Convince & Convert

MARCH 22, 2012

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m an investor in that company, just duly noted.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. I’m an investor in that company, just duly noted.

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts.

Conversation 136

Conversation Review Marketing How To 136

Sprout Social

SEPTEMBER 22, 2016

A dedication to social media engagement , integrating existing communities and using analytics tools are three ways that brands can ensure their Instagram presence remains robust. Wahl’s engagement efforts appeal to an community of barbers and stylists, many of whom often trade grooming tips. Develop a Continual Dialogue.

Communities 40

Communities Instagram Bazaarvoice UGC 40

Proactive Report

FEBRUARY 20, 2011

One aspect that will be dramatically different this year is how companies measure their results. While companies were finding their feet in this new medium, soft metrics such as fans, followers and engagement in conversation have been accepted as a yardstick. That’s a big jump from the 42% who used social media in 2008.

Metrics 75

Metrics Conversation Social Media Bazaarvoice 75

Webbiquity SMM

AUGUST 23, 2010

determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Metrics can be useful to help determine what to do more of, less of, or differently, but should not as the basis for whether or not to engage in social media.

ROI 193

ROI Social Media Vocus Metrics 193

Convince & Convert

AUGUST 2, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : Let’s thank our sponsors, Eric’s company Argyle Social. Eric : Hello, Jay. ” That’s kind of cool. Eric : Yeah.

Social Media 115

Social Media Groups Groups Team 115

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. EndPlay is a leading provider of SaaS content management, engagement and monetization solutions delivered in the cloud.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Ignite Social Media

JANUARY 22, 2020

Considering how video outperforms all other content types (on average, video posts on Facebook get at least 59 percent more engagement ) it’s a no-brainer that videos involving animals are among the most engaging and memorable. Looking to add a dose of cuteness to your social posts? The opportunities are endless (and adorable!).

Types 177

Types Delicious UGC Bazaarvoice 177

Webbiquity SMM

SEPTEMBER 12, 2011

9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. He lists nine steps its imperative for companies to take in order to “build enough social karma (yes, I said karma) to facilitate things like guest posting opportunities, retweets, likes, etc.&#. Social Media Strategy and Best Practices.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Proactive Report

MARCH 18, 2016

Bazaarvoice). Brand engagements rise by 28% when consumers are exposed to both professional content and user-generated product video. Q2: Recent research shows that brands are publishing more content, but engagement is down. The quality of branded content (or lack thereof) affects the degree of engagement. Kissmetrics).

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Bazaarvoice). Brand engagements rise by 28% when consumers are exposed to both professional content and user-generated product video. Q2: Recent research shows that brands are publishing more content, but engagement is down. The quality of branded content (or lack thereof) affects the degree of engagement. Kissmetrics).

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Convince & Convert

MARCH 15, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Jay : Yeah.

Software 118

Software Education Team Social Media 118

Convince & Convert

MAY 1, 2012

He’s writing a book titled The Social Side Door: How Social Media Has Rewritten the Rules of Access and Influence , and he works at Bazaarvoice in Austin, TX. It has never been easier to avoid the gatekeepers and engage with decision makers in meaningful ways. Get there early. Early adopters are given unique access to others.

Bazaarvoice 136

Bazaarvoice Yammer Influencer Posterous 136

Convince & Convert

SEPTEMBER 21, 2010

The best sessions I saw this year were at Get Ready to Live , a one day “shadow conference&# put on by BazaarVoice , BlueClover , and Chris Brogan. Both companies (as well as a second tier of contenders) are working on new features and ramping up their business development teams.

Social Media 126

Social Media Strategy Conference Eventful 126