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Building Your Business: 4 Tips for Running a Successful Construction Business

The Realtime Report

Building Your Business: 4 Tips for Running a Successful Construction Business. To successfully run a construction business, you have to think deliberately and create a strong marketing plan to promote your business and stand out from your competition. What does your marketing process need that it doesn’t have already?

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Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. Read on to learn how LEGO’s marketing strategy works like clockwork.

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The Essential Marketers Guide to B2B Demand Generation

Oktopost

59% of marketers attribute revenue growth to marketing-generated leads , so demand-generation tactics remain a non-negotiable among marketing teams. Higher ROI- By bringing in higher-quality leads and shortening their time in the sales funnel, you’ll see higher returns on your marketing spend.

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How I've Grown To 6 Figures In 3+ Years As A Content Agency Owner

Buffer Social

Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year.  I also kept writing, mostly for affiliate marketing agencies, as a side hustle. This felt like a missed opportunity.

Content 99
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Why Are Weather Delays Such a Big Issue in the Construction Industry?

Twist Image

Hurricanes and beyond have ripped apart all kinds of construction and infrastructure and plenty of areas in the US face rebuilding: Texas, Florida, Puerto Rico. We break down many of the weather delays all construction firms will encounter and why they so negatively impact the progress of a project. An added obstacle? Weather Hazards.

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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan. Be adaptable and open to change.

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Content Marketing is All About Education, NOT Marketing

Firebelly

I had figured this out as a marketer, but I refused to do sales at all. I flat-out told him I would be the marketing guy, but would not do sales, because those guys were slimy, completely forgetting that this was 1) how he had built his career, and 2) he was my boss. So what does that have to do with content marketing?

Education 176