Banking Communities Social Networking Virtual World 
Laurel Papworth
APRIL 26, 2011
How do you respond to a negative comment in an online community, on Facebook? Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience.
Laurel Papworth
FEBRUARY 14, 2011
NAB bank have a Valentine’s Day social media campaign running at the moment – encouraging people with a mortgage to “break up&# with the other banks. Changing banks. Banking is boring. I mean, once you have a mortgage with a bank, that’s it for life, right? Mortgages are unsexy.
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Laurel Papworth
MAY 8, 2010
The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. The steps to follow to shut down a social media site without losing all that brand love you have worked so hard to gain are these: A warm look at history of the online community.
Convince & Convert
MARCH 3, 2010
Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. Social media optimization is a big part of our business for several reasons.
Social Media Network Marketing
OCTOBER 14, 2011
Twenty years back having your Business and Brand in the virtual world was not a very digestible thought. Being on Social Media was not even thought of. Unfortunately a lot of mishaps took place and the online world was seen with a lot of suspicion. When all teething problems were addressed in came the Network scenario.
Kikolani
NOVEMBER 29, 2010
Deborah is the conference director for Blog World Expo, as well as a professional blogger and social media enthusiast. Her blog, Kommein , covers blogging, business, community management, social media, and more. Her latest posts include Nonsensical , Community Networking Meme , and Beware the Devil’s Hug.
Convince & Convert
APRIL 22, 2010
If you’re considering “social media&# as a way to build loyalty among your existing customers, moving them from a relationship rooted in transactions to a symbiotic relationship anchored in advocacy, there are dual alternatives: 4. link] [link] Carrie Bond RT @markwschaefer: RT @jaybaer: Is Social Media Too Big For Its Britches?
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