010 5 Helpful Social Media Must Reads Tweet 1. Is A Social Crash Coming? By Chris Brogan Social networks push human interaction to the utmost limits. Chad Richards is the Social Program Manager at Firebelly Marketing.

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11 Steps to the Best Social Media Marketing Campaign

Rebekah Radice

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. You put a plan in place with this 11 step guide to launching an awesome social media campaign. 11 Steps to the Best Social Media Marketing Campaign. STEP 3: Set Your Social Media Campaign Goals.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). Social Media Facts and Statistics.

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How One Unhappy Customer Multiplies Across Social Media

Firebelly

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Main | Jakes Take: Facebook Hits The Big 5-0-0 » July 22, 2010 How One Unhappy Customer Multiplies Across Social Media While shopping for new tires last night, I overheard a woman and the tire store manager (let's call him "Todd") getting into an argument. Chad Richards is the Social Program Manager at Firebelly Marketing.

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3 Stories That Rocked The Social Media World This Week

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: The Social Network Trailer | Main | Ball Memorial Hospitals Facebook Nightmare » July 30, 2010 3 Stories That Rocked The Social Media World This Week Below are the top 3 stories that rocked the social media world this week. Chad Richards is the Social Program Manager at Firebelly Marketing.

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Social Media Citizens Hate BP + 4 Other Social Media News Items

Firebelly

Digitalia | Indianapolis Social Media Marketing « United Way of Central Indiana Recognized for their Social Media Efforts | Main | Wendys "Treat it Forward" on Facebook, Twitter & Foursquare for Fathers Day Frosty Weekend » June 11, 2010 Social Media Citizens Hate BP + 4 Other Social Media News Items Do social media citizens hate BP for more than just the oil spill?

News 100
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Top 200 Social Media Sites by Niche | Freelance Social Media

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Top 200 Social Media Sites by Niche by cinta5 on October 6, 2008 Tyler over at SMMGuru offered up the top 198 social media sites. Revver Tubearoo Viddler Video Bomb Video Sift Vimby YouTube About the author Jacinta wrote 70 articles on this blog. Media. Marketing.

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Social Media Bootcamp: Facebook For Business

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Digital Ethnography | Main | 5 Social Marketing Stories You Need To Read This Week » March 03, 2010 Social Media Bootcamp: Facebook For Business This past Saturday, I presented Facebook for Business at Hoosier PRSAs Social Media Bootcamp and wanted to share it with our readers as well. Facebook For Business View more presentations from Firebelly Marketing.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? Experience: The Blog ).

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United Way of Central Indiana Recognized for their Social Media.

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: I Can Make You Go Viral! Main | Social Media Citizens Hate BP + 4 Other Social Media News Items » June 10, 2010 United Way of Central Indiana Recognized for their Social Media Efforts We want to congratulate United Way of Central Indiana  who was recognized for their social marketing efforts in the special Corporate Citizenship insert of the Indianapolis Business Journal this week. 

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

companies now use social media for marketing (though the figure varies widely based on size of company)? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Or that a third (or more, depending on which study you believe) of all clicks go to the top result on a search engine query? Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? companies now use social media for marketing.

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This Week in Social Media – 7/10/2013

Social Media Marketing

LinkedIn poised to serve as a global economic graph, what causes customers to recommend brands, Vine withers in the face of Instagram video, Twitter targeted ads, Facebook differences in Asia and Africa, what to do with CEOs who doubt social media, the changing role of television in the digital age, the language of images and more, it’s This Week in Social Media. And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine.

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social media marketing might be for you (and it might not)

Firebelly

Digitalia | Indianapolis Social Media Marketing « Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them. Does social media marketing fit your company's approach to business? Are you committed to deep and sustained marketing efforts? Make sure that social media fits in your overall marketing mix. So social media marketing may be right for your company.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) Here we go… Content Marketing Trends. Content marketing itself first started emerging a hot trend five years, at the end of 2012.

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Firebelly at Blog Indiana

Firebelly

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Social Media Must Reads | Main | YouTube Tuesday: Checking In With Facebook Places » August 18, 2010 Firebelly at Blog Indiana Tweet Blog Indiana is a blogging and social media conference held in the Informatics and Communications Technology Complex on the IUPUI campus this Friday and Saturday, August 20-21, that aims "to promote education, innovation and collaboration among Indianas fast-growing social media community."

SMS 123
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For Marketing Success – Fish Where the Fish Are!

The Social Media Incubator

This had our Marketing Maverick and Social Media Strategist, Caroline Melberg , thinking recently about how similar fishing and marketing really are. “ If you want to catch more fish, you’ve got to fish where the fish are! &# she exclaimed this morning. She can tend to be radical like that sometimes). “ The same is true with marketing – if you want more clients, you need to market where your audience will see your message.

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YouTube Tuesday: I'm A Social Media Guru!

Firebelly

Digitalia | Indianapolis Social Media Marketing « How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories | Main | BP Facebook Sentiment » May 25, 2010 YouTube Tuesday: Im A Social Media Guru! Several of our clients came to Firebelly after having negative experiences with a wide variety the "social media gurus" out there.

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4 Ways To Celebrate MLK Day With Social Media

Firebelly

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 1) | Main | Social Media Weekly Roundup 1/11-1/15 » January 14, 2010 4 Ways To Celebrate MLK Day With Social Media Originally posted on January 16, 2009. Below are 4 ways you can celebrate his legacy with social media.

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Social Media Weekly: 5 Stories You Need to Read

Firebelly

Digitalia | Indianapolis Social Media Marketing « Wendys "Treat it Forward" on Facebook, Twitter & Foursquare for Fathers Day Frosty Weekend | Main | YouTube Tuesday: What The HELL Is Social Media? » June 18, 2010 Social Media Weekly: 5 Stories You Need to Read Has your business turned into a free clinic? Does Twitter search really suck? What are the 20 questions you should ask yourself regarding your social media efforts?

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader. Quick Jump: Social Media: Getting Started, Implementation, and Execution.

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Are We Addicted To Social Media?

Firebelly

Digitalia | Indianapolis Social Media Marketing « Jakes Take: A Slew of Social Network Ideas | Main | Happy Social Media Day - June 30th » June 25, 2010 Are We Addicted To Social Media? Its Flickr Friday here on the Firebelly blog and this weeks pic is an infographic about peoples addiction to social media - their compulsion to check Facebook and their need to tweet.

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Social Media Invading Search Territory

Proactive Report

Social content has been creeping into search for a while. and Bing signed a licensing agreement with Twitter and added real-time news and Tweets to their search results pages. “Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends,&# says Lee Odden on the TopRank Marketing blog.

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Firebelly Work: Social Media Optimization Summits

Firebelly

Digitalia | Indianapolis Social Media Marketing « Teens & Young Adults Prefer Facebook Over Blogs | Main | The Battle (and Blending) of Social and Search Rages On » February 10, 2010 Firebelly Work: Social Media Optimization Summits Firebelly is excited to be working with Multifamily Pro , a Florida-based provider of tools, forms, information, and publications that support the multifamily industry and its leading professionals.

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What Is An Integrated Marketing Plan?

Small Business Mavericks

There is marketing and then there is integrated marketing. The latter involves a bit more strategy, though a simple marketing plan is not necessarily void of strategic planning. The difference is that an integrated marketing strategy is more involved. Typically, small businesses develop a website then think about how they are going to promote, or “market”, that website. They might do some blogging.