Later

NOVEMBER 5, 2020

On the days when you’re feeling uninspired, having content pillars to reference can be a huge help! . Using content pillars for social media is a great way to stay organized, be consistent, and create high-quality content your audience will love. . How to Use Content Pillars for Social Media. Choose Your Content Pillars.

Social Media 112

Social Media Strategy Hotels Content 112

Waxing UnLyrical

JULY 12, 2018

When it comes to building brands most experts will likely start with the tactics: Develop a mission statement or messages, create a logo, use PR, advertise and leverage social media. To be clear, these are all important components of the brand building process. Let’s wind this back to branding. Guest Post by Simon Erskine Locke.

Brands 185

Brands Banking Consultant Creative Commons 185

Mindjumpers

MARCH 25, 2013

Almost every modern company in the world has made the big decision; should we be on Facebook or not? This blog post provides you with some quick guidelines on what to remember when having a Facebook page. Are you ever unsure about what to post on your Facebook page? Crystal clear content. Create a content calendar.

Guidelines 206

Guidelines How To Facebook Banking 206

Ignite Social Media

JULY 2, 2019

Our travel & tourism client, Visit the Outer Banks of North Carolina (OBX) came to us looking for a partner who could leverage social media to drive visitation to the destination during the off-season. Along with dual-placements, we utilized the Facebook pixel and retargeted visitors. 17% increase in site traffic Y-o-Y.

Travel 102

Travel Social Media Banking Tourism 102

Pam Moore

JUNE 5, 2018

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? Or is an investment in my personal brand only needed if I am looking to be some kind of super famous online social rock star or self centered narcissist?”

Brands 157

Brands How To Authentication Training 157

Ignite Social Media

JULY 18, 2017

For seasonal brands, one of the toughest times of the year is those off-season months when consumers aren’t really looking for the products and services they offer. How does a brand stay top of mind for their fans during these times of the year? Focus on Brand Awareness. Show Fans the Perks of your Product.

Activities 121

Activities Brands Banking UGC 121

Sprout Social

MAY 19, 2021

Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways. As social continues to evolve, the ways audiences engage with brands will grow alongside it. Choose a brand over the competition (77%). Recommend a brand (76%).

Engagement 135

Engagement Brands Review Influencer 135

Pam Moore

SEPTEMBER 26, 2018

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video. It's not just the big media outlets or big brands that are the media today.

Brands 141

Brands Instagram Meme Banking 141

Oktopost

MAY 26, 2020

They have to compete for eyeballs and wallets against banking giants, disruptive startups, and wildcards like cryptocurrency payment apps. A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. Fintech companies are certainly bringing the content. Build Trust.

Social Media 141

Social Media Banking Marketing Mobile 141

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot.

Brands 76

Brands How To Instagram Consultant 76

Jon Loomer

DECEMBER 3, 2019

The typical advertiser has one primary set of goals with their Facebook ads: Generate the most conversions at the lowest cost. This has always been the cornerstone of my Facebook ads strategy. By creating content around solutions to common problems faced by your prospective customers, you are establishing expertise.

Facebook 176

Facebook Training Cost Buy 176

Later

SEPTEMBER 28, 2020

Video on social media is proving to be the most powerful business asset for gaining new followers, growing your brand, and driving sales. But why is video content so important for brands? And in this new world of social media, video content reigns supreme. a video-first offering can be. View this post on Instagram.

Video 100

Video Social Media Brands Instagram 100

Ignite Social Media

AUGUST 15, 2017

But for those who are not too familiar with emojis and how they work, allow us to catch you up on what they are and if they’re right for your brand voice. They can add a visual element that makes your content more fun and engaging than the regular text copy. Do Emojis Match Your Social Brand Voice? What are Emojis?

Brands 108

Brands Banking Apple Social Media 108

Pam Moore

MAY 30, 2018

Do you need a personal brand as a working professional or business owner? Or is a personal brand only for narcissistic “online gurus” who yearn to be rich and super famous? News Flash: You have a brand regardless if you plan it or not. Your brand is what others think and say about you.

Authentication 124

Authentication Brands Training Social Networking 124

Pam Moore

MARCH 2, 2020

Brands that activate their audiences powered by authentic human emotional connection will win in this new era. When we touch the hearts of the people we want to bring closer to our brands, building relationships happens organically and with deepened trust. Importance of humanizing your brand. You Do NOT Own Your Audience.

Content 78

Content Authentication Training Template 78

Waxing UnLyrical

OCTOBER 28, 2016

The October 13th edition of #measurePR focused on measuring content. Here’s some of what we talked about: On how we can benchmark the amount of time it takes to create effective content: A2 #measurePR First step, establish your #KPIs. Have a content plan. A2-2: Truly effective content isn’t cheap and it isn’t easy.

Content 100

Content Comparison Banking Consultant 100

Pam Moore

MARCH 2, 2020

Brands that activate their audiences powered by authentic human emotional connection will win in this new era. When we touch the hearts of the people we want to bring closer to our brands, building relationships happens organically and with deepened trust. Importance of humanizing your brand. You Do NOT Own Your Audience.

Content 78

Content Authentication Marketing Training 78

Direct Marketing Observations

NOVEMBER 15, 2011

Do big brands actually have conversations with the people/customers/prospects that friend, follow and fan them? Before we answer that, let’s talk about the dynamics of what we the consumer “feel” if a brand does talk to us. Do they want content? Do they want to share what the brand says? Happiness?

Conversation 187

Conversation Brands Banking Compete 187

Ignite Social Media

AUGUST 2, 2022

Brands have got to listen, TikTok is staying. And yet, in spite of that, many brands are still hesitant to join. But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. Prioritize User-Generated Content.

Strategy 91

Strategy Marketing Banking Influencer 91

Twist Image

NOVEMBER 1, 2010

More brands should be doing more branded contests. Social Media does many cool and interesting things when it comes to content, but it's also an incredible driver for contests. Brands can now do many fun things to keep consumers engaged, and they don't have to break the bank to do it. Branded contest aren't small.

Brands 97

Brands Crowdsourcing Content Mobile 97

Sprout Social

OCTOBER 18, 2016

The number of social messages needing a response from brands has increased by 18% over the past year, according to the Q2 2016 Sprout Social Index. Even though consumer expectations are on the rise, brand response rates across industries are declining. of consumer messages to financial brands needing a response actually get one.

Banking 40

Banking Social Media Insurance Policies 40

Twist Image

FEBRUARY 19, 2018

Then, later in the week, Amazon announced that it is partnering with Bank of America to expand its lending program for small businesses. Bank of Amazon, anyone? . It validates the model that people are willing to pay for content. App of the Week: Facebook Local. bank of america. facebook local. chom 977 fm.

Banking 45

Banking Compete Advertising Small Business 45

agora pulse

MAY 16, 2016

There’s a new dilemma among social media professionals: S hould you focus on increasing your following or maximizing your user generated content (UGC)? Marketing pros are always striving to build bigger and better brands. Avoid earning followers for brand vanity purposes. More User Generated Content?

UGC 110

UGC Social Media Content Hashtag 110

Sprout Social

MAY 15, 2020

You know what’s unique about your brand, but in a crowded social landscape, it’s a constant challenge to find the right messaging that rises above the noise. Leveraging social data is one way to help pinpoint what’s working: what type of content drives attention, who your audience is and how you should schedule your posts to reach them.

Industry 121

Industry Real Estate Social Media Sports 121

agora pulse

DECEMBER 9, 2020

Bonus Materials: FREE Social Media Content Calendar. Here’s a look at why that is and how to find the best time to post your social content. The right time to publish depends on several factors, including: Your brand’s industry. Best Times to Post on Facebook. Let’s Talk Content Creation and Content Curation.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Likeable

JANUARY 15, 2019

During the latest season of my podcast, All the Social Ladies , I spoke with marketing executives at leading finance brands, who revealed some interesting insights about how they’re using data. We’re seeing social networks like Facebook and Snapchat provide financial services.”.

