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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next.

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SEO Isn’t Dead. The New SEO

Firebelly

People who are aware of what’s going on with Google, but aren’t mired in the details of SEO every day may have heard the oft-used-but-incorrect phrase, “SEO is dead.” What SEO Used to Be Like.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

I’ve been enjoying a needed break from blogging this year but I thought it was time to pop my head up and share some thoughts. So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers.

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Digital Marketing 2019: 5 Mindset Shifts Marketers Must Make

Pam Moore

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality.

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. What do marketers rate as the single most valuable SEO tactic? 9 General Marketing Stats. SEO is #2.

SEO is Dead. Content Marketing = Guaranteed SEO

Writtent Blog

SEO as we know it is actually gone forever. Prior to September 23rd, marketers could draw rich insights from data on the keywords that were driving visitors to their sites from Google. To learn more about Google Hummingbird, check out our recent blog on the topic!

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The Complete (Mini) Guide to eCommerce SEO

Kikolani

Good SEO can be a major financial asset for eCommerce sites. In eCommerce, that’s huge.The problem I’ve seen, however, is that most SEO advice never gets followed. Part 1: On-Site Basics for eCommerce SEO. Have a Site that Works Well on Mobile. SEO eCommerce

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Content Marketing on Chinese Micro Blogs

Mindjumpers

Meanwhile teaching, she has held a position as marketing planner at Chendu Media Group. She has always been interested in social media marketing, in particularly in its development in China. But they often don’t realize that they are part of one of the most booming social media markets.

Why Not Blog Marketing?

Small Business Mavericks

I was taken aback after seeing how marketers and ad agencies differ in their use of specific online marketing tactics. It seems that neither marketers no ad agencies have increased their value on blog content since 2009. Yet, both marketers and ad agencies see more value in online advertising, mobile marketing, and video marketing. I have nothing against any of those marketing tactics. Why not hire a blog ghostwriter ?

Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

You will find all sorts of SEO e-books made by top notch companies like Searchmetrics, HubSpot, Hobo and successful entrepreneurs like Neil Patel. These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization.

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The Hidden Insights of SEO

Kikolani

Long back Search Engine Optimization(SEO) used to be a discipline governed by blackhat marketers. With the moving time ‘Hidden Insights of SEO’ turned to be ‘ a game of common sense’. Technical SEO. Make sure that the website responds well on mobile also.

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Marketing for Business Owners: Reach Your Income Goals With Five SEO Rules

The Realtime Report

Marketing for Business Owners: Reach Your Income Goals With Five SEO Rules. With proper SEO, your website will start ranking for relevant search terms, which should bring you more leads (and customers) without you having to lift a finger. Mobile Friendly Display.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Is blogging coming back or trailing off? Marketing Pilgrim ). Social networks and blogs In the U.S

16 Enigmatic Business Blogging and Other Marketing Stats

Webbiquity SMM

As winter comes to an end, so too does the Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing.

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How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Mobile Tools

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. 93% of marketers use social media for business.

Are You Reading This On A Mobile Device?

Small Business Mavericks

If you are using a smartphone or some other mobile device to read this blog, you are part of the growing trend. According to the recent Moz article Why Mobile Matters – Now , one-fifth of North American page views are on mobile. Meyer does a nice job of looking at the way Google is changing to adapt to smaller screens and there’s a great discussion in the comments on what that means for internet marketing and SEO.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Here we go… Content Marketing Trends. But for B2B marketers?

How to Reverse Engineer Your Competitors’ SEO Strategy

Convince & Convert

For example, a supermarket and mobile phone brand are indirect competitors. Supermarkets sell numerous electrical goods—including mobile phones—alongside food and beauty products, which a smartphone brand doesn’t sell. Analyze Their Technical SEO. Image via BigStockPhoto.com.

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Mobile Marketing For Small Business – Does It Need A Rethink?

Small Business Mavericks

A post on the Bing Webmaster Central blog is well worth reading if you optimize your website for both desktop and mobile users. Those points include: Mobile specific URLs rarely rank in search results since there are insufficient indicators to give the URL any value. If you must use separate URLs for the delivery of pages to mobile devices (particularly the popular m.website.com), then Bing suggests a search engine crawler block through your robots.txt file.

Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

It is THE social media training academy for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU!

