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Is Social CRM the key to growing membership?

SocialFish

This is the first of a series of blog posts we’re writing for the Avectra blog , to be reposted here for you. We’ve also written a white paper on Social CRM for Associations, which is out very soon. Social CRM is a term fraught with some confusion. Not to mention public and shareable.

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White paper on Social CRM for associations

SocialFish

Who owns Social CRM? Making member management social takes teamwork. We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. Marketing designs campaigns for products, services, and events.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Knowing whether to respond to or ignore negative comments on a blog? McCann , Viral Heat Did you enjoy this blog post? What do you think about influence mining, and its applicability for your business? Customer service? It’s in our DNA. Beamer & Co. Will it be the hot new field of marketing and customer service?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. We don’t need sCRM for social media anymore than we needed pCRM for phones, or eCRM for e-mail. and hope for a.02

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] Create e-newsletters « Social Media for Authors [.] links: Social Media Now More Popular Than Email Your Email Newsletter (Music 3.0) Why Social Supports Email in the Interactive Marketing Hub (Convince and Convert) [.] link] DJ Waldow Jay: I love when you blog about email marketing. Warm fuzzies.

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Eight Tips for Scaling Social Customer Support

Dave Fleet

David Armano noted in a recent Harvard Business Review post on social business that listening to conversations is a valuable step but only the beginning: “The true opportunity lies in scaling and operationalizing “social&#.&#. Other people with the same problem won’t benefit from the solution.

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Sysomos Acquired By Marketwire

Dave Fleet

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Acquired by. Jive Software. January 2010.

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