Harp Interactive

AUGUST 3, 2010

Decent social and search visibility means that the candidate should be prominently featured on at least 3 pages worth of Google results. The candidate’s personal/company social graph is perhaps the best barometer for gauging success and skills. What tools do you use for social media management?

Questions 313

Questions Company Social Media Real Estate 313

Convince & Convert

MARCH 9, 2016

While once thought of as a fading trend , influence marketing is back and hotter than ever. It’s no wonder, with the ever-increasing amount of brand-generated content and ad-blockers making it harder to promote branded content, that brands are looking for new ways to reach their audience. for every $1 spent.

Influencer 60

Influencer Marketing Authentication Social Graph 60

Firebelly

JANUARY 29, 2010

Digitalia | Indianapolis Social Media Marketing « Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle | Main | Social Media & The Super Bowl » January 29, 2010 5 Social Marketing Stories You Need To Read Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Twist Image

JUNE 28, 2014

that is the common currency of online marketing these days. When brands talk about engaging consumers on social media, they''re not really talking about any depth of engagement or a better way for them to build a direct relationship , or how to have more real interactions between real human beings. It''s hard to get both.

Social Graph 89

Social Graph Metrics YouTube Advertising 89

Convince & Convert

NOVEMBER 14, 2013

Creating physical photo “stops” amid a bustling city like London is akin to the scenic vista turnoff along a highway – it prompts the person to pause, photograph the moment and share the experience with their social graph. Ribeiro has also launched a dedicated Tumblr blog, [link].

Project 153

Project Instagram Tourism Airlines 153

Twist Image

FEBRUARY 8, 2013

What has changed since 2008, is that brands have become increasingly smarter at this, and many more players have entered the fray. The growth of content marketing and native advertising also validates this. Suddenly, brands are telling stories in a more personal, human and connected way. How much time does it take to blog?

Social Graph 103

Social Graph Loyalty YouTube LinkedIn 103

Twist Image

APRIL 23, 2013

Big brands are trying to make big moves in social media. There is an arm''s race - of sorts - for brands to reach a million fans (or more) on Facebook. Some of the more advanced brands are ditching the like in favor of sharing. It''s not just about social media marketing, either.

Social Media 108

Social Media Tumblr Social Graph Apple 108

Twist Image

FEBRUARY 4, 2013

It's the time of the year when brands are glued to their social media analytics to try and decipher if the millions of dollars spent for a thirty-second spot was extended, enhanced and otherwise optimized by the traction that it may (or may not) have received in the social media space. It's still fairly traditional, isn't it.

Social Graph 110

Social Graph Sentiment Advertising Loyalty 110

Twist Image

JUNE 6, 2011

Does Marketing and Communications change fast enough to keep pace with consumers? It's becoming more difficult and brands are falling behind (in short, no. Marketing is not keeping pace). Go back ten years and ask yourself if you ever thought that individuals would engage and talk about brands the way they do today.

Bazaarvoice 106

Bazaarvoice Retail Social Graph Mobile 106

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. What would you do?

Social Media 147

Social Media Strategy Influencer Social CRM 147

Audiense

NOVEMBER 1, 2016

Aimed at helping brands and agencies improve the effectiveness of their advertising, these new tools allow clients to be extremely precise with ad targeting to ensure campaigns are delivered to the right people, and drive the value of paid and earned media both on Twitter and beyond the social network across thousands of mobile apps and websites.

Twitter 89

Twitter CPA CPC Social Graph 89

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, trending topics, etc. But which social media monitoring tool is the best for your brand? Best of all?

Tools 52

Tools Social Media Sentiment Price 52

Techipedia: Tamar Weinberg

DECEMBER 5, 2012

For the last few years, social media has taken the marketing world by storm, if you aren’t engaging with your visitors then you’re probably putting yourself at a massive disadvantage against your competitors who do. Like any other form of marketing, if we want the budget and resources to pursue it then we need to prove its worth.

Social Media 260

Social Media Analytics URL Campaign 260

Convince & Convert

JUNE 15, 2012

Thus was born a whole variety of methods to acquire links: link exchanges, link rings, link systems, reciprocal links, paid links, link bait, links in blog comments etc… The problem is that none of those links is naturally occurring. For that reason alone it is worth implementing the rel=author tag on your blogs and websites.

Google 125

Google Content Construction Social Graph 125

Twist Image

MAY 17, 2012

The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. So, while Facebook cumulatively is massive, it's really millions of very little connections that are primarily there to share personal and social information. Your Facebook marketing is probably at 1%.

Facebook 107

Facebook Automotive Press Release Banking 107

Twist Image

OCTOBER 2, 2012

True story: our brand-new dryer broke down. It's not hard to tweet out the brand name in an effort to publicly shame them into speeding up the process. It wouldn't be hard to name names in this posting and have it become an ever-increasing piece of content that defines their brand story. It's not even one year old.

Social Graph 101

Social Graph iPhone Apple Research 101

Twist Image

FEBRUARY 1, 2017

Massive technological innovation number one: Facebook mixes your daily usage, these external data sources and your social graph using machine learning. The smartest financial analyst can't possibly understand the market, see the trends, trade and react with the same layers of data, speed and technology that these system possess.

