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Ignite Social Media + Visit the Outer Banks = Winning Work

Ignite Social Media

We’re proud to announce that alongside our client, Visit the Outer Banks of North Carolina (Outer Banks) we’ve won the Shorty Award in the Large Media Buying Strategy category. These paid tactics ultimately lead to the fulfillment of our strategy to increase social awareness, engagements and intent to visit the Outer Banks, year-round.

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#measurePR Recap (April 2016): Influencer Marketing

Waxing UnLyrical

The April edition of #measurePR brought together a group of pretty heavy-hitting influencers in our space to chat about – what else? – influencer marketing best practices, relationship-building, and measuring your efforts. A3: Going for influencer reach rather than resonance. Influencers have something they want.

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Monday Roundup: Influence in Unusual Places

Waxing UnLyrical

Though “influence” is buzzing louder than a swarm of bees these days, there’s really nothing new about it. After all, marketing doesn’t own influence. We can be influenced and impacted in all sorts of ways, and by all sorts of people… and that can have an impact on how we practice our own work.

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The Three Word Shortcut to Great Influencer Relations

Waxing UnLyrical

Recently I’ve been getting a lot of pitches from companies wanting to “leverage” my “influence.” ” That’s not surprising, since “influencer marketing” is the buzzword du jour. There is no shortcut to building great relationships, and that includes with influencers.

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How AI insights improve decision making

Sprout Social

AI insights for banking In the banking sector, AI insights are vital for fraud detection. But they’re also commonly used in customer service and the personalization of banking solutions. By analyzing transactional data and customer feedback, banks can improve their security and offer services that truly help their customers.

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7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. Build Connections with TikTok Influencers.

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10 Influencer Marketing Mistakes You Should Avoid

Pixlee

To stay competitive, many brands partner with content creators and influencers to seamlessly engage their audiences, and even grow their reach with relevant individuals. While the influencer marketing industry is expected to reach a market cap of 5.8 While the influencer marketing industry is expected to reach a market cap of 5.8