Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable.

How To Become An Ethical Blogger

Kikolani

Blogging is growing at an unprecedented rate. As this happens, the chances of corrupt blogging practices increase too. Therefore, bloggers should be made aware of the do’s and don’ts of blogging, both, the new and seasoned ones. Are you an ethical blogger?

Trending Sources

Blogger Integrates With Google+

Small Business Mavericks

Well, that integration is happening right now for Blogger, the Google blogging platform. I’ve kept it no secret that I’m a fan of WordPress on your own domain name, but there are still people who would rather use Blogger as a free blogging platform. It’s not as effective in terms of SEO as WordPress on your own domain name, but it’s still a blog. Blogging is still one of the most powerful online marketing tactics.

15 Amazing Women Bloggers You Should Get to Know

Janet Fouts

As I wrap up the year I want to take a moment to share with you 15 amazing women bloggers I’ve gotten to know, respect and learn from on a daily basis. Some of them I know in person, but many I know through their blogs and Twitter personas.

9 Awesome Tools for Content Authors and Bloggers

Pamorama

If you do any kind of writing — blog posts, articles, ebooks, etc. Use this tool to come up with an array of titles for your next blog post or presentation. Hubspot’s Blog Topic Generator. Content marketing isn’t easy.

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Trump Administration Hires Official Bloggers

Ari Herzog

In response to the rising tide of fake news and misinformation, senior White House officials are approaching bloggers who may not have necessarily voted for the President to nevertheless work for the administration, counterpunch the naive, and promote verified stories. Political blogging

Bloggers Block – When The Words Just Won’t Come

SocMed Sean

Blogger’s block sucks more. Blogger’s block, on the other hand, is a bit more challenging. Blogging often entails a lot more than technical writing. Basically, Bloggers block comes when I am completely burned out on reading, writing, creating and commenting.

Top tips for bloggers and brands

Sherrilynne Starkie

This could be said of the blogging trend, because pronouncements of the death of blogging have been floating around for a few years now. However, blogging is growing more popular than ever before. Should the blogger tweet throughout the event? Have a blogger media kit.

Blogger relations – you’re doing it wrong

Dave Fleet

I don’t usually write posts outing other PR folks, but a pitch I received this morning from another PR agency roused my blogging tendencies from their slumber. blogger relations communications pitching pr public relations

Two Examples of What NOT to Do When Asking Influential Bloggers For a Link

Idaconcpts

In October 2011 a post has been published about an awkward email in which the owner of a famous blog was asked to insert a link to an existing post on his blog using the precise keywords (already in place in text) as the anchor text.

4 of the Best Blogger Outreach Strategies

Convince & Convert

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well.

Guest Bloggers Wanted

Ari Herzog

You used to read guest blog posts every Friday. Why Negative Blog Comments are Needed by Jeannie Chan. 8 Tips for Successful Business Blogging by Lior Levin. How to Conquer the Peaks of Blogging by Nick Sotos. Blog News

Presenting as Shock Jocks… Or Bloggers?

Waxing UnLyrical

Andrew Breitbart’s segment, although interesting, was almost entirely centered upon politics, not blogging. By creatively re-wording the blogging seminar titles of the week, she managed to drop an F-Bomb in every other sentence, along with another slew of vulgar terms about female organs.

What the Best Bloggers Do Right

Convince & Convert

million blog posts were written today. So what are the qualities or distinct characteristics that mark these super bloggers, setting them on a plane higher than us lesser mortals? Being regular and keeping that blog fresh is one thing that nearly every successful blogger did.

The End Of Blogging?

Twist Image

It's time for bloggers to take a deep breath, look in the mirror and admit that something (dramatic) is going on here. The other week, I celebrated 12 years of blogging (not a typo). I have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. To know me, is to know that I am still deeply passionate about my blog, writing and the digital publishing experience. Suddenly, you didn't have to have a blog to be a blogger.

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Bloggers Unite! A 10-Point Guide for Blogger Collaboration

Convince & Convert

If you have a blog, you can start connecting from the very beginning. Here’s a blogger collaboration guide to get you started: Note: If you’re already doing some blogger collaboration, check your activity against this list. Web marketing isn’t a solo endeavor.

Women in Blogging: 125 Fearless Female Bloggers

Kikolani

I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere. Her blog, PR 2.0

How To Get Results From Your Blogger Outreach Campaign

SocialFish

Bloggers are a unique breed. This is precisely why conducting a blogger outreach campaign can be the most difficult type of social media campaign. Part of the strategy included reaching out to bloggers in the nonprofit space in hopes that they’d write a blog post about the grant.

Write Like a Pro: 5 Techniques Top Bloggers Use to Write Successful Blog Posts

Convince & Convert

In all my years of experience working in the content creation space, I’ve received plenty of requests from bloggers, marketers, and even digital marketing agencies to craft amazing articles. Only a minority of them turned out to be successful blog posts. Image via Daily Blog Tips.

6 apps that will make you a better blogger right now

Janet Fouts

Want to up your game as a blogger? Social Media Tips and Tricks Social Media Tools bloggingThese apps will make that sooo much easier!

How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. Since I had no marketing budget, I decided to spend all of my efforts partnering with other mom blogs and asking them to post about us.

Bloggers: Would You Rather Be First Or Right?

