Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.

B2B 117

B2B Trends Social Media UGC 117

Pam Moore

FEBRUARY 6, 2018

I have provided numerous resources in the form of blog posts, podcasts and even webinars on this topic (see bottom of this post for links) to help business leaders get their arms around what these changes mean to them. Marketers should not throw in the towel for Facebook marketing. It's not time to give up.

Feed 164

Feed Feedly News Tips 164

Pam Moore

AUGUST 16, 2017

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it? 8 Bad habits that stop content marketing ROI in it's tracks.

Content 163

Content Curation ROI Marketing 163

Pam Moore

JANUARY 30, 2018

It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Take a listen to episode #243 of the Social Zoom Factor podcast and learn how you can get a grip on not only the recent announcement, but also how to get a grip on your Facebook marketing in 2018.

Feed 167

Feed Feedly News Facebook 167

Waxing UnLyrical

SEPTEMBER 18, 2013

Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics. She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics.

Eventful 195

Eventful Hashtag Community building Tumblr 195

Pam Moore

OCTOBER 1, 2017

Today's marketer has no guarantee of reaching their audience on any medium. Organic reach is dwindling to zero for brands and marketers who don't have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience. Not Facebook. Not Instagram. Not LinkedIn.

Strategy 166

Strategy Marketing Training Small Business 166

Pam Moore

APRIL 24, 2017

Keeping up with the content demands of successful brand, audience and content marketing can be challenging even for the most experienced and qualified brands and marketers. Do you ever feel as though there is no human way you can create the content needed to make your brand and marketing successful as it can be? Click To Tweet.

Influencer 167

Influencer Industry Content How To 167

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. It’s a channel, a means to communicate.

ROI 78

ROI Strategy How To Marketing 78

Pam Moore

MARCH 4, 2018

The truth is marketers have no guarantee their content will be seen on any medium, platform or social network, by anyone, let alone their target audience. There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. Context is everything! Need more help?

Feed 165

Feed Feedly News Social Media 165

Pam Moore

NOVEMBER 14, 2018

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. How to leverage visual marketing. The holiday season is here.

Tips 60

Tips Content Marketing Training 60

Webbiquity SMM

APRIL 13, 2021

It’s marketing has been helped along by creating the lure of exclusivity (one cannot simply sign up; you have to be invited by a current user) and people like Elon Musk and Bill Gates popping up in Clubhouse rooms. appeared first on B2B Marketing Blog | Webbiquity. If you’re not there, you miss a conversation forever.”

Apple 215

Apple Plaxo Microsoft Vimeo 215

Convince & Convert

FEBRUARY 12, 2012

Last week I wrote about the 4 (and only 4) possible rationales for agencies to get deep into content marketing. Clearly understanding these rationales is important because content marketing isn’t free. The Six Lifelong Laws of Successful Content Marketing for Agencies. BlissPR is all B2B, and heavily blog-focused.

Content 129

Content Marketing Cost Metrics 129

Pixlee

AUGUST 19, 2020

One of the most profitable selling tools, email marketing offers a high-value connection between marketers and clients and will likely be relevant for decades to come. As of today, email still delivers the highest ROI for marketers, generating an average of 38$ for every 1$ spent, according to CampaignMonitor.

Discount 54

Discount UGC How To Marketing 54

Pam Moore

OCTOBER 9, 2017

It's these common foundations that weave the threads for relationships, trust and community. If we all know life and business is really about people, then why do so many marketing and business leaders still fall to lazy marketing tactics and corporate marketing speak as they set out on their online digital and social media adventures?

Brands 166

Brands Small Business Communities Authentication 166

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

Trends 78

Trends Brands Marketing Influencer 78

Techipedia: Tamar Weinberg

AUGUST 2, 2011

Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. I’ve edited a lot of blog posts and with new writers especially, I almost always invariably move the third paragraph to the top. David Armano. Samir Balwani. Adam Singer.

Tools 277

Tools Tips Marketing Social Media 277

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

JULY 5, 2010

I have recruited a posse of incredibly smart social media, digital marketing, and public relations thinkers to entertain and inform you while I’m learning how to pay with colored money, and my son attends hockey camp.

Community building 116

Community building Social CRM Consultant Posterous 116

Waxing UnLyrical

AUGUST 27, 2010

It simply means the primary objectives of most social business efforts are centered on concepts like community-building, engagement, listening, and participating in conversations. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Wanna Subscribe?

ROI 169

ROI Postrank Tourism Blogroll 169

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. The first is people. The second is content.

ROI 60

ROI Content Training Statistics 60

Pam Moore

NOVEMBER 19, 2018

What would Facebook, Instagram, LinkedIn, Twitter or even this blog be without content? Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. The first is people. The second is content.

ROI 60

ROI Content Training Template 60

Waxing UnLyrical

NOVEMBER 22, 2010

And the smartest PR agencies get that you have to have a relationship with your community if your PR or marketing messages have any chance of getting anywhere. Lindy Dreyer (left) and Maddie Grant, CAE, are “A-list” association/non-profit bloggers on social media strategy, social media marketing and innovation. Wanna Subscribe?

