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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

I’ve been enjoying a needed break from blogging this year but I thought it was time to pop my head up and share some thoughts. So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers.

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Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make

Pam Moore

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality.

SEO Isn’t Dead. The New SEO

Firebelly

People who are aware of what’s going on with Google, but aren’t mired in the details of SEO every day may have heard the oft-used-but-incorrect phrase, “SEO is dead.” What SEO Used to Be Like.

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. What do marketers rate as the single most valuable SEO tactic? 9 General Marketing Stats. SEO is #2.

Blogging for Business: 10 Proven Strategies that Work for Any Size Business

Pam Moore

Blogging and content marketing is an incredible and proven way to build your business and your brand authority. The only guarantee we have today with the social networks and digital marketing is change. Why your blog post must have a mission, vision and clear path for success.

SEO in 2018, Which Practices You Should Avoid and Why.

Social Media Marketing

SEO is a never-ending race and marketers and bloggers know that. In order to achieve success in the SEO world, it's important to stay updated on Google's changes, impact and new avenues, therefore, these are some important pieces of advice on which practices you should avoid while optimising your content online. So are Reddit comments then essentially dofollow and SEO-worthy?

SEO 100

Content Marketing on Chinese Micro Blogs

Mindjumpers

Meanwhile teaching, she has held a position as marketing planner at Chendu Media Group. She has always been interested in social media marketing, in particularly in its development in China. But they often don’t realize that they are part of one of the most booming social media markets.

The Complete (Mini) Guide to eCommerce SEO

Kikolani

Good SEO can be a major financial asset for eCommerce sites. In eCommerce, that’s huge.The problem I’ve seen, however, is that most SEO advice never gets followed. Part 1: On-Site Basics for eCommerce SEO. Have a Site that Works Well on Mobile. SEO eCommerce

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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU!

The Hidden Insights of SEO

Kikolani

Long back Search Engine Optimization(SEO) used to be a discipline governed by blackhat marketers. With the moving time ‘Hidden Insights of SEO’ turned to be ‘ a game of common sense’. Technical SEO. Make sure that the website responds well on mobile also.

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Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization.

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How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Mobile Tools

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Is blogging coming back or trailing off? Marketing Pilgrim ). Social networks and blogs In the U.S

Marketing for Business Owners: Reach Your Income Goals With Five SEO Rules

The Realtime Report

Marketing for Business Owners: Reach Your Income Goals With Five SEO Rules. With proper SEO, your website will start ranking for relevant search terms, which should bring you more leads (and customers) without you having to lift a finger. Mobile Friendly Display.

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16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity SMM

As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. 93% of marketers use social media for business.

How to Test Content Marketing and Digital Campaigns with Social Media

Pam Moore

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past.

How to Reverse Engineer Your Competitors’ SEO Strategy

Convince & Convert

For example, a supermarket and mobile phone brand are indirect competitors. Supermarkets sell numerous electrical goods—including mobile phones—alongside food and beauty products, which a smartphone brand doesn’t sell. Analyze Their Technical SEO. Image via BigStockPhoto.com.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Here we go… Content Marketing Trends. But for B2B marketers?

Why Not Blog Marketing?

Small Business Mavericks

I was taken aback after seeing how marketers and ad agencies differ in their use of specific online marketing tactics. It seems that neither marketers no ad agencies have increased their value on blog content since 2009. Yet, both marketers and ad agencies see more value in online advertising, mobile marketing, and video marketing. I have nothing against any of those marketing tactics. Why not hire a blog ghostwriter ?

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity SMM

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. more here in 30 of the best business blogging guides and resources of the past year. Why Blog.

10 PPC Blogs Every Marketer Should Read

Convince & Convert

When I first started my own digital ad agency, all I had was a strong passion for marketing. ” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. If there was one thing I wanted to do in my life, it was digital marketing.

4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.

SEO in 2013: What to Expect

Idaconcpts

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. Competition is good for the market – and your wallet.

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Are You Reading This On A Mobile Device?

Small Business Mavericks

If you are using a smartphone or some other mobile device to read this blog, you are part of the growing trend. According to the recent Moz article Why Mobile Matters – Now , one-fifth of North American page views are on mobile. Meyer does a nice job of looking at the way Google is changing to adapt to smaller screens and there’s a great discussion in the comments on what that means for internet marketing and SEO.

20+ Commonly Asked Questions About Blogging & Online Marketing

Kikolani

As each year passes, blog marketing techniques evolve. I receive a lot of questions on a regular basis about blogging, online marketing, and traffic generation, so I thought I would share my answers in this post. Blog Platform. How long should my blog posts be?

6 SEO tips to feel like you have success in the bag

Kikolani

But, in order to guide more people to your website, you have to improve your search engine optimization (SEO). There are many things that can improve SEO. Meaningful keywords can definitely improve SEO. Maintain a blog on your website. Including a blog on your website is another way to improve SEO and convince more people to call your office to make an appointment. Ensure your website is mobile-friendly.

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Conversion Rate Optimization – 20 Factors Impacting Your Sales and ROI

Pam Moore

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

7 Actionable SEO Strategies You Can Do Today

SocialFish

————– As you dive deeper into the world of Internet marketing, you learn that one thing is usually a constant: SEO takes hard work. On the most basic level, we all “know” how SEO works, really… but SEO strategy implementation is a whole other beast, and it’s what most of us often struggle with. So yeah, actually doing SEO can be hard. There’s no question that I like doing on-page SEO. Comment and engage on their blogs.

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11 Deadly Mistakes Everyone Makes That Kill SEO and Conversion

Kikolani

However, after you start learning more about SEO, mobile-friendly design, and conversion, there is a tendency to step back and take a look at your site in a new perspective. You likely know the basics: Your website needs to be mobile-friendly. It’s good for SEO. Blogging

Mobile Marketing For Small Business – Does It Need A Rethink?

Small Business Mavericks

A post on the Bing Webmaster Central blog is well worth reading if you optimize your website for both desktop and mobile users. Those points include: Mobile specific URLs rarely rank in search results since there are insufficient indicators to give the URL any value. If you must use separate URLs for the delivery of pages to mobile devices (particularly the popular m.website.com), then Bing suggests a search engine crawler block through your robots.txt file.

SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)

Socialmedia.biz

Almost nobody knows everything about how SEO (search engine optimization) really works. And, honestly, shouldn’t your business be focusing on things like increasing growth and revenue instead of dwelling on the right mix of SEO tactics that will benefit your company? Search SEO

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How SEO Has Changed In 20 Years

Small Business Mavericks

In the early days of Web marketing, webmasters spent their SEO capital writing impressive meta descriptions and stuffing their web pages with keywords. Article marketing took on a whole new air of importance and website directories were full of useless descriptions for the sake of a good link. Then, along came blogging and social media, videos, mobile marketing, etc. Quality content is the only real SEO you need to concern yourself with.

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SEO Copywriting Best Practices for 2015

Writtent Blog

2014 was another fast-paced year in the world of SEO. In case it isn’t clear, last year’s SEO strategy can’t be recycled for the year to come. This includes: High-quality, informative content marketing. Rapid-quick load times and mobile responsiveness.

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Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

How much of your web or blog traffic is coming from mobile devices? What pages on your blog or website inspire your ideal customers to read longer, or even better click on a second page? What pages your blog or website visitors jump off of as fast as they landed?

Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story.