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JANUARY 29, 2011
So, what do CMOs really want out of Social Media (and do they think it's going to save them)? Our good friends over at Bazaarvoice decided to take a swipe at this question, and released the results in a nine page (and free!) report titled, CMOs On Social Marketing Plans For 2011. online social networking.
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MARCH 10, 2013
There are few people who have the depth of experience and knowledge when it comes to e-commerce, social media, content and digital marketing than Sam Decker. He worked at Apple before handling e-commerce for Dell , from there he went on to lead marketing at Bazaarvoice and he's currently a founder at Mass Relevance. bazaarvoice.
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MARCH 17, 2013
bazaarvoice. online social network. social experience. social media. business book. cc chapman. chris brogan. christopher s penn. content marketing. david usher. digital marketing. hugh mcguire. julien smith. marketing blogger. marketing podcast. mass relevance. media hacks. podcasting. real time media.
Buzz Marketing for Technology
JUNE 5, 2013
According to a Bazaarvoice study, 80% of online reviews on a given retail site are written by the top 20% of the site’s most committed and loyal customers. Try adding a YouTube channel to your social media arsenal. Don’t be nervous about opening up your site to user comments and feedback, because honestly…most reviews are good reviews.
Proactive Report
FEBRUARY 20, 2011
A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.
Webbiquity SMM
MAY 10, 2011
More recently, numerous writers including Olivier Blanchard , Neil Glassman and Mark Schaefer have tried to make the case that social media ROI is real, can be measured, and must be measured. Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence.
Laurel Papworth
NOVEMBER 5, 2009
Incidentally, we got the usual bashing Bloggers/Facebookers/Twitterers are guilty of all the below: Echo Chamber: An echo chamber is a social network – if we share a Purpose (gardening, law, crochet) then we discuss the same or similar topics ad nauseum. Negative Anonymous comments: Social networks are full of negative comments.
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