Convince & Convert

APRIL 20, 2010

But the reality is, your blog is probably a lot more broad than you think. The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. If you get a chance, please check out the white paper.

Hitwise 117

Hitwise Content Blogger Consultant 117

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

JANUARY 15, 2008

Matt McGee over at Small Business SEM has compiled his own list of the “best posts of 2007″ in a site with a brilliantly and cleverly chosen title, the SEMMYS (Search Marketing Emmys). small business, analytics (he dedicates a whole section to this one!) , rants, and funny posts about the search marketing industry in general.

StumbleUpon 100

StumbleUpon Marketing MySpace Yahoo 100

Techipedia: Tamar Weinberg

MARCH 16, 2008

With that said, it’s just two days away to the Internet Marketers of New York charity party in NYC (during SES NY) which is sponsored by the coolest guys on earth, Best of the Web. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! What: A charity party.?

MySpace 100

MySpace Handbook Yahoo Microblogging 100

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How do I craft a corporate strategy for blogging ? Should I start a video blog ? How do you do #1?

Communities 170

Communities Marketing MySpace Yahoo 170

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. Compendium is a uniquely powerful blogging platform because it creates separate, “compended&# blogs for each keyword. That’s it.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Buzz Marketing for Technology

SEPTEMBER 29, 2008

Filed under Inside-Out Thinking , Successful Blog |. -->. Gab from SEO ROI said. Ironically, it’s probably the total opposite of direct marketing (no call to action right from the get go), but probably the most helpful thing if you do want to get into direct marketing… Sphunn it! Use Guy Kawasakiâ??s

Net Neutrality 240

Net Neutrality Plaxo Directory Influencer 240

Convince & Convert

JULY 20, 2010

The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging.

Social Media 139

Social Media Strategy Consultant Blogger 139

Techipedia: Tamar Weinberg

JUNE 18, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Social Media > Plutter Kite: The Ultimate Micro-Blogging Service Plutter Kite: The Ultimate Micro-Blogging Service by Tamar Weinberg on June 18, 2008 Share This is a guest post from Samir Balwani of Internet Marketing blog Left the Box.com.

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

MAY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Why You Should Fix Your House Before Inviting People Over Why You Should Fix Your House Before Inviting People Over by Tamar Weinberg on May 12, 2010 Share This is a guest post by Hugo Guzman. Fan ratings & reviews?

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design. Embrace Math.

Marketing 123

Marketing Social CRM Conference Social Media 123

Josh S Peters

AUGUST 21, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Book , Social Media , TwittFaced » TwittFaced now available for pre-order TwittFaced now available for pre-order Written on August 21, 2009 by Josh Peters in Book , Social Media , TwittFaced 3 Comments - Leave a comment!

Lijit 121

Lijit eBook Widget ROI 121

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). link] Tin Hang Liu RT @jaybaer Please Help Me Pick a New Look For My Blog [link] #SMM [link] Adam Sherk Looks like the polling is fairly split right now, which I guess shows that you've got three good variations.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

Metrics 130

Metrics Strategy How To Tourism 130

Techipedia: Tamar Weinberg

MAY 13, 2008

Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. Let the community know who you are.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

JULY 21, 2009

Blogs can also convey information , share ideas , and chronicle important lifetime milestones. And if they don’t have a blog? Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. Customer service is social, too. Situations like this appall me.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. It’s a Bird.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. Are you ready to add some “Why&# to your “How&# ? Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? So, giving you all the cred.,

Social Media 167

Social Media Strategy Consultant Conference 167

Josh S Peters

JANUARY 13, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Internet Marketing , PPC » A little bit of PPC Strategy A little bit of PPC Strategy Written on January 13, 2010 by Josh Peters in Internet Marketing , PPC 1 Comment - Leave a comment!

Strategy 100

Strategy SEO Lijit Buy 100

Josh S Peters

MARCH 25, 2009

Social Media Marketing is the answer to Paid Inclusion blues The whole reason that paid inclusion (PI) was even created was for sites that don’t have a lot of text on them or that were incredibly graphics based and so the search engines had a hard time crawling and ranking them. This increases your visibility even more.

Engineering 100

Engineering Sites Yahoo Microsoft 100

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The blog was a failure because posts were not written on a regular basis. I often get an objection when the social elements of the program are introduced. Who’s Doing What?

Social Media 140

Social Media Consultant Strategy Organization 140

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

I see this seminar as a blog. At the end of the semester, I only know a couple more people from the blog than I did at the beginning. How do you think this knowledge applies to site development and marketing? What tasks are more important to developing a popular community versus developing a popular blog?

Social Media 189

Social Media Class Forums Microblogging 189

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Is Social Media Worth it for You? They’re being disingenuous.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

APRIL 20, 2010

Sure, mundane minutiae (like the sort lampooned here) might generate a low level dialog, but in order to achieve something more meaningful, a successful social media marketer needs a conversational hook to generate discussion. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

JUNE 11, 2010

As I commented on the VentureBeat blog post, I knew about the concept of a Facebook before it even caught on. Tagged as: aaron greenspan , facebook , mark zuckerberg , social media , social networks , web 2.0 , web2.0 { 2 trackbacks } Social Media Blog » Blog Archive » Facebook Wakes To Find Its Members Making Money - G-A-S-P!

MySpace 102

MySpace Facebook Web 2.0 Yahoo 102

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

Social Media 119

Social Media Strategy Consultant RSS 119

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > 11 Common Mistakes That People Make With Their Personal Brands 11 Common Mistakes That People Make With Their Personal Brands by Tamar Weinberg on October 7, 2010 Share This is a guest post from James Adams. Any advice?

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

AUGUST 25, 2010

They don’t read 20 blog posts and comments. Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. When it comes to social media, social should always be carefully weighted before the marketing is put forth. Some people get that. Photos by Shutterstock.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

The problem that I’m experiencing more often, and one that my colleagues are beginning to see more frequently, is that an opt-in for a relationship or connection online does not actually grant permission to market. In other words, if I connect with you on LinkedIn, I didn’t invite you to send me spam. What do you choose?

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Twitter as a marketing tool. My opinion has not changed much since I wrote about Twitter’s ability to market products in March. However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. A marketing firm might want to sell a product. I still follow Woot.com.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

JUNE 3, 2009

I recently wrapped up writing a book on social media marketing for individuals to large businesses entitled The New Community Rules ( Amazon link ) and the book is slated for a late June/early July release. I look forward to reading his blog. Marketing June 23, 2009 at 6:16 am Sorry, I am late. You’re good people.

Social Media 112

Social Media Web 2.0 Digg MySpace 112

Almost Savvy

NOVEMBER 17, 2009

Jim is a super-smart marketing mastermind and is also the brains behind The Tech News Blog and The Ideas Blog. Since these first tweets, I’ve come to know Tony as a savvy business leader (he’s the CEO of TechWeb ) with keen insight into all things tech and media related (he blogs at Uphoff On Media ).

Engagement 233

Engagement Twitter LinkedIn Reputation 233

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

I’ve personally taken this concept so far that I now have a pretty new box at the end of most blog posts which highlights other bloggers that I enjoy. Plus, if you know anything about how blogging works, you should know that no blog is a competitor. Glen Allsopp writes about the topic of Viral marketing at ViperChill.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Organizations have used it for developing programs, marketing efforts, research, and education. Delicious Social bookmarking is a great way to share interesting links that could aid in the development of an idea, education, and/or marketing efforts. Then again, not everyone is familiar with net marketing except Net Marketers.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192