Laurel Papworth

APRIL 26, 2011

How do you respond to a negative comment in an online community, on Facebook? Many social media guidelines have a one-size-fits-all approach when it comes to addressing negative criticism in social networks, but assessing the situation and the potential positive vs negative outcomes of responses is a skill that comes from experience.

Communities 112

Communities Comments Badge Airlines 112

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Decline of community management (in some areas). Newly (re-)accelerated change in social networks.

Mobile 105

Mobile Trends Compete Loyalty 105

Mindjumpers

APRIL 5, 2011

Recently, the new social networking photo sharing app called Color was launched. However, a part of this might be caused by the fact that the company received $41 million in pre-launch venture funding from Sequoia Capital, Bain Capital and Silicon Valley Bank. What you can do with Color.

GPS 180

GPS Foursquare Banking Social Networking 180

Firebelly

MARCH 28, 2011

When Social Bites Back: Dealing With Missteps. By Amber Naslund The truth is that the community at large is judging your business by the behavior and performance of your employees. Between the social networks, Facebook shares led the pack, generating an average of $2.52 4 Tips for Converting Social Media Leads.

Social Media 172

Social Media Banking Social Networking LinkedIn 172

Hootsuite

AUGUST 19, 2021

A freelance social media manager is a social media marketing expert who provides on-demand services. They are usually a team of one, are registered with their local Chamber of Commerce, and work with multiple companies and clients. Community management (engaging with followers, answering DMs and comments). Copywriting.

Social Media Management 136

Social Media Management Social Media How To Template 136

Sprout Social

MAY 15, 2020

Industries that received more engagements than average per day included media and entertainment (1125), sports (965) and software, internet and technology companies (358). Benchmarking across social networks. How much time is your brand dedicating to each social platform? Inbound messages.

Industry 123

Industry Real Estate Social Media Sports 123

Sprout Social

MAY 19, 2021

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

Engagement 136

Engagement Brands Review Influencer 136

Laurel Papworth

OCTOBER 5, 2013

“Also, communities across NSW and the ACT came out in force to chalk up a message to politicians about tackling road and transport priori ties that mattered to them.”. Amendment to Consumer and Competition Act to stop Customer Anti Social Media Campaigns. Nsw Voters Make Transport an Election Priority.original. To hell with that.

Activities 111

Activities Campaign Proposal Transportation 111

Twist Image

APRIL 8, 2013

As far as social media goes and the growth of online social networking, it''s hard not to have Facebook be the first thing that comes to mind when you think of new media, at this point. The company claims well over a billion active users. Take a step back and look at what companies like Facebook and Google have created.

Banking 109

Banking Mobile Advertising Publishing 109

Webbiquity SMM

JULY 9, 2012

Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 101

B2B Case Study Telecommunications Banking 101

Hootsuite

APRIL 20, 2020

People join Nextdoor to connect with their neighbours and communities. Nosy neighbours may grab the headlines, but businesses are central to the Nextdoor community. But the strength of the Nextdoor social network relies on the power of proximity. Engage with the community. But can you use Nextdoor for business?

How To 145

How To Metrics Reputation HootSuite 145

Sprout Social

JULY 6, 2022

Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers. Finance social media resources. 6 Social media tips for banks and financial institutions. How to find your own best times to post on social media.

Twitter 106

Twitter Tourism Travel Education 106

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. I don’t mean that negatively – some individuals and companies rise mightily to a challenge, show what they can do in the hot seat and earn a tonne of social currency. Not much fun. In English.

Gov 2.0 93

Gov 2.0 Crowdsourcing Ustream Facebook 93

Webbiquity SMM

FEBRUARY 28, 2011

. • Christopher Barger – Director, Global Social Media at General Motors. • Scott Monty – Digital & Multimedia Communications Manager at Ford Motor Company. Chemicals. • Kristina Bobrowski – Social Media Manager, Dow Corning. • Alison Buckley – Social Media Manager, Dow Corning.

List 155

List Twitter Brands Microsoft 155

Unmetric

NOVEMBER 4, 2019

Now that social media is mainstream with every company, the demand for marketers with social media skills is higher than ever. The importance of having a dedicated person to monitor a company’s social media presence and derive insights for successful marketing practices is the need of the hour.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media 176

Social Media B2B Exercises Hubspot 176

Pixlee

OCTOBER 4, 2021

Consistently encourage them to share their experiences with your brand (whether on social media or direct upload to your site), and you’ll have a bank of authentic UGC to share on your brand’s own channels. UGC shows potential customers that you have built a trusting brand community and care about your loyal customers.

Influencer 52

Influencer UGC Marketing Authentication 52

Techipedia: Tamar Weinberg

JANUARY 17, 2012

Bad customer service will get you banned from major advertising networks, skewered in organic results, and ridiculed on social networks. I once worked for a company that had been kicked off eBay and Amazon for bad customer service (not my fault, honest!). Social media appears to have been a godsend for angry consumers.

