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The Social Influence Surge—Are You Prepared?

Harp Interactive

Brands that implement consumer reviews and ratings on their websites are finding that shoppers who interact with reviews show higher intent to purchase, conversion, and revenue per visitor than shoppers who did not interact with user-generated content (UGC) or reviews…up to 98% higher according to one case study by BazaarVoice.

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Product ratings and UGC both work, but can they work together?

Pixlee

Athletic clothing retailer HYLETE found the ability to do just that. Their success lies in the customer-centric community they’ve built. “ Pixlee customers like Hylete can present a cleaner and more compelling Ecommerce experience while promoting customer reviews from independent sources, such as Yotpo and BazaarVoice.

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Top 5 Best Performing Post Types and How to Use Them for Your Brand

Ignite Social Media

A home goods store may post a photo of a pup lying happily on their sofa, while a fashion retailer can advertise their line of active wear on a model running alongside her furry friend. A fashion retailer showing how to style a trendy piece? Looking to add a dose of cuteness to your social posts? That’s a lot of untapped potential!

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