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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. But how did they hit the marketing bullseye with their social handles? Let’s find out.

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#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s 2012 list of Traveler’s Choice Destinations. million soccer fans back in 2010.

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How Government Agencies Can Keep Their Communities Engaged in Creative Ways [VIDEO]

Social Media Strategies Summit

Led by Emily Allen Lucht , the Director of Communications for the State of Maryland, this panel answered some of the most common questions we hear from social media marketers in government. For example, although Vacchi Hill’s agency doesn’t deal with tourism, following tourism agencies online provides a great source of inspiration.

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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. She lives in Takoma Park, Md.,

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7 Awesome Hacks to Promote Your Social Media Posts

Convince & Convert

Although social media is a great platform to tell your brand story (which is the best way to market your brand, as humans love stories and can relate strongly with them), many brands have really not figured out how. Here are a few tips to keep you ahead of the social media marketing curve. highlight to tweet). Get Your People Involved.

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Real-Life Instagram Project Filters In Unique View of London

Convince & Convert

The only difference from the rural vista is that a cluster of people in a city suddenly stopping to snap a photo tends to turn more heads and generate attention quickly – much like the ripple effect marketers try to achieve when generating social media content, or launching a new campaign. About the Jessica Gioglio: Follow @savvybostonian.

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Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun!

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