How SEO Has Changed In 20 Years

Small Business Mavericks

In the early days of Web marketing, webmasters spent their SEO capital writing impressive meta descriptions and stuffing their web pages with keywords. Article marketing took on a whole new air of importance and website directories were full of useless descriptions for the sake of a good link. Then, along came blogging and social media, videos, mobile marketing, etc. Quality content is the only real SEO you need to concern yourself with.

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10 PPC Blogs Every Marketer Should Read

Convince & Convert

When I first started my own digital ad agency, all I had was a strong passion for marketing. ” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. If there was one thing I wanted to do in my life, it was digital marketing.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity SMM

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. more here in 30 of the best business blogging guides and resources of the past year. Why Blog.

4 Ways To Tap Into Local Markets

Harp Interactive

Geotagging and local search optimization are two technology-based solutions that savvy marketers are using to attract the crucial local market segment. 4 Tips To Extend Market Reach Through Local Search Optimization & Geotagging.

How to Test Content Marketing and Digital Campaigns with Social Media

Pam Moore

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.

SEO in 2013: What to Expect

Idaconcpts

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. Competition is good for the market – and your wallet.

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6 SEO tips to feel like you have success in the bag

Kikolani

But, in order to guide more people to your website, you have to improve your search engine optimization (SEO). There are many things that can improve SEO. Meaningful keywords can definitely improve SEO. Maintain a blog on your website. Including a blog on your website is another way to improve SEO and convince more people to call your office to make an appointment. Ensure your website is mobile-friendly.

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20+ Commonly Asked Questions About Blogging & Online Marketing

Kikolani

As each year passes, blog marketing techniques evolve. I receive a lot of questions on a regular basis about blogging, online marketing, and traffic generation, so I thought I would share my answers in this post. Blog Platform. How long should my blog posts be?

11 Deadly Mistakes Everyone Makes That Kill SEO and Conversion

Kikolani

However, after you start learning more about SEO, mobile-friendly design, and conversion, there is a tendency to step back and take a look at your site in a new perspective. You likely know the basics: Your website needs to be mobile-friendly. It’s good for SEO. Blogging

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Should I Change My URLs for SEO? Blogging.

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? From strategy, goal setting, conversion optimization, community building, business and personal branding, content marketing, social advertising to live video we have you covered.

SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)

Socialmedia.biz

Almost nobody knows everything about how SEO (search engine optimization) really works. And, honestly, shouldn’t your business be focusing on things like increasing growth and revenue instead of dwelling on the right mix of SEO tactics that will benefit your company? Search SEO

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Presidential Transparency Vs. Good SEO

Freelance Social Media

Now, I’m not commenting on the overall transparency of either organization nor am I taking sides here, (I know better than to play that game) but it appears that the BBC may have wanted to consult with an SEO before going to print. Marketing.

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SEO Copywriting Best Practices for 2015

Writtent Blog

2014 was another fast-paced year in the world of SEO. In case it isn’t clear, last year’s SEO strategy can’t be recycled for the year to come. This includes: High-quality, informative content marketing. Rapid-quick load times and mobile responsiveness.

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Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

companies now use social media for marketing (though the figure varies widely based on size of company)? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? companies now use social media for marketing. Is a Blog Still Important in 2011?

27+ Resources to Learn SEO Copywriting

Writtent Blog

However, don’t expect to reach scores of buying masses until you master SEO copywriting and leverage search traffic. But for marketing campaigns to be maximally effective, a copywriter must be able to produce copy that is persuasive and optimized. Blog Posts/Articles.

New SEO Tip: Google’s New SERP Display

Proactive Report

And shorter headlines are better for mobile search results anyway. As mobile is rapidly becoming the preferred device for consumers to perform research on and purchase with in the U.S. Content Marketing Online PR content google online news online PR press releases SEO

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9 Tried-and-Tested SEO Strategies for 2015

Writtent Blog

Sound SEO strategies lead to online success and business growth, but with the web and search engines constantly evolving, it can be hard to know what those are. SEO Strategies: 9 Ways to Boost Your Business. Optimize for Mobile. Have a few of your own SEO strategies to share?

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33 Personal Blogs of Startup Marketers We Love

Buffer Social

I like to think that reading the blog of a marketer I admire is like having a coffee with them and getting a chance to learn all about their approach to marketing. ☕. Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers.