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Be Nice When You Say Bad Things Online

Twist Image

Companies like Bazaarvoice (and other competitors) have really matured the space over the past ten years. Going back to 2008, I would often quote a line I had heard from Bazaarvoice about their data on consumer reviews. For example, phrases like ''I''ll be honest'' and ''I don''t want to be mean, but.'' bazaarvoice.

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Trust in 2012: 4 Implications for Social Media

Dave Fleet

The recent partnership between Bazaarvoice and Buddy Media is a great example of a key piece of this puzzle. Become the enabler – provide your organization’s fans with the information they need to speak in an informed way about the things they’re passionate about, and provide them with the opportunity to do so.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

How to build a word of mouth marketing strategy: 8 tactics and examples. Common examples include product recommendations, reviews and customer photos. Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. What are some examples of word of mouth marketing?

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Selling on Instagram: Everything you need to know

Sprout Social

Below we’ve highlighted real-world examples of selling on Instagram and why they work. This post from Allbeauty is a straightforward example of selling on Instagram. Here’s another good example from Public Desire, which points followers to their bio link to check out their latest product line release. See how that works?

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Social Media Metrics and Conversion

Proactive Report

Research from BazaarVoice and the CMO Council shows that as social media is maturing the C-Suite wants to see conversions and how it is affecting sales and revenue. Steaz Organic Tea is another good example. Top 10 Metrics used by CMOs. 2010 2011.

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12 Ways to Incorporate Your User-Generated Content on Different Channels

Social Media Strategies Summit

Web plugins like Bazaarvoice offer a simple way to add a gallery of all your UGC to your website. Sorel , for example, looks to UGC to identify influencers from their audience who have a genuine connection to the brand. They then contact those individuals to partner with them on long-term campaigns.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. These can be things like lists (e.g., Highlight your partners.

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