Data 61

Data Brands Social Media Banking 61

Twist Image

MAY 17, 2012

Should you pull all of your advertising dollars out of Facebook? The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. It's all very silly, isn't it? Media is just media. It's doubtful. In short: that's a tall and hard order to deliver.

Facebook 107

Facebook Automotive Press Release Banking 107

Pam Moore

SEPTEMBER 26, 2018

Did you know that brands that inspire a higher emotional intensity receive three times as much word of mouth as less emotionally connected brands? Yes, you can spend the next year mastering Facebook advertising, Instagram stories and live video. It's not just the big media outlets or big brands that are the media today.

Brands 60

Brands Instagram Meme Banking 60

Sprout Social

NOVEMBER 2, 2023

Let’s explore what customer journey mapping is and how it helps your brand. Source: Starbucks More detailed maps include: actions your customers take good and bad emotions your customers experienced departments involved in customer touchpoints content types you serve your customers solutions to pain points What is a customer touchpoint?

Examples 101

Examples Template Templates How To 101

Unmetric

AUGUST 5, 2016

You would think that tyre brands would have a tough time getting an audience. Have you wondered how tyre brands do on social media? Can they match the kind of buzz that auto brands generate? To find out, I took a look at the performance of the top tyre brands in India on Facebook during the month of July 2016.

Report 60

Report Social Media Brands Sentiment 60

Unmetric

AUGUST 13, 2019

Last year, brands published over 719 posts about Ganesh Chaturthi (an Indian festival to celebrate the birthday of the elephant God, Ganesh). This drove over 4,57,333 interactions for brands that celebrated this day. Utkarsh Bank. YES BANK wishes everyone a very Happy #GaneshChaturthi ! Max Fashion. Sundaram Mutual.

Social Media 75

Social Media Engagement Banking Avatar 75

Unmetric

AUGUST 22, 2016

Banks are increasingly taking social media by storm (and surprise). You’d be amazed to know that quite a few banks are doing exciting stuff on social media. Let’s take a look at some of the top banks in Australia. In this post, I explore the social media habits of Commonwealth Bank, ANZ, Westpac, NAB and ME Bank.

Engagement 60

Engagement Social Media Banking Sports 60

Pam Moore

SEPTEMBER 6, 2017

Random acts of Facebook? Are you doing all the latest tactics the experts tell you to do, yet your bank account is headed the wrong direction? You must determine what success looks like before you waste even five minutes posting to the social web or spending one dollar on a Facebook or Instagram ad. Random acts of marketing?

Social Media 162

Social Media Strategy How To Training 162

Unmetric

JULY 12, 2019

Brands too celebrate events like this with heartfelt and touching social media campaigns to woo their audience. We analyzed the most popular Raksha Bandhan posts that brands have done in the past using our product Unmetric Discover. Brand Factory. Airtel Payments Bank. See the latest Raksha Bandhan posts. Ferrero Rocher.

Social Media 120

Social Media Engagement Banking Delicious 120

Hootsuite

APRIL 18, 2022

Are you a brand selling products or services on Facebook or Instagram? You’ll benefit from setting up Facebook Commerce Manager. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. What is Facebook Commerce Manager? Manage inventory.

Metrics 99

Metrics Instagram Banking Policies 99

Keyhole.co

DECEMBER 13, 2023

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. These are taken from Facebook, Instagram, Twitter, YouTube, Reddit pages, and even blogs and forums. Overall, Mention can be a useful tool.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

SEPTEMBER 13, 2022

A social media presence allows you to build that trust by humanizing your brand and showing that you are an authority in your field. Build brand awareness: Social media is a cost-effective way to increase brand awareness for your financial services company. Be helpful: Share content that is helpful and informative.

Platform 84

Platform Social Media Insurance Education 84