SocMed Sean

To all my blogger friends, I would love to hear opinions on whether it is more responsible for us to be right vs. first when reporting information. Normally, I would just post this question on Twitter (and I will), but I thought the dialog might be more engaging if we leveraged blog comments.

Bloggers: Let Your Content and Your Readers Breathe

Myrland Marketing

More people are becoming content publishers by the minute, whether that be: Blog posts like this one. Comments on blog posts. WHAT ABOUT BLOGGING? Here are a few recommendations for helping your readers when they get to your blog posts. EVERYONE IS BECOMING A PUBLISHER.

How Social Media Can Be Magic For Your Blog

Peg Fitzpatrick

Social media can be the magic that helps people find your blog articles. A few years ago, blogging and social media were separate. Blogging was long-form, serious, and crafted. Some people predicted that social media would replace blogging because of declining attention spans.

Meet Imogen: A Fake Wannabe Guest Blogger

Ari Herzog

On the heels of my popular advice why some people suck at emailing me requests to publish their guest blog posts, I received a message with the following subject line: Professional Copywriting for Sci Fi Talk. Third: Why would she think I’d accept a guest blog post for a fee? Please continue reading Meet Imogen: A Fake Wannabe Guest Blogger and leave a comment if inspired. The Downfall of the Inconsistent Blogger. Marketing blogging email

5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. Guest Post by Alicia Lawrence.

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign

Waxing UnLyrical

You might remember my telling you about this ; long story short, we were asked to provide digital support for the campaign; specifically, to engage bloggers with the goal of raising awareness for the campaign and the work that OA does to empower women around the globe.

13 Great Guides to Growing Your Blog Audience

Webbiquity SMM

You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Business Blogging: Five Reasons You Have No Readers by Spin Sucks.

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Do You Read Blogs or Bloggers?

Ari Herzog

Olivier Blanchard, Gini Dietrich, Todd Defren, and Kyle Lacy are among many bloggers whose blogs I visit and read regularly. Each writes about the intersect between social media and marketing — but there is a distinction that three blogs share with each other.

3 Ways to Identify Influencers for Your Blogger Outreach Campaign

SocialFish

So, you’re about to kick off a Blogger Outreach campaign. If you have a blog and you haven’t planned to do blogger outreach – you need to start planning. The point of this post isn’t to sell you on the idea of blogger outreach.

Blogger to WordPress – Why Make The Change?

Firebelly

Recently a lot of websites and blogs have made the transition from Google’s Blogger service to an independently-hosted WordPress installation. One of the disadvantages with Blogger is that it only does that – blogs.

The Best Free (or Cheap) Tools for Blogger and Influencer Outreach

Adam Sherk

Blogger and influencer outreach is an area with strong crossover between PR, audience development and link building. Finding Bloggers and Influencers. Just search on something like “fashion blogger,” “foodie” or whatever topic you need and you’re on your way.

Irresponsible Blogger Syndrome: Do You Have It?

Saying It Social

What is Irresponsible Blogger Syndrome? Irresponsible Blogger is a common Syndrome which can afflict bloggers of any shape and size, regardless of expert status and subject matter. No blogger is safe from Irresponsible Blogger Syndrome without taking the proper precautions.

Dispelling Misconceptions About Bloggers

Kikolani

I’ve been reading a variety of blog posts and reactions to them recently about how bloggers should be doing this but should not be doing that that. I’ve come to realize that there are a few major myths about bloggers circulating out there that are just wrong.

How to Personalise Your Blog Like These 10 Top Bloggers

ProBlogger

Lots of bloggers seem to do everything right, yet they don’t see much success. They write well-structured posts, they pay attention to SEO, they know the ins and outs of their blogging software … but something’s lacking. It’s the difference between a blog that readers come across and instantly forget … and a blog that makes a connection and an impact. Does your blog need a bit of extra personalisation? Blog: YTravel. Blog: Shannon’s Kitchen.

Bloggers Are Not Journalists – But They Are Abducted, Imprisoned Tortured and Assassinated the Same #HowManyMore

Laurel Papworth

Shares Extract: George Brandis today said that “Bloggers are not Journalists” meaning they don’t need the same protection. It’s probably worth investigating the number of bloggers killed in the “Line of Duty”… Today, George Brandis Attorney General for Australia stated that “ bloggers are not journalists ” in regard to the #metadata debate (Government accessing Big Data vs Privacy debate). Bloggers are not Journalists. (see

How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. The Pros of Blogger Networks.

Connecting Bloggers and Businesses Through Guest Blogging with PostJoint

Kikolani

There are lots of great guest blogging and blogger outreach networks available to bloggers who are looking for fresh content for their sites and businesses who want to connect with bloggers in their industry. The Benefits of PostJoint for Bloggers.

Blogger Outreach Changes the PR Timeline Forever

Convince & Convert

PR behemoth Ketchum (the PR agency of record for ConAgra) caught it’s foot in a bear trap of its own manufacture recently, when it thunk up and perpetrated a bait and switch blogger outreach program. Bloggers Are Not Reporters. Bloggers are also typically not full-time writers.

The Changing State Of Blogs

Twist Image

Are blogs dead? and I on to his podcast to discuss this whole, "is blogging dead?" What is a blog? In the early days of blogging (I started Six Pixels of Separation in 2003), I defined blogs as a personal publishing platform that enabled anyone to write something, hit the publish button, and instantly have it distributed to the world for free (and fast). At the time, many new types of blogs started down the same path. I'm not sure what a blog is anymore.

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