Direct Marketing Observations

MAY 3, 2010

Meanwhile, back at the ranch where the real work happens, consumers are still being marketed online. So many strategies stop at the tools so you end up with a blog or a Facebook page and the strategist goes home. Q1) What are ways to move customers up the interactive chain from lurker to influencer? How could this be?

Lurker 138

Lurker Social Media Hashtag Curation 138

Firebelly

JULY 25, 2011

By Gregory Lipman SCO (Social Content Optimization), is a process Edelman Digital is presently refining based on our belief that search and social are intertwined. 5 Types of Content That Every Business Must Employ. 5 Types of Content That Every Business Must Employ. Is SCO the new SEO?

Social Media 184

Social Media Lurker SEO Course 184

Convince & Convert

MAY 8, 2012

Jessica Malnik is a PR/marketing coordinator, social media specialist, videographer and an avid blogger. Visit her blog for social media, technology, public relations and marketing ramblings. They are just glorified marketing channels. Most of them are just casual observers or lurkers.

Communities 154

Communities Brands Lurker Facebook 154

Convince & Convert

SEPTEMBER 20, 2010

“Twitter users talking about marketing and brands far exceeds the usage on the other social networks,&# said Tom Webster , the VP of Strategy & Marketing at Edison (and the study author), when I interviewed him for this post. link] [link] Kirsten Khire #7 – lurkers or inactive accts? 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

AUGUST 11, 2010

The blog will remain the same. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 11 Whys I’m a Social Media Addict Is Starbucks the Most Dangerous Competitor to Facebook? Many people have asked us “Why Bloomington?

Social Media 115

Social Media Strategy Travel Team 115

Diva Marketing Blog

APRIL 9, 2009

Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 1-topic about social media marketing. Today's Diva Marketing Talks explores a "new" demographic that is joining the social media conversation. He is a regular speaker on blogging and social media and has spoken at conferences in Australia, the USA and China.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Buzz Marketing for Technology

JULY 7, 2008

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). 4) None of the following are community platforms: Wikis, Blogs or Forums. Josh: Good point.

Communities 117

Communities Groups Groups Social Media 117

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. It’s not that easy because Twitter users are lurkers. Mentions are great for influencer marketing (a mentioned user is likely to retweet the update giving it more visibility), so there’s no point in getting rid of them completely.

Twitter 40

Twitter Tips Hashtag URL 40

ProBlogger

JULY 29, 2011

You can consider this a tribute to blogging, but it will be educational as well as I’m listing pros and cons for every breed. Blogger machines know how to pump out content … like a machine. SEO— the more content you have, the more information Google has to work with. Oh, they have blogs too? You will laugh.

Blogger 50

Blogger Blogosphere Hosting SEO 50

Sprout Social

OCTOBER 6, 2016

of their marketing budgets on social media. Whether you are a large corporation with a high marketing budget or a small business just getting started, you want to utilize every cent. Social media marketing presents a tremendous opportunity to connect with current clients, reach new customers and sell more products and services.

Social Media 90

Social Media How To Lurker Collaboration 90

Viper Chill

MARCH 11, 2010

You are here: ViperChill » Social Media » How I Helped Make a Bland Blog an Overnight Success How I Helped Make a Bland Blog an Overnight Success Written by Glen, this post has 65 Comments A few months ago something was bothering me quite a lot. Everybody has a great story.

FeedBurner 74

FeedBurner Sites RSS Case Study 74

Webbiquity SMM

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. 9 General Marketing Stats.

NewsCred 273

NewsCred Statistics Social Media B2B 273

Hootsuite

SEPTEMBER 27, 2021

Wealthsimple, Warby Parker and Casper (who trade in — you guessed it — robo-advising, direct-to-consumer optometry and mattress sales) produce some of social media’s most engaging content and enjoy global reputations for being fun, fresh young businesses. I dare you to find me some more authentic content than this smiling baby.

Products 145

Products Social Media Brands Meme 145

ProBlogger

APRIL 13, 2011

I create content. Making money from your blog, growing your business, and getting readers to interact will be next to impossible if you can’t effectively motivate your audience to take action. These things all grow your blog and your community. You might be saying, “I’m a blogger, not a sales person.

Blogosphere 41

Blogosphere Regator Trends iPad 41

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. 6 tips for connecting with social media content by iMedia Connection.

Social Media 200

Social Media Tools Strategy Tips 200

Sprout Social

OCTOBER 31, 2016

Pinners are engaged, seeking content and products to interact with and buy. Pinterest is a place where you can share your content and products, inspire your potential customers and gain valuable insight about your market. We can see from her title that she will be pinning tips on blogging and entrepreneurship.

Metadata 40

Metadata How To Widget Lurker 40

Hootsuite

MARCH 31, 2020

An A/B test is a method of comparing two variations of an ad, piece of content, or other material so you can see which version performs better. This allows you to create the most effective content before you release it to your entire following. How to Use Twitter Analytics: The Complete Guide for Marketers.

List 145

List Social Media HootSuite URL 145

Keyhole.co

MARCH 3, 2023

Everyone knows Reddit is a content goldmine – but how can you make the most of Reddit as a marketer? We’ll also jump right into one of the most successful case studies of marketing on Reddit, walking you through their strategy and dissecting how they succeeded. Making the front page is the holy grail to Reddit marketers.

Reddit 52

Reddit Marketing Lurker Posterous 52

Viper Chill

MARCH 4, 2010

Links from other sites to your site are basically a ‘vote’ that tell search engines you are trusted and you are a good resource for whatever your content is about. For a lot of competitive keyphrases online you’ll also find popular blogs, forums and niche social networks ranking highly.

Google 87

Google How To SEO Sites 87