Buzz Marketing for Technology

JULY 7, 2008

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). 4) None of the following are community platforms: Wikis, Blogs or Forums. Go join that!

Communities 117

Communities Groups Groups Social Media 117

Buzz Marketing for Technology

JUNE 27, 2008

However, that doesnt mean that its something that everyone innately understands or knows how to use - especially when it comes to using it for marketing, PR, or other business-related purposes. Today, you will find Communications and Marketing majors heavily involved in learning to use new media to their advantage.

Class 274

Class Social Media Web 2.0 Wiki 274

Buzz Marketing for Technology

JUNE 27, 2008

It only works for a defined use case, but, in a search market that is 85% going on 90% Google-dominated, this can still be significant. Long time readers of this blog know that I have already chronicled my success at using LinkedIn for both business development and recruiting. He was just making conversation, but I was concerned.

LinkedIn 109

LinkedIn Google Directory API 109

Buzz Marketing for Technology

JUNE 27, 2008

Blastfeeds keyword filters can also be used to remix and republish blog feeds filtered for specific content -- for example, a fan site for a specific band could create a news feed from multiple general music sites that publishes only stories about that specific band. This is a codepage/Unicode conversion-problem.

RSS 270

RSS Feed Feedly FeedBurner 270