Advertising 40

Advertising Sentiment Social Graph System 40

Convince & Convert

FEBRUARY 10, 2010

Both seek to keep your brand top-of-mind with customers and prospects, communicating in a relevant, timely way that ideally is measurable and testable. But the problem with email and social media is that too many people are positioning it as an either/or scenario. The fee for up to 75,000 sent emails per month is just $99.97.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Proactive Report

SEPTEMBER 5, 2012

The Cluetrain Manifesto said markets are conversations. According to BlogHer, one of the largest communities of women online, blogs top that list for BlogHer members (who are mostly women). The general US sample rates the platforms differently – blogs still come in at #1 but Pinterest beats out Twitter and Facebook.

Reputation 90

Reputation Sample Samples Social Graph 90

Twist Image

JUNE 9, 2011

The hard thing for Marketers to wrap their heads (and hands) around is that last sentence. It's marketing material thinly veiled as a voice, opinion or an idea. It's marketing material thinly veiled as a voice, opinion or an idea. " On a B2B Blog that I was recently following, the answer was obvious. social media.

B2B 103

B2B Social Graph Publishing Widget 103

Twist Image

JUNE 19, 2015

It's something that marketers need to think about. There have been some brands looking to transcend engagement as a metric in social media (they're not getting enough value out of it). These brands believe that they can be more transactional or direct response-driven in social media platforms. brand pages.

Social Graph 40

Social Graph Adwords Metrics Curation 40

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Think Different Here’s 6 ways to differentiate agency social media services: 1. Between bit.ly

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Diva Marketing Blog

JUNE 8, 2009

The social graph is enabling a new Web experience that will transform the way we work, learn, and interact across every aspect of our lives." Clara Shih, the Facebook Era I agree with Clara Shih, and think that the Facebook Era is one of the smartest books about social networks. So what is great social media marketing?

Social Media 40

Social Media Marketing Social Graph Applications 40

Bare Feet Studios

JUNE 9, 2010

I don’t think “everyone&# is the only valuable market proposition. This is why Twitter is a tool, not a marketing plan and some day, there will be a different tool. That changes the character of the social graph and who’s listening for everyone. It is an incredible business platform in many ways IMO.

Upcoming 57

Upcoming Conference Social Graph Flickr 57

Koka Sexton

MARCH 19, 2012

During the conference there were about a dozen breakout sessions that fell into one of three tracks; Sales, Marketing and Social Selling. They answered questions about everything from what sales managers do wrong, to how social media has changed the sales landscape forever. The idea of a social business has been evolving.

Press Release 96

Press Release Skills Yammer Social Networking 96

Mindjumpers

OCTOBER 19, 2011

With Facebook’s new social apps, businesses have gained a great potential of getting more exposure. But I guess that the news feed will only be more and more crowded along with more apps being created and more brands building a presence on Facebook in the future. Similar Posts: Facebook Launches Timeline and Expansion of Open Graph.

Apple 199

Apple iPad Feed Feedly 199

The Way of the Web

JUNE 30, 2010

Web Strategy Wikinomics Rankings ← The importance of experiencing your community How much to launch a new media brand or project? They might not have completely aced social search and the social graph yet, but they’re used to working with humungous data sets. Data knowledge.

Google 32

Google Adsense MySpace Social Graph 32

Social Media Strategery

MARCH 3, 2011

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Pages are great for brands to push out information. For more information about SMCEDU, make sure you check out: SMCEDU’s Blog. SMCEDU on Ning.

Education 130

Education Class Groups Groups 130

Kikolani

MARCH 11, 2013

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Raven Tools offers a 30 day free trial for their online marketing toolset.

SEO 167

SEO Tools Analysis CPC 167

Convince & Convert

NOVEMBER 1, 2011

You have to keep up your blog. You and I have the rare luxury of doing this for a living, but take an average marketing director or average CEO. And to counter that law, this was a few years ago, I had come up with my own theory, and that theory was something that I called Social Graph Theory. You’re an author.

Klout 121

Klout Social Capital Influencer Social Graph 121

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Bare Feet Studios

OCTOBER 10, 2008

The social web creates a LOT of noise – it’s one of the things that keeps people from participating in it. In the spirit of a Retweet on Twitter (when you forward on someone else’s comment to your followers), I am re-posting Colin Brownings list of New Social Media Consultant and Agency Listings. Macro results.

Social Media 40

Social Media Construction Consultant Upcoming 40

Keyhole.co

NOVEMBER 19, 2020

Social media monitoring is the act of paying attention to what is being said on social media. That is, what is being said about your brand, your campaign, your competitors, your product, tending topics, etc. Social media monitoring tools allow marketers to do the following: Get quality audience data. BrandWatch 3.

Tools 98

Tools Social Media Sentiment Price 98

Twist Image

JULY 3, 2012

It made me feel immensely uncomfortable that people think this is good marketing. Why would anyone want me to send a message to my entire social graph about something that I have yet to spend any time with? I may write a blog post about it. That's not part of our social agreement. brand evangelist.

Social Graph 102

Social Graph Publishing LinkedIn Advertising 102

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Convince & Convert

SEPTEMBER 8, 2010

Approximately 10 years after having 67% of the search market, Yahoo! has agreed to allow their brand to be represented online in a way that conforms with Facebook’s unilateral set of rules speaks directly to the power of the Facebook user base. And they never really pushed into the huge Asian market either.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

JUNE 15, 2010

Now, go to Twitter and create a brand new account using your special new Gmail email address. As the social Web becomes every more interconnected, understanding how your customers are connected (or connectable) to your brand in social media is a sizable part of the success equation. Are you a social media detective?

Social Media 153

Social Media ScoutLabs Company Consultant 153