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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. They are highly-qualified professionals with specific digital marketing and communications skills and experience. Companies often call a consultant in because social media is not working. But, its use is not limited to marketing.

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Leverage Multi-Social Media Platforms to Tell Stories

Direct Marketing Observations

The emergence of transmedia storytelling over the past decade has lead to or created some unique opportunities in social media. Transmedia, according to Henry Jenkins a professor at USC is “the art of conveying messages themes or storylines to mass audiences through the artful and well planned use of multiple media platforms”.

Platform 190
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Supercharge Your Sales Funnel Velocity With Content

Convince & Convert

Blogging attracts visitors and traffic to your website; it is a key deliverable for the top of your sales funnel. Every time you write a blog post, it counts as another indexed page on your website , which improves your rank with search engines. More than 60 percent of marketers use webinars to convert.

Drupal 94
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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

The social web has opened the communication floodgates. Can’t a strong social media initiative start inside the walls of your website? 3dcart Software Forums : As one of the leading shopping cart software platforms on the market, 3dcart prides itself on customer support. Like this post?

Cost 135
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Tech Tip: 3 Simple Things You Can Do To Improve The Backend Of Your Site

SocMed Sean

Today’s guest blog post comes from Erik Gaandt, who has written this article for WhoIsHostingThis.com – see here for their iPage review results. Erik is a freelance technology writer and his articles appear on various website marketing blogs. There you go! Thanks, Erik, for sharing these tips!

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How Distributed Content Can Help Control Social Messaging

Waxing UnLyrical

Yet with social media platforms, oftentimes messaging is controlled by the user. It’s kind of like the social media version of the “telephone” game: the recipient gets a clearer message fewer iterations from the sender. What is distributed content and why should you know about it? Apple News.

Content 128
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Live Blogging - OSS Camp Delhi 08-09 September 2007 @ Day 1

The Marketing Blog

29 am Live Blogging – OSS Camp Delhi 08-09 September 2007 @ Day 1 Jump to Comments Right, I am here at OSS Camp being organized at Impetus Software, Noida. I have quitely taken a seat at the back and am blogging live. It’s by Mir Nazim and is about Drupal and its best practices. if this were a marketing gimmick.

Drupal 100