Waxing UnLyrical

NOVEMBER 15, 2010

The thing is, despite the ad nauseam posts on SEO for news releases, I discovered this recent report from Schwartz Communications that shows a pitiful 18% of news release headlines are SEO-optimized. A word to the wise In my experience, communication pros these days are, more often than not, wise to SEO in general.

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News Google SEO Postrank 274

BeingOptimist

MAY 17, 2023

In today’s competitive market, random sales and lead generation are ineffective. Targeted marketing increases the visibility, credibility, and quality of leads for a brand. Additionally, strategies enable businesses to use social media, content marketing, SEO, and email marketing to increase sales and revenue.

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Strategy Software Campaign Conversation 75

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. Compendium is a uniquely powerful blogging platform because it creates separate, “compended&# blogs for each keyword. That’s it.

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Social Media Strategy Tourism Social CRM 142

Convince & Convert

APRIL 20, 2010

But the reality is, your blog is probably a lot more broad than you think. The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. If you get a chance, please check out the white paper.

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Hitwise Content Blogger Consultant 117

Adam Sherk

JUNE 9, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites Not Making Much Use of Static FBML on Facebook Pages by Adam Sherk on June 9, 2010 Between privacy issues, a sweaty CEO and technical problems with its “Like&# buttons Facebook is having a rough time lately.

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News Sites Yahoo Facebook 181

Kikolani

JULY 1, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Blogging / Writing. 3 blog post blueprints that build fans – hint: you’re looking at one of those blueprints right now! Search Engines / SEO.

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Mashup Resources RSS SEO 136

Convince & Convert

JULY 20, 2010

The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging.

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Social Media Strategy Consultant Blogger 141

Writtent Blog

APRIL 10, 2013

In spite of the fact that corporate spend on content marketing will exceed $118.4 billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. It’s clear that the solution isn’t opting to drop the quality of your blog posts.

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Screencast Content eBook Film 90

Pixlee

JANUARY 18, 2022

Although paid partnerships are common with ambassador programs or influencer marketing , brand advocates that arise from your customer community often do this on your behalf and free of charge. Embrace User-Generated Content (UGC) Marketing. Use blogs to inform users about trending industry topics and share tips.

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Brands UGC How To Apparel 52

Writtent Blog

APRIL 10, 2013

In spite of the fact that corporate spend on content marketing will exceed $118.4 billion dollars in 2013 , 64% of B2B marketers struggle to produce enough blog articles, eBooks, social media posts, and video to meet consumers’ demand. It’s clear that the solution isn’t opting to drop the quality of your blog posts.

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Screencast Content eBook Film 87

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. It’s a Bird.

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Social Media Strategy Consultant B2B 150

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). link] Tin Hang Liu RT @jaybaer Please Help Me Pick a New Look For My Blog [link] #SMM [link] Adam Sherk Looks like the polling is fairly split right now, which I guess shows that you've got three good variations.

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Disqus Social CRM Patterns Consultant 109

ProBlogger

MARCH 25, 2021

But when you have a blog, and your traffic is starting to grow, it can quickly get out of hand. (I SEO pitches (people wanting us to link to their site). Another way to deal with these questions is to create a specific page that provides all the answers – the frequently asked questions (FAQ) page. guest post pitches.

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Tips FAQ eBook Template 39

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. will range from 11% (the relatively mature email marketing), to 34% (social media). Direct mail? Note that I didn’t include Web design. Embrace Math.

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Marketing Social CRM Conference Social Media 124

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

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Social Media Strategy Consultant Web 2.0 151

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

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Metrics Strategy How To Tourism 132

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? Blog content does get some extra exposure however. Google is using words like “more flexible,” “easier to submit,” “more control” and even “exciting” to describe the new format and transition period.

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News Publishing Google Press Release 104

Writtent Blog

NOVEMBER 17, 2023

When you first start a business blog, coming up with blog topic ideas can be tough. Use this list of business blog post ideas as a springboard to get you started. Interviewing those experts is one of the best business blog topic ideas because they make your blog a better resource and help your readers.

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FAQ Case Study Hubspot eBook 98

Convince & Convert

SEPTEMBER 21, 2010

Then this is the blog post for you. I’ve forwarded your blog to him. Cheers! -= Park Howell´s last blog. Are you ready to add some “Why&# to your “How&# ? Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? So, giving you all the cred.,

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Social Media Strategy Consultant Conference 167

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The blog was a failure because posts were not written on a regular basis. I often get an objection when the social elements of the program are introduced. Who’s Doing What?

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Social Media Consultant Strategy Organization 141

Convince & Convert

MARCH 23, 2010

Your blog works exactly the same way. There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. State Indicator – Turns orange when you’re in that section 2.

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Social Media Strategy Consultant RSS 120

Sprout Social

FEBRUARY 21, 2017

Every marketer has their favorite set of tools that help make their job easier. For instance, email marketers might use autoresponders or coding tools. Social media marketers use social media management tools and SEOs use keyword research and analytics tools. But we’re here to bridge the gap. Google Analytics.

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SEO Social Media Tools FAQ 107

Hootsuite

OCTOBER 26, 2022

Social SEO helps your content be seen by people who are actively searching for companies like yours or the products and services you offer. Read on to find out what social SEO means, why it matters, and — most importantly — how it can help you grow your business accounts on social media. What is social SEO? Instagram SEO tips.

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SEO Social Media How To HootSuite 104

Hootsuite

FEBRUARY 27, 2023

But if you want your company to make more of a splash, you need to up your LinkedIn SEO game. Keep reading for simple tips that will supercharge your LinkedIn page’s SEO profile. Keep reading for simple tips that will supercharge your LinkedIn page’s SEO profile. What is LinkedIn SEO? Why is LinkedIn SEO so important?

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SEO LinkedIn Tips URL 110

Webbiquity SMM

MARCH 29, 2022

The digital marketing landscape has changed tremendously in the last few years. Both inbound and outbound marketing strategies have evolved significantly. Between all the Metaverse developments and new web browsing privacy rules, digital marketers face many new challenges to appear in the top search engine rankings.

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Brands NoFollow Marketing How To 204

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

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Social Media B2B Strategy Consultant 149

Convince & Convert

SEPTEMBER 21, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Social Media Monitoring Tools – How to Pick The Right One (..)

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Social Media Radian6 Strategy SM2 157

Pixlee

JANUARY 11, 2019

Your content marketing strategy is what drives your ecommerce brand. It boosts your SEO, engages your customers, and gives your online store value. UGC isn’t just a scalable way to source content for your marketing strategy. Takeaway tip: UGC can be a core pillar of your content marketing strategy.

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UGC Brands Content Loyalty 41

ProBlogger

JULY 22, 2012

He posts multiple times a week on his own blog, writes guest posts for others and spends a lot of time researching affiliate marketing. My blogger friend works so hard, but when he looks at his blog stats, he collapses completely. Is it any wonder he’s ready to quit blogging? Filling the glass with too much water.

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Blogger Project Products Buy 41

Later

DECEMBER 18, 2020

SEO feature: you can customize it in your Instagram bio to reach even more people as they search the app. And with Instagram’s new keyword search tool rolling out, we think SEO discoverability will become an even more important feature this year. Check out this blog post for tips on using Instagram Stories Highlights for your brand.

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Instagram How To URL Hashtag 52

Later

DECEMBER 18, 2020

SEO feature: you can customize it in your Instagram bio to reach even more people as they search the app. And with Instagram’s new keyword search tool rolling out, we think SEO discoverability will become an even more important feature this year. Check out this blog post for tips on using Instagram Stories Highlights for your brand.

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Instagram How To URL Hashtag 52

Convince & Convert

AUGUST 11, 2010

The blog will remain the same. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 11 Whys I’m a Social Media Addict Is Starbucks the Most Dangerous Competitor to Facebook? Many people have asked us “Why Bloomington?

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Social Media Strategy Travel Team 116

Hootsuite

MAY 3, 2023

Dying to know more about YouTube SEO? YouTube SEO is all about optimizing these different elements to ensure your videos are shown to more people more often. If you’re ready to learn more about YouTube SEO, here are some proven tactics and best practices to follow. What is YouTube SEO? How does SEO on YouTube work?

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SEO YouTube Embedding Hashtag 111

Sprout Social

MARCH 14, 2023

If you’re building a content marketing strategy, you’re probably looking at blogging first. Blogs give you the opportunity to go in-depth on a topic. That said, writing great blog posts consistently can be a bit of a challenge, especially if you’re new to it. Let’s jump right in. What topics are they writing about?

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Tips SEO Publishing Data 117

Hootsuite

JULY 25, 2023

Have you been using ChatGPT prompts for marketing? ChatGPT helps marketers brainstorm ideas faster, make decisions quicker, and increase productivity within their day-to-day workflow. That’s why we’ve compiled a list of the best ChatGPT prompts for marketers. Explain the marketing segments for [INSERT INDUSTRY].

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Marketing Upcoming HootSuite Campaign 90

Convince & Convert

AUGUST 2, 2010

This helps me keep this blog totally advertising-free. More from Convince and Convert You Are Pissed Off at the Wrong Guy Taking Consumer Reviews Viral with Facebook Are you spending enough on digital marketing? I hope to see you logged in at Facebook Success Summit!

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Facebook Social CRM Consultant MySpace 122

Bill Hartzer

MAY 18, 2015

May is small business month, so as a follow-up to a blog post I wrote recently , I tracked this small business owner, Ira Zoot from TicketStub.com, and interviewed him. Bill Hartzer: Do you use any other media/social outlets to market your business? Those people who are most interested in buying tickets primarily use Google.

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Small Business Google SEO Adwords 60