Remove Bazaarvoice Remove Blog Remove Communities Remove Marketing
article thumbnail

Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

article thumbnail

The Big(ger) Marketing Shift

Twist Image

If there are a few things that are certain in Marketing, it is that we are seeing a ton of new tactics enter the fray, we have more data on these new tactics than ever before, and it's fairly difficult to pull back and see the bigger picture. For a while, I've been Blogging about trust and how that seems to be table stakes for brands today.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Social Influence Surge—Are You Prepared?

Harp Interactive

With social media now mainstream, we’re experiencing a surge of consumer influence from “social shopping”, consumer reviews and online word-of mouth-marketing. Below is a presentation on the power of social shopping and word of mouth marketing. The New Rules of Social Engagement. Have you implemented social shopping functionality?

article thumbnail

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191
article thumbnail

What A CMO Wants. What A CMO Needs.

Twist Image

Being a Chief Marketing Officer is no easy gig. Our good friends over at Bazaarvoice decided to take a swipe at this question, and released the results in a nine page (and free!) report titled, CMOs On Social Marketing Plans For 2011. When you add the word "marketing" to "social media" its about business.

article thumbnail

Product ratings and UGC both work, but can they work together?

Pixlee

Their success lies in the customer-centric community they’ve built. “ Pixlee customers like Hylete can present a cleaner and more compelling Ecommerce experience while promoting customer reviews from independent sources, such as Yotpo and BazaarVoice. appeared first on The Pixlee Blog. The result of these campaigns?

UGC 48
article thumbnail

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

This episode features Ian Greenleigh , the Manager of Content and Social Strategy for Bazaarvoice. Ian Greenleigh , who’s the Manager of Social Media Strategy and Content for Bazaarvoice is going to be joining us in just a minute. ” This sounds like a case study for great content that was really marketed well.