Communities 205

Communities Postrank Organization Tourism 205

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. There are blogs, forums, quizzes, polls, and sisterhoods (micro communities based on women’s life stages like “caregiver&# or “widow wise&# ).

Social Media 125

Social Media Case Study Strategy Study 125

Writtent Blog

APRIL 12, 2013

It is essential for a marketer not to get lost in the whirpool of social media channels and creative content marketing ideas. Moreover, content management should take less time because as a marketer you might have a multitude of other things to worry about. 37 Mind Blowing Secrets About Guest Blog Posts.

YouTube 92

YouTube Facebook Syndication B2B 92

Pam Moore

AUGUST 3, 2016

Smart marketers know they must focus where their customers are hanging out online, not where the fud and the hype of the internet tell them to invest their hard earned dollars. Our agency, Marketing Nutz, works with brands both large and small and I can tell you we have numerous clients in this situation.

Instagram 60

Instagram Advertising Comparison Training 60

SocialFish

MARCH 9, 2011

Brian believed they couldn’t do that until they had a open community website generating solid content. Their goals for the first phase of GoPlow are aligned with their strategic plan: Foster information sharing and relationship-building. Deliver expert opinions via blogs.

Case Study 180

Case Study Study Communities Joomla 180

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! 3 Paid Social Media Marketing podcasts. Which podcasts should I try?

Skills 40

Skills Social Media Hosting Marketing 40

ProBlogger

JUNE 13, 2016

When is a Good Time to Monetize Your Blog. The question is how early should I monetize my blog? I know a lot of you are starting or relaunching blogs or starting second blogs. How much traffic should you have to offer advertisements on your blog?” or “How early should consider monetizing my blog?”.

Adsense 20

Adsense Affiliate marketing eBook Widget 20

Kikolani

MAY 11, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Blogging / Writing. Blogging / Writing. The question then becomes… how do you build a community of fans? The Resources Mashup. Business / Career.

Mashup 113

Mashup Resources SEO RSS 113

Pam Moore

SEPTEMBER 7, 2020

” Do you have what you think is an amazing social media or digital marketing plan? You definitely landed on the right blog post today as I am going to help you. You definitely landed on the right blog post today as I am going to help you. How do I know how to help you get your social marketing budget approved?

eBook 78

eBook Social Media Template Templates 78

Pam Moore

JUNE 26, 2020

Are you sick and tired of of being sick and tired of cranking out videos, blog posts, social media posts, Instagram visuals, Facebook posts, podcasts and not achieving your marketing goals or generating more leads? Knowing your customer should be your #1 priority for your marketing and business. Wish you had more customers?

eBook 78

eBook Template Templates B2B 78

Pam Moore

JULY 11, 2018

Good marketers know how to do these things with their eyes closed. Below are a 23 tips to help you build a brand that will be remembered, sung, tweeted, and virally shared. 23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples. I'll say it in one blog post and I'll say it in 1,000,000 more!

Apple 139

Apple Brands Tips Consultant 139

Ari Herzog

SEPTEMBER 30, 2010

Each person agreed to be represented in this blog post, and I include links to their profiles if you wish to network with them directly. Summary : Co-founder and partner at Bonsai Interactive, offering smart marketing and social media business solutions, as well as mobile applications and social education. Speaker at TEDx Ottawa.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Pam Moore

FEBRUARY 23, 2019

Facebook enables businesses to build a brand presence that is intertwined with the rest of their online platform such as websites, blogs, video channels, and other social networks such as Instagram and more. How to assess your Facebook and digital marketing overwhelm – what is the root cause? With more than 1.52

Small Business 60

Small Business How To Facebook Template 60

Hootsuite

SEPTEMBER 3, 2020

This blog post summarizes: Our 2020 social trends predictions that came to pass. Bonus: Watch the full webinar, How to Finish Strong on Social in 2020: An Update from Hootsuite’s Social Trends Team , for a lively discussion on the topics in this blog post, including a Q&A with the live webinar attendees. Very right.

Trends 144

Trends Social Media HootSuite Embedding 144

Hootsuite

MAY 13, 2021

You are a strategic communicator, public relations expert, marketer, customer service provider and so much more! And use data to show the value your work provides, whether it’s crisis aversion, community building, or return on investment. Know your value and ensure others do too.”. Work smarter, not harder. Get Started.

Social Media 145

Social Media Exercises Committee Marketing 145

Writtent Blog

FEBRUARY 28, 2014

Blog posts without a call to action are like Facebook posts without images. It’s no secret that creating high-quality blog posts can be incredibly time-consuming. An effective call to action will act as a logical extension of your blog posts. Blogging is a highly effective medium for reaching a wide array of marketing goals.

Sample 111

Sample Samples eBook Vocus 111