Expert insights. Personalized for you.
The number of social messages needing a response from brands has increased by 18% over the past year, according to the Q2 2016 Sprout Social Index. In fact, less than 11% of social messages receive a response. Social platforms provide demographic data for their users. MORE
Illegal: Better Roads Chalk Social Media Campaign. Unless those children are participating with 7 million Australian members of Automobile Clubs in the Demand Better Roads chalk up a message campaign initiated using social media by NRMA. Losing our communication rights. MORE
There are a few pitfalls in social media and definitely one of them is to try and force conversations around “finish my sentence… ” games. MORE
One woman, Kristen, got miffed with banks and created Bank Transfer Day, November 5th 2011 which led to 600,000 people changing their bank to a credit union, 16% of business loans shifting to Mutuals/Credit Unions. The Banking industry is dead in the same way as Media is dead. MORE
Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Online social media services provide scope for members to donate time, resources and money how and when they want. MORE
You can create fancy messages, fancy graphics and amazing social profiles that rock the online web. Leverage your personal brand to earn trust and authority: Tips to quickly build trust and authority without breaking the bank or spamming your friends and family. . MORE
at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? Rescue Time to the Rescue Independent Hawaii Musician Kenneth Makuakane Thrives on Social Media Explore Our Topics Activism Aloha Audio Branding Gossip 2.0 MORE
As is a tendency to give the stink eye, even metaphorically speaking, to anyone who dares to post about something completely unrelated, maybe even trivial, to their social networks. And that’s what we need to remember about marketing, PR, social and Comms in general. MORE
Let’s analyze this problem by first realizing that there is a big potential for investment companies to engage Gen Y online, then explaining why social media is not the appropriate media to target Gen Y with banking/investment offers. – Gen Y Leads the Online Banking Pack. MORE
She has taken social media by the horns! s entire email to me, as she has generously provided several ways you can share this information with your social networks. Enter your zip code (choose Food Bank if more than one serves your community). MORE
Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their online community members, and putting at risk their webmail (Gmail, Yahoo etc) accounts. MORE
Because so many users were duped so quickly, an overwhelming surge in email traffic within government agencies and corporations slowed and crashed networks, resulting in $1.1 The Worst Malware Ever (and What It Teaches Us About Malware of the Future). MORE
For example, every bank hires security consultants to test its systems. But you’ll never read about a bank president saying, “We’re so pleased with the services of XYZ Security. MORE
In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg. World: 1) Social Networking. Adam Christensen, Social Media Communications Manager, IBM Corp. Andrew Brown, Managing Director, Bank of America. MORE
A week after having a series of snaps reposted to Instagram , Royal Bank of Scotland announced tha t Chairman Rory Cullinan would be leaving the company. It seems the banking boss had used Snapchat to send his daughter some messages about how boring his job is. MORE
Since 2008, consumers have been moving from brick-and-mortar banking to online banking at an impressive rate. Preferred Banking Method by Generation X and Y. 1 method of banking. 1/4 of respondents preferred banking online to using branches, ATMs or any other channel. MORE
Or that banks are mining social media sites for personal information which can affect your credit score ? MORE
In today’s ever-changing landscape of digital media, it’s important to know what the industry’s top thought leaders are sharing as these influencers set the standard for the nascent social media industry. It really is a platform for the “who’s who” in social data, monitoring and analytics. MORE
Today marks the official launch of Bubblews (the combination of “bubbles” and “news”), a new social media website that pays its users for each view, like and comment. The real question is, are social network users looking for a new type of social networking site? MORE
Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Social Networking: Like Falling In Love. Contributor to the Social Media Marketing Magazine – B2B Column. Andres is a social media expert. MORE
Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience. MORE
Because so many users were duped so quickly, an overwhelming surge in email traffic within government agencies and corporations slowed and crashed networks, resulting in $1.1 The Worst Malware Ever (and What It Teaches Us About Malware of the Future). MORE
Do you ever feel like you are spinning your wheels on the social web? Are you doing all the latest tactics the experts tell you to do, yet your bank account is headed the wrong direction? Social media is not free. Are you ready to stop wasting time and money on the social web? MORE
As I look back over all the jobs I have had since graduating and realized that every job I got has come to me through my network! Having a strong personal network is truly gold in this economic climate and there is one quote that has always stuck in my head after reading Keith Ferrazzi’s book Never Eat Alone (which if you haven’t read you really should) he said “ be sure to build the network before you need it” and man was he ever right. MORE
It drives me nuts how many of my clients are terrified of bloggers and twitterers and do everything in social media (blog, Facebook, YouTube, Tumblr) except work with influencers. Broadcast time is instant, Social media time is slower. But social media works best in the long tail. MORE
It’s *the* business social network to have a presence on, right? Once installed, any time you get an email from someone (or send one), it will pull up their company info and – get this – LinkedIn + social info as well. Happy Saturday! MORE
A staggering 74 percent of Internet-using adults are active on at least one social networking website. And with more than 3 billion users online , that amounts to almost 2 billion social network users. Social media automation addresses this challenge beautifully. MORE
Social media’s impact on the travel and tourism industry continues to grow stronger. When it comes to reaching these users, here are our top travel brands on social. The Outer Banks. Next up is our client Visit the Outer Banks of North Carolina (OBX). MORE
Recently, the new social networking photo sharing app called Color was launched. However, a part of this might be caused by the fact that the company received $41 million in pre-launch venture funding from Sequoia Capital, Bain Capital and Silicon Valley Bank. Tweet. MORE
Commonwealth Bank are looking for a Social (Media) Marketing Manager – Any takers? Social Marketing Manager – Sydney. Australia: Social Media Marketing Job at Commonwealth Bank is a post from: Laurel Papworth- Social Network Strategy. MORE
There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. How deep is the rabbit hole of social media? Stage Zero - What is Social Media? Doesn’t know, doesn’t care about social media. MORE
This is my response: I stand by my original update, which was a simple question about something that is commonly acknowledged as a best practice in networking, building relationships, and social media. That is not a network. MORE
I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. is a post from: Laurel Papworth- Social Network Strategy. MORE
NAB bank have a Valentine’s Day social media campaign running at the moment – encouraging people with a mortgage to “break up&# with the other banks. Changing banks. Banking is boring. No one is going to change banks. MORE
Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: What The HELL Is Social Media? Main | Are We Addicted To Social Media? But did you know there’s a social network dedicated to people who like totravel to different baseball parks? MORE
Especially as social media sites grow more and more popular and you continue to share information on them, the strength of your password is going to become more and more important. Remember that for many social networks, the magic combination is User ID and Password. MORE
In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media. MORE
You Will Understand The Power Of Interpersonal Communication And Social Media. Attending a course on marketing, particular a course that focuses specifically on communication or social media marketing , will allow you to see the power, reach and impact of social media on our everyday lives. MORE
The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. More in Social Media is Not An Experiment. Export facilities to other social media sites. MORE
As a social media virtual assistant and self confessed Twitter obsessive I get asked the same question by business owners who are yet to discover the many business benefits of Twitter: How do you find the time for Twitter? Create a Tweet bank. MORE
Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. out of 100; social media websites rank at the bottom of the barrel with an average of 68. Banks 85. MORE
You Will Better Understand The Power Of Interpersonal Communication And Social Media. Social media has changed the way we interact, the way we consume news, and the way we share information. MORE
Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. HOWEVER and it’s a big however, according to my 7 Steps of Social Media Engagement, these look very campaign based. MORE
No journalists, except a journalists that now work in social media and a few bloggers now paid to bring their audiences and expert knowledge to journalism (blogournalists?) NB I’ll be on Radio National Monday night talking about OccupyWallstreet and social media). MORE
Laurel Papworth
APRIL 22, 2012
One woman, Kristen, got miffed with banks and created Bank Transfer Day, November 5th 2011 which led to 600,000 people changing their bank to a credit union, 16% of business loans shifting to Mutuals/Credit Unions. The Banking industry is dead in the same way as Media is dead.
Idaconcpts
NOVEMBER 18, 2010
Since 2008, consumers have been moving from brick-and-mortar banking to online banking at an impressive rate. Preferred Banking Method by Generation X and Y. 1 method of banking. 1/4 of respondents preferred banking online to using branches, ATMs or any other channel.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Realtime Report
JULY 16, 2014
Today marks the official launch of Bubblews (the combination of “bubbles” and “news”), a new social media website that pays its users for each view, like and comment. The real question is, are social network users looking for a new type of social networking site?
Idaconcpts
JULY 20, 2010
Let’s analyze this problem by first realizing that there is a big potential for investment companies to engage Gen Y online, then explaining why social media is not the appropriate media to target Gen Y with banking/investment offers. – Gen Y Leads the Online Banking Pack.
Firebelly
JUNE 24, 2010
Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: What The HELL Is Social Media? Main | Are We Addicted To Social Media? But did you know there’s a social network dedicated to people who like totravel to different baseball parks?
Laurel Papworth
OCTOBER 30, 2009
Commonwealth Bank are looking for a Social (Media) Marketing Manager – Any takers? Social Marketing Manager – Sydney. Australia: Social Media Marketing Job at Commonwealth Bank is a post from: Laurel Papworth- Social Network Strategy.
Sprout Social
OCTOBER 18, 2016
The number of social messages needing a response from brands has increased by 18% over the past year, according to the Q2 2016 Sprout Social Index. In fact, less than 11% of social messages receive a response. Social platforms provide demographic data for their users.
Sherrilynne Starkie
MAY 2, 2015
A week after having a series of snaps reposted to Instagram , Royal Bank of Scotland announced tha t Chairman Rory Cullinan would be leaving the company. It seems the banking boss had used Snapchat to send his daughter some messages about how boring his job is.
The Way of the Web
MARCH 7, 2010
Or that banks are mining social media sites for personal information which can affect your credit score ?
Waxing UnLyrical
MAY 2, 2017
This is my response: I stand by my original update, which was a simple question about something that is commonly acknowledged as a best practice in networking, building relationships, and social media. That is not a network.
Waxing UnLyrical
JULY 15, 2017
It’s *the* business social network to have a presence on, right? Once installed, any time you get an email from someone (or send one), it will pull up their company info and – get this – LinkedIn + social info as well. Happy Saturday!
Talkwalker SM
JUNE 29, 2016
In today’s ever-changing landscape of digital media, it’s important to know what the industry’s top thought leaders are sharing as these influencers set the standard for the nascent social media industry. It really is a platform for the “who’s who” in social data, monitoring and analytics.
Waxing UnLyrical
DECEMBER 9, 2015
A staggering 74 percent of Internet-using adults are active on at least one social networking website. And with more than 3 billion users online , that amounts to almost 2 billion social network users. Social media automation addresses this challenge beautifully.
SocMed Sean
AUGUST 12, 2018
You Will Better Understand The Power Of Interpersonal Communication And Social Media. Social media has changed the way we interact, the way we consume news, and the way we share information.
SocMed Sean
AUGUST 12, 2018
You Will Understand The Power Of Interpersonal Communication And Social Media. Attending a course on marketing, particular a course that focuses specifically on communication or social media marketing , will allow you to see the power, reach and impact of social media on our everyday lives.
Webbiquity SMM
JULY 9, 2012
For example, every bank hires security consultants to test its systems. But you’ll never read about a bank president saying, “We’re so pleased with the services of XYZ Security.
Mindjumpers
APRIL 5, 2011
Recently, the new social networking photo sharing app called Color was launched. However, a part of this might be caused by the fact that the company received $41 million in pre-launch venture funding from Sequoia Capital, Bain Capital and Silicon Valley Bank. Tweet.
Laurel Papworth
JUNE 14, 2011
Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. HOWEVER and it’s a big however, according to my 7 Steps of Social Media Engagement, these look very campaign based.
Laurel Papworth
OCTOBER 5, 2013
Illegal: Better Roads Chalk Social Media Campaign. Unless those children are participating with 7 million Australian members of Automobile Clubs in the Demand Better Roads chalk up a message campaign initiated using social media by NRMA. Losing our communication rights.
Bill Hartzer
APRIL 26, 2010
In the social networking category, Mark Zuckerberg, the Founder of Facebook , beat out Kevin Rose, the Founder of Digg. World: 1) Social Networking. Adam Christensen, Social Media Communications Manager, IBM Corp. Andrew Brown, Managing Director, Bank of America.
Bare Feet Studios
MARCH 21, 2010
She has taken social media by the horns! s entire email to me, as she has generously provided several ways you can share this information with your social networks. Enter your zip code (choose Food Bank if more than one serves your community).
Buzz Marketing for Technology
MARCH 23, 2010
In a recent Forrester Report on “ Customer Experience Pays Off as Social Media reduces Obstacles for Real Change ” they have really nailed down the argument I have been making over the last year about why Support is the single best place to build your business case for Social Media.
Laurel Papworth
FEBRUARY 12, 2012
It drives me nuts how many of my clients are terrified of bloggers and twitterers and do everything in social media (blog, Facebook, YouTube, Tumblr) except work with influencers. Broadcast time is instant, Social media time is slower. But social media works best in the long tail.
Laurel Papworth
MARCH 28, 2012
Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their online community members, and putting at risk their webmail (Gmail, Yahoo etc) accounts.
Webbiquity SMM
JUNE 6, 2011
Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Social Networking: Like Falling In Love. Contributor to the Social Media Marketing Magazine – B2B Column. Andres is a social media expert.
Laurel Papworth
APRIL 26, 2011
Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience.
Laurel Papworth
MARCH 10, 2012
There are a few pitfalls in social media and definitely one of them is to try and force conversations around “finish my sentence… ” games.
Laurel Papworth
OCTOBER 22, 2011
No journalists, except a journalists that now work in social media and a few bloggers now paid to bring their audiences and expert knowledge to journalism (blogournalists?) NB I’ll be on Radio National Monday night talking about OccupyWallstreet and social media).
Bare Feet Studios
MAY 21, 2010
at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? Rescue Time to the Rescue Independent Hawaii Musician Kenneth Makuakane Thrives on Social Media Explore Our Topics Activism Aloha Audio Branding Gossip 2.0
Laurel Papworth
MARCH 22, 2010
I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. is a post from: Laurel Papworth- Social Network Strategy.
Laurel Papworth
OCTOBER 26, 2009
Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Online social media services provide scope for members to donate time, resources and money how and when they want.
Laurel Papworth
MAY 8, 2010
The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. More in Social Media is Not An Experiment. Export facilities to other social media sites.
SocMed Sean
JUNE 11, 2012
Especially as social media sites grow more and more popular and you continue to share information on them, the strength of your password is going to become more and more important. Remember that for many social networks, the magic combination is User ID and Password.
Buzz Marketing for Technology
FEBRUARY 27, 2009
As I look back over all the jobs I have had since graduating and realized that every job I got has come to me through my network! Having a strong personal network is truly gold in this economic climate and there is one quote that has always stuck in my head after reading Keith Ferrazzi’s book Never Eat Alone (which if you haven’t read you really should) he said “ be sure to build the network before you need it” and man was he ever right.
Absolute PA
JULY 28, 2010
As a social media virtual assistant and self confessed Twitter obsessive I get asked the same question by business owners who are yet to discover the many business benefits of Twitter: How do you find the time for Twitter? Create a Tweet bank.
Ignite Social Media
JULY 19, 2019
Social media’s impact on the travel and tourism industry continues to grow stronger. When it comes to reaching these users, here are our top travel brands on social. The Outer Banks. Next up is our client Visit the Outer Banks of North Carolina (OBX).
The Realtime Report
FEBRUARY 20, 2019
Because so many users were duped so quickly, an overwhelming surge in email traffic within government agencies and corporations slowed and crashed networks, resulting in $1.1 The Worst Malware Ever (and What It Teaches Us About Malware of the Future).
The Realtime Report
MARCH 25, 2014
Out of websites in 33 industries, social media sites provide the least satisfying experience, according to the American Customer Satisfaction Index’s (ACSI) first-ever website benchmark. out of 100; social media websites rank at the bottom of the barrel with an average of 68. Banks 85.
The Realtime Report
FEBRUARY 21, 2019
Because so many users were duped so quickly, an overwhelming surge in email traffic within government agencies and corporations slowed and crashed networks, resulting in $1.1 The Worst Malware Ever (and What It Teaches Us About Malware of the Future).
Pam Moore
SEPTEMBER 6, 2017
Do you ever feel like you are spinning your wheels on the social web? Are you doing all the latest tactics the experts tell you to do, yet your bank account is headed the wrong direction? Social media is not free. Are you ready to stop wasting time and money on the social web?
Pam Moore
MAY 30, 2018
You can create fancy messages, fancy graphics and amazing social profiles that rock the online web. Leverage your personal brand to earn trust and authority: Tips to quickly build trust and authority without breaking the bank or spamming your friends and family. .
Laurel Papworth
MARCH 10, 2011
There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. How deep is the rabbit hole of social media? Stage Zero - What is Social Media? Doesn’t know, doesn’t care about social media.
Waxing UnLyrical
SEPTEMBER 7, 2017
As is a tendency to give the stink eye, even metaphorically speaking, to anyone who dares to post about something completely unrelated, maybe even trivial, to their social networks. And that’s what we need to remember about marketing, PR, social and Comms in general.
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