Adwords 171

Adwords Price Review Privacy 171

Laurel Papworth

MARCH 22, 2010

about a year ago ,to create an online community of people annoyed with Optus. I’d had shocking service from Optus (the guy told me “yeah I know how to fix it but I’m not going to tell you&# ) and was in the mood to shine some social media spotlight on to poor customer service in Australia. I registered OptusPoo.com.au

Domain Name 85

Domain Name Policies Web 2.0 Social Networking 85

Laurel Papworth

MARCH 10, 2012

Here’s some tips and warnings for beginner online community managers. . Why do companies insist on doing dodgy “campaigns”? We call them community events, or viral spiked activities in online communities. Dodgy meaning completely unrelated to the community values or to the company brand message.

Social Media 92

Social Media Communities Banking Class 92

Sprout Social

APRIL 15, 2024

A good number of companies aren’t prepared for a crisis like this. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. This can snowball into reputational damage for the company that impacts revenue and customer trust.

Press Release 95

Press Release Banking Reputation Marketing 95

Social Media Network Marketing

APRIL 27, 2015

TSU is a Social Network that actually pays users for their original Content. The company then redistributes 90 Percent of its Advertising Revenue to Users in the form of Royalties. The company then redistributes 90 Percent of its Advertising Revenue to Users in the form of Royalties.

Social Media 50

Social Media Banking Platform Applications 50

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. If you’re going to dive in the social media world, you need to understand what it means to be “social.&#

Apple 154

Apple Twitter Forums Policies 154

Laurel Papworth

MARCH 28, 2012

Online social gaming company, Rockyou with 32 million gamers, and $129,000,000 of funding, got fined $250,000 for revealing the usernames and passwords of their online community members, and putting at risk their webmail (Gmail, Yahoo etc) accounts. … it’s a drop in the ocean.

Social Media 66

Social Media Yahoo Banking Social Capital 66

Diva Marketing Blog

DECEMBER 5, 2010

The Story of RE Children's Project told Rob Petersen, of Barnraisers , an online social media solutions company. . By day, he is a partner in a boutique investment bank in NYC. I donate my time using social media to help spread the word and encourage donations. Seth has another idea for a “cure.”

Project 89

Project Conference Research Banking 89

Laurel Papworth

MAY 8, 2010

The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. The steps to follow to shut down a social media site without losing all that brand love you have worked so hard to gain are these: A warm look at history of the online community.

Sites 81

Sites Social Media Social Networking Mobile 81

Tweaklibrary

JANUARY 28, 2024

This website is used by performers and creators to promote their work and advertise their companies. Pros: Wide network, international community, plenty of design inspiration Cons: Only the pro edition offers lists of freelancing positions. Experts may connect and communicate with one another on this social networking site.

Sites 11

Sites Skills Project Applications 11

Pam Moore

DECEMBER 18, 2018

Taking an audience first approach to everything you do with marketing, digital, social, and branding is a good first step to curing shiny object syndrome. If your audience isn't hanging out on a specific social network, why would you want to waste time there? Your community on Facebook? To look cool to your competitors?

Strategy 60

Strategy Training Template Templates 60

Pam Moore

DECEMBER 18, 2018

Taking an audience first approach to everything you do with marketing, digital, social, and branding is a good first step to curing shiny object syndrome. If your audience isn't hanging out on a specific social network, why would you want to waste time there? Your community on Facebook? To look cool to your competitors?

Strategy 60

Strategy Training Template Templates 60

Sprout Social

JANUARY 9, 2017

Knowing the best times to post on social media is even more challenging. Just ask any seasoned social media manager how difficult it is to be on top of each network. Managing these communities takes knowledge and a fair share of hunches. Why You Should Know the Best Times to Post on Social Media. and 5 p.m.

Social Media 40

Social Media Instagram LinkedIn Social Networking 40

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

The internet and technology ownership has changed everything: digital TV, mobile phones, iPods, weblogs, instant messaging, [and] social networking. Whereas before when computers were only found in banks and offices, media snackers have access at home, in school, or in libraries — all for free. It scares me.

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media is social. It’s easy for people to tweet about bank robberies and to photograph live displays of computer errors in public places. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media 153

Social Media Strategy Marketing Vimeo 153

Buffer Social

JUNE 16, 2016

Jane and the IFTTT team are working on a bunch of great things in social media including new brand partnerships as well as ways that social media managers can use automation to increase their productivity. Stephen Banham , Richmond Events – Handing over documents and transitioning as I leave the company.

Social Media 40

Social Media Social Media Management Project Marketing 40

Koka Sexton

DECEMBER 20, 2009

I would have loved to get a job in something social media related but that quest always evaded me. I work for a growing software company and they don’t have much of a footprint in the social media world. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I would have loved to get a job in something social media related but that quest always evaded me. I work for a growing software company and they don’t have much of a footprint in the social media world. 99 best social-media and PR posts of 2009 – Holy Kaw! That is until recently. That someone was me.

List 96

List Social Media Case Study Wiki 96

Idaconcpts

JULY 20, 2010

Despite stepping up their marketing efforts, investment companies claim that they cannot get the attention of Gen Y. Last but not least, showing how to market banking/investment to Gen Y. – Gen Y Leads the Online Banking Pack. – Facebook and Twitter are not Ways to Market Online Banking/Investment to Gen Y.

Banking 153

Banking How To Marketing SMS 153

Buzz Marketing for Technology

JUNE 27, 2008

s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing. Future of Communities.

SocialText 100

SocialText News Sharepoint Web 2.0 100