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Selling on Instagram: Everything you need to know

Sprout Social

Platforms such as Bazaarvoice , Pixlee and Dash Husdon each represent all-in-one social selling tools for brands interested in turning their Instagram accounts into storefronts. Here are some key tips to consider to make your Instagram presence more sales-focused while still sticking to the platform’s best practices.

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12 Ways to Incorporate Your User-Generated Content on Different Channels

Social Media Strategies Summit

Web plugins like Bazaarvoice offer a simple way to add a gallery of all your UGC to your website. To be clear, this isn’t just a quick-and-dirty tip for tiny brands that need results fast. According to Bazaarvoice , Parachute’s UGC retargeting ads produce a 35% higher click-through rate and a 60% lower cost per click than regular ads.

UGC 224
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3 Ways Wahl Professional Grew Its Instagram Community by 56%

Sprout Social

A Bazaarvoice study on UGC and millennials found that 84% of the demographic are at least somewhat influenced by this type of content when making a purchasing decision. Wahl’s engagement efforts appeal to an community of barbers and stylists, many of whom often trade grooming tips.

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Social Media Metrics and Conversion

Proactive Report

Research from BazaarVoice and the CMO Council shows that as social media is maturing the C-Suite wants to see conversions and how it is affecting sales and revenue. While companies were finding their feet in this new medium, soft metrics such as fans, followers and engagement in conversation have been accepted as a yardstick.

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Top 5 Best Performing Post Types and How to Use Them for Your Brand

Ignite Social Media

Are you a home improvement store looking to highlight planting tips for the summer months? Recap videos, countdowns, “Top 10” lists, and lists featuring helpful tips or tricks have enjoyed a surge in popularity that shows no signs of slowing. A fashion retailer showing how to style a trendy piece? That’s a lot of untapped potential!

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

For each step, he identifies the overall strategy, useful tools, and helpful tips for execution. Megan O’Neill offers helpful tips for increasing exposure of your online videos, including using annotations across videos, creating playlists, and actively participating in the YouTube community. Social Media Case Studies.

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Is Your Executive on Twitter?

Koka Sexton

Adam Brown , Coca-Cola Allen Weiss , MarketingProfs Andrew Hoppin , New York State Andrew Weissman , Betaworks Barry Judge , BestBuy Bart Cas , Pepsi-Cola Bill Schrier , WA – City of Seattle Billy Sanez , American Airlines Bob Jeffrey , JWT Bob Livingston , Unilever Bruce Maas , University of Wisconsin, Madison Bunny Ellerin , Interbrand Health (..)

Twitter 56