Remove Bazaarvoice Remove Blog Remove Marketing Remove SEO
article thumbnail

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191
article thumbnail

How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

Posted in Behavioral Targeting Business Intelligence Conversion Conversion Optimization Customer Experience Interactive Marketing Internet Search SEO Strategy User Generated Content. Don’t be afraid to track mobile marketing separately from other web campaigns; according to Google’s study, mobile-only campaigns perform 11.5%

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Social Influence Surge—Are You Prepared?

Harp Interactive

With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Below is a presentation on the power of social shopping and word of mouth marketing. The New Rules of Social Engagement.

article thumbnail

The Social Media ROI Debate

Webbiquity SMM

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.).

ROI 193
article thumbnail

Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

I am Jay Baer from Convince & Convert, joined as always by my pal, CEO of data-driven social media marketing software company Argyle Social, Mr. Eric Boggs. Our friends at Janrain , all kinds of interesting social signing and social media database marketing. I’m going to write a blog post about this for next week.

article thumbnail

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Cindy Bates. Cindy_Bates.

Twitter 257
article thumbnail

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. by B2B Lead Roundtable Blog. What should I monitor